The Brand Is Expanding, And The Retail Network Is Looking For New Investors.

According to the world clothing and shoe net, Victoria Beckham (Vitoria Beckham) fashion company Victoria Beckham Ltd is looking for new investors.

According to the source, Victoria Beckham and her business partner Simon Fuller have been looking for minority equity investors since last year to provide financial support for the expansion of the Victoria Beckham brand's international retail network.

According to the world clothing and shoe net, the world's largest consumer goods private equity fund L Catterton has become the most likely potential investor. The company has conducted a due diligence investigation of Victoria Beckham in London.

The two sides will not comment for the time being.

The predecessor of L Catterton was the private equity fund of the US private equity fund Catterton and the French luxury group LVMH private equity fund and the real estate investment institution Lcapital. The two sides completed the merger in early 2016.

L Catterton has strong financial resources and patience to help Victoria Beckham brand expand its retail network.

L Catterton is the largest consumer product private equity fund in the world with a total investment of $15 billion and a portfolio of more than 80 countries.

The Victoria Beckham brand currently has only two direct stores, one is located in Dover Street in London, one is located in Hongkong land Plaza, the latter is run by Hongkong luxury goods retailer Joyce group.

(above: Victoria Beckham London store)

The fashion business of Victoria Beckham covers three main categories: ready-made garments, spectacles and accessories. Glasses are the main driving force of brand business.

In 2009, Victoria Beckham jointly launched the UK brand Cutler and Gross to launch glasses category. At present, the product line is cooperating with a series of Italy factories and Zeiss group (Zeiss).

According to the financial data released by the Companies House of the British register of companies, the sales revenue of the Victoria Beckham Ltd2015 fiscal year was 36 million 500 thousand, an increase of 7.1% compared with the same period last year, while the loss expanded to 4 million 600 thousand pounds.

In its annual accounts, the company pointed out that losses coincide with budgets, resulting from investments in capacity and business expansion. The company is committed to developing into an international lifestyle brand.

Victoria Beckham Ltd. is owned by private holding company BeckhamBrand Holdings (Beckham brand holding company), which is owned by Beckham and her broker Simon Fuller XIX Management U.K.Ltd..

According to the world clothing and shoe net, David Beckham (David Beckham) has provided nearly 6 million 700 thousand pounds of financial support for Victoria Beckham Ltd.. According to a company spokesman, the money is only part of the normal internal capital exchanges between Beckham Brand Holdings.

(above: Victoria Victoria Beckham Pre SS17)

Beckham Brand Holdings said in its 2015 director's report that it plans to further expand VictoriaBeckham's fashion business by expanding the "depth and breadth" of wholesale business and expanding retail business.

Last March, Victoria Beckham

Hongkong store opens.

I said in an interview that she liked to run independent business and did not immediately seek investors' plans.

"I think at some point, when we want to expand and expand business, we will definitely seek investors, which may be the next stage."

Victoria Beckham said, "you have to be very careful. You have to work with the right people.

This is a big decision, not just overnight.

So let's wait and see. "

In the summer of 2015, there was news that

The giant LVMH group is interested in acquiring Victoria Beckham's fashion business, but LVMH denied the rumour, and Victoria Beckham also said the brand would not be sold.

According to the world clothing and shoe net, Beckham and his wife are among the wealthiest couples in the UK in 2016. The combined net assets amounted to 280 million pounds.

At the beginning of this year, the Queen's honours list was announced. Victoria Beckham was awarded the OBE to commend her contribution to the fashion industry.

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