How Can Changshu'S Garment Industry Become Bigger And Stronger?
clothing
Industry as a pillar industry in Changshu, how can it be bigger and stronger? Apart from brand pformation,
Electronic Commerce
To strengthen the development of clothing besides strengthening research and development
brand
Building strength is also a good way.
In the past few years, Changshu women's wear was mainly based on wholesale volume, which seriously hindered the development of Changshu women's clothing in the direction of branding and fashion, and also led to the stagnation of Changshu's women's wear industry.
At present, China's garment industry takes the region as the geographical space to form industrial clusters, each with its own characteristics and advantages.
Depending on the market channel, the brand will be radiated to the destination so as to achieve a benign industrial interaction cycle.
The development of Changshu women's clothing market urgently needs a women's clothing wholesale market which has a certain appeal in the industry.
Changshu Tianhong garment city has built up the blanks in the high-end market of Changshu women's clothing, and has also increased the influence of Changshu women's clothing in China's industry, so as to achieve the purpose of "Jiangsu women's clothing wholesale and Changshu rainbow".
Tianhong clothing city women's wear business operators are easy to adhere to the inherent business format for a long time because of their running volume. The overall marketing awareness needs to be strengthened.
Over the past few years, Changshu Tianhong garment city has boldly innovating, basically breaking the previous business pattern.
Tianhong clothing city has made long-term considerations and plans.
In 2010, the original format of the market was adjusted, and the merchants were selected strictly for fashion. The leading brands in Guangzhou, Hangzhou, Shenzhen, Wuhan, Shanghai and Chongqing were also selected to develop their own brands.
Holding high the fashion flags is the location of Tianhong clothing city floor: the first floor is the fashion brand denim, the wholesale of women's trousers; the first and the two floors are fashion trend women's clothing wholesale; the three floor is the fashion brand women's clothing wholesale; the four floor is the European and Korean fashion trend women's clothing wholesale; the five level is the international fashion brand women's clothing wholesale.
Repositioning the format through fashion requirements and enriching the types of goods.
External publicity and promotion, strengthening market influence, training for internal guidance, and fostering market soft culture.
Tianhong clothing city holds high the fashion flag, its significance has three: first, occupy the geographical superiority, seek the market vacancy and the breakthrough for the entire merchant; two, lays the solid foundation for the Changshu women's clothing development, adjusts the research and development direction with the market orientation; three, is based on the strategic trend development, seeks the Changshu clothing wholesale channel's new breakthrough.
Changshu Tianhong Garment City Korea Pavilion
Changshu Tianhong Garment City, Europe and America
Changshu Tianhong clothing City cashmere wool coat fashion trend Conference
Changshu Tianhong clothing city fashion brand ladies' Gallery
In fact, fashion design and brand management are the common characteristics and development trend of the garment industry. Changshu Tianhong garment city has accurately grasped the market trend and catered to the demand of consumers for fashion products.
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