Adidas Will Open Second "Speedfactories" In The US.

According to foreign media reports, following the announcement of the first robot factory in Germany last year, the international

Tycoon

Today it is announced that it will open its second "Speedfactories" in Atlanta, Georgia.

According to foreign media reports, the international sporting goods giant Adidas announced today that it will open its second "Speedfactories" in Atlanta, Georgia, after announcing the launch of its first robotics factory in Germany last year.

The plant will be in production capacity.

And other aspects will be greatly improved to provide consumers with more choices of colors, materials and sizes.

Adidas has become the "most advanced" factory in the industry, covering an area of 6900 square meters, far exceeding that of the Bach plant in southern Germany.

The factory will be fully automated, mainly with robot production, with only 160 technical posts reserved.

It will bring more high-quality and customized shoes to customers.

Adidas global brand officer Eric Liedtke acknowledged that over the years, the company's production line was mainly concentrated in Asia to reduce costs.

But he explained that the new business model based on Speedfactories would "decentralization" the production tasks to other regions, such as the United States.

"We will promote Broolyn's creativity and design, and build our first Adidas Speedfactory in Atlanta," he said.

This enables us to produce goods for consumers. American consumers will bring us endless customization opportunities, and we can also play unparalleled creativity. "

Atlanta Speedfactories expects to produce 50000 pairs of shoes every year.