Tu Hongyan, Chairman Of Wan Shi Li Group, Talking About 2017 -- Reform And Innovation To Develop New Silk Road
"For the beautiful lady's ceremony!" recently, the reporter's WeChat friends circle was painted by a silk porcelain set called "Madam Li".
This is a combination of Chinese porcelain and Chinese silk -- the Yongfeng tea cup, which is the national porcelain of Paeonia suffruticosa, Ruyi and Shanshui, and is a combination of West Lake's landscape, butterfly and flower love story.
Since its launch in November 2016, the suit has been well received by the market.
So far, more than 6000 sets have been sold.
In the past 2016, Wan Shi Li, with the spring breeze of G20 Hangzhou summit, enjoys a world-renowned brand. Strategic alliance China Post and PetroChina are opening up a new mode of industrial convergence; stationing in Hangzhou Tower and distributing personalized brand services.
Speaking of 2017, "we should take reform and innovation as the driving force of enterprise development, pform and innovate business models, enhance management tools and optimize internal resource allocation". Tu Hongyan, chairman of Wan Shi Li group, said they want to make a model of "innovation and pformation" of silk and even the traditional industries of the whole country.
Summit is famous
Exploring a new cross-border model
The best selling of the "lady's gift" comes from the exquisite craftsmanship of the product itself, and on the other hand it is closely related to the G20 summit bonus.
Looking back at the G20 summit in Hangzhou, one thing is vividly remembered.
Ms. Lagarde, President of the International Monetary Fund (IMF), wore the silk ribbon of all things to attend the summit.
It is said that her taste is unique. She usually wears the Hermes scarf produced by France. Her love for all things has been boosted and promoted the fame of Wan Shi Li brand in the whole country and even the whole world.
It is the twill silk scarf, which is followed by Mrs. Lagarde's frequent appearance.
The appearance of Wan Shi Li at the G20 summit in Hangzhou is far more than this scarf. From the "Silk Art" of the summit venue to the "silk new material" innovation, from the "Silk ceremony" to the "Silk daily necessities", "
Silk dress
"Ingenuity" expresses, more than 20 items, more than 8000 pieces of customized products, and WAN Shi Li shows the international charm of the silk house to the world guests.
The post G20 effect of Wan Shi Li is constantly fermented.
In addition to the "Madame ceremony", the first mixed with the G20 yuan "head of the ceremony", mixed with Wu wine "Silk drunk Jiangnan", "Silk fragrance door" mask, "water tender" scarf suit...
Wan Shi Li is exploring various new business models.
In January this year, during the visit to Hangzhou, Ruan Fuzhong, general secretary of the Central Committee of the Communist Party of Vietnam, received "the best blessing" silk products, which was unique in design, and integrated into China's intangible cultural heritage, the carving velvet technology.
In order to seize the post G20 opportunities, Wan Shi Li has formed strategic alliances with Wang Xing Ji fan industry, China Post, overseas Chinese fund, PetroChina and so on, opening up a new mode of industrial convergence and developing more than 1200 new products.
Innovation and change
Technology leads new breakthroughs
In the opening year of the "13th Five-Year plan", it was also the year when the group was founded 40th anniversary. Once again, Wan Shi Li became the "net red" product, which sold out of stock and in short supply. In 2016, the sale of silk goods and profit both increased by more than 50%.
In the past year, domestic and foreign are complicated and changeable.
economic situation
Under the influence, this report card of Wan Shi Li can be quite arrogant.
At the internal meeting of Wan Shi Li, which was held in January 20th, the functional departments of the group and the directors of the four major sectors of silk, finance, biotechnology and assets separately analyzed and summarized the operation conditions of the past year and the work ideas of the next year from the perspectives of talent construction, technological research and development, and business mode innovation.
"In the past, we focused on manufacturing, and we will focus on creation in the future."
Li Jianhua, President of Wan Shi Li group, believes that the innovation and innovation of Wan Shi Li will never stop.
As the leading industry development trend of digital printing industry, color management is the primary problem that restricts its broader development prospects.
But in everything, this problem has made a major breakthrough: for the first time, the color similarity between the screen displayed on the screen and the actual print on the fabric has been raised to over 95%, and the color "WYSIWYG" has become a reality, and the stability and quality of the printed products have been greatly improved.
Wan Shi Li also developed the "intelligent flower design system" to meet the needs of more personalized design.
In May 28, 2016, Wan Shali brand flagship store officially entered Hangzhou Tower. This is the key to the brand service upgrading of Wan SHLI group, following the layout of the city commercial center, such as Beijing Cui Wei Department store, Chengdu Ocean Pacific, Wuhan International Plaza and Shenzhen overseas Chinese town.
Wan Shi Li Hangzhou Tower will become an exemplary window to display new creative products, exquisite silk skills and provide high-end personalized service, and let guests from all over the world feel the "Hangzhou" Silk charm.
Wan Shi Li insisted on "technological innovation" as the engine of development and led traditional silk into new industries.
According to statistics, Wan Shi Li gained 13 patents and inventions in various countries in 2016, designed more than 3000 new types of flowers, and made breakthroughs in many key areas such as color management, intelligent flower design and ultra-thin silk.
Planned listing
Create a new paradigm for change
"The first five years goal has been achieved, the pformation has been successful, the second five year plan, second enterprise pformation we need to go to a higher level.
It is not only the growth of quantity, but also the development of quality and innovation of management thinking.
This is Tu Hongyan's new request for the future development of Wan Shi Li.
In 2017, for all things, there are several important things to do.
In November 10, 2016, Hangzhou Wan Shi Li silk culture Co., Ltd., successfully introduced by Wan Shi Li group.
Zhejiang
Many strategic investors such as Zheshang industrial investment fund, Wanxiang three agricultural group and Zhejiang Guojun officially launched the domestic listing plan, and the first round of financing was more than 200 million yuan.
The group also signed a strategic cooperation agreement with Bank of China and China Merchants investment fund, Zhejiang Province, to establish a comprehensive strategic partnership for the future and explore a new model of healthy development of Finance and industry.
In 2017, Wan Shi Li plans to go public in A shares, and the development strategy of "modern financial strength boosted the branding and internationalization of silk industry" is developing step by step.
In addition, the all things that originated in Hangzhou's bridge should lead the construction of "silk town".
"We need to take reform and innovation as the driving force of enterprise development, pform and innovate business models, enhance management tools, optimize internal resource allocation, and effectively deploy and integrate efficiently all resources such as talent, logistics, cash flow and information flow". We look forward to all benefits in 2017. Tu Hongyan said that we should make a model of "innovation and pformation" in silk and even in the traditional industries of the whole country.
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