Trade Fair Of Canton Fair: The Market Share Of "One Belt And One Road" Is Rising Gradually.

"Orders for the first quarter increased by nearly 30%, and felt that this year was a small outbreak, which exceeded expectations at the beginning of the year. Recruiting workers had not been recruited so much at the beginning of the year.

In the second half of the year, we will expand the market along the belt.

Guangdong Jin Yuan Lighting Technology Co., Ltd., general manager Lichun Lee told reporters.

121st Canton Fair and Lichun Lee feel similar enterprises are not few, the first quarter of foreign trade data started a good start, exports in March the highest growth rate for two years.

As a barometer and weathervane of foreign trade, the outside world hopes to see signs of a rebound in foreign trade at this Canton Fair.

However, many enterprises have indicated that they are not obviously aware of the signs of a rebound in foreign trade. The order volume of large enterprises has increased year by year, but profits are declining. Some SMEs are still facing the risk of being eliminated.

According to the industry experts interviewed, international demand has warmed up and cautiously optimistic about the foreign trade situation this year.

But uncertainty still exists, and no matter how fundamental the change in consumption or investment is, how long will this trend continue?

According to the data released by the General Administration of Customs in April 13th, the import and export volume of China's goods trade reached 6 trillion and 200 billion yuan in the first quarter of 2017, an increase of 21.8% over the same period last year, and imports and exports achieved a positive year-on-year growth in the three quarter.

Bai Ming, deputy director of the International Market Research Institute of the Ministry of Commerce and international trade and economic cooperation, believes that the trend of stable foreign trade will be reflected in this Canton Fair.

"In the second half of last year, things began to improve and orders increased. This year, the situation of plates and tiles is good."

In April 17th, Huo Rongquan, vice chairman of Monalisa group Limited by Share Ltd, told reporters that he was optimistic about the export situation in the second half of the year.

"Look at the number of people on the scene. More than 10 of our salesmen went to the market this year, and the number of buyers is more than that of the same period last year."

"Orders for the first quarter of this year increased by 40% compared with last year. Orders in the second half of the year are almost equal, because new products are more and more growth, and the future should be better and better."

Zhejiang Oku Shiro Lighting Appliance Co., Ltd. Wang Renle said in an interview.

Zhang Lin, foreign trade manager of Anhui Langshi optoelectronics Co., Ltd., told reporters that although the competition is becoming increasingly fierce, the order volume has increased in the first quarter, and the promotion of brand awareness is an important measure for the development of enterprises.

Reporters in the Canton Fair random visits to many enterprises, many enterprises believe that since the second half of last year, the international market has warmed up, the order volume appears not small growth.

Lichun Lee believes that the growth of orders is fast, on the one hand, because of product upgrading, on the other hand, there are some revival in the international market.

Zhang Jianping, director of the regional economic research center of the Ministry of Commerce, said in an interview that the foreign trade data in the first quarter were favorable because of the warming in the international market. China itself had a series of measures to reform and open up, the changes in the international bulk market commodity, and the macro and international economic situation at home and abroad.

The director of the foreign affairs division of the Ministry of Commerce analyzed the reasons for the rapid growth of import and export in the first quarter. First, it was the slow recovery of the international market.

The International Monetary Fund (IMF) estimated in January that the world economy grew by 3.4% in 2017, 0.3 percentage points higher than last year.

Import demand rebounded in major economies such as the US. According to WTO statistics, imports in the United States, Japan, Korea and Canada increased by 6.2%, 7.6%, 21.7% and 6% this year, respectively, in 1~2.

The two is the increase in import prices of bulk commodities.

In the first quarter, China's crude oil, iron ore, natural gas, coal, rubber, logs and other 10 types of bulk commodities accounted for 25.4% of China's total imports in the same period, and import prices rose by 2.5%~99.8%, boosting imports by 10.9 percentage points.

The three is the low base last year.

Imports and exports amounted to 5 trillion and 100 billion yuan in the first quarter of 2016, the lowest level in the same period since 2011.

In addition to the above reasons, there is a very important factor. In recent years, a series of policy effects of the State Council's support for foreign trade development have gradually emerged, business environment has been continuously improved, enterprises' innovation ability has been enhanced, and power pformation has been quickened.

It is worth mentioning that at the 121st Canton Fair, the participation of the countries along the "belt and road" has been enhanced, and the foreign trade enterprises generally take a good view of the "along the road" along the market.

Xu Bing, deputy director of the China Foreign Trade Center, said: "there are 364 exhibitors and 616 exhibitors, accounting for about 58.7% of the total number of exhibitors in the import exhibition area, and the total number of exhibitions is about 61.72%.

These include Egypt, Turkey, India, Malaysia, Thailand, Indonesia and other national exhibition groups.

"The price of building materials in China is very high.

Like India, the level of building materials in the "belt and road" countries is relatively low, because they are in great demand for building materials because of their development stage, and we have made up for their lack of export products here.

Guangzhou hardware and mineral import and Export Co., Ltd. chairman and general manager Zhou you said.

According to the Ministry of commerce data, in the first quarter of 2017, China's imports and exports increased rapidly to 37%, 32.8%, 31.6% and 28.5% respectively for Russia, Indonesia, Singapore and Malaysia.

"All along the way" countries in China

The share is on the rise. Especially in some countries, the trade base of China used to be small in the past. Now, through policy communication, infrastructure improvement and new trade opportunities, there is great potential for future trade. "

Zhang Jianping said.

Wen Jie Yi, deputy general manager of marketing center of Guangdong Jin Yuan Lighting Technology Co., Ltd., in an interview with reporters, said: "we have a team dedicated to the" one belt "market, more than 10 people," one belt and one road "where to go, where the exhibition will go.

Huo Rongquan told our reporter that the second half of the year will go to Central Asia to investigate and increase the development of the market along the "one belt and one road" line.

He said: "there are subsidies to the countries along the route, and some countries have higher subsidies than others.

However, some countries do not have maritime pport and pport costs are high, and further investigation is needed. "

In any case, looking at the situation of foreign trade and seeking breakthroughs in sales are the common tasks of foreign trade enterprises. A considerable number of enterprises believe that following the policy, expanding the market along the "one belt and one road" will be beneficial to increase sales and seize market share.

Some enterprises that have already sold products in the countries along the line indicate that the sales volume of the countries along the belt and road will increase by 25%~50% this year.

Tu Xinquan, Dean of China WTO Research Institute, University of International Business and Economics, told reporters.

The economies of the countries along the border are relatively small. They are all developing countries. Policies will play a leading role. It depends on the progress of the project. If the project falls to the ground, it will bring benefits to the contracting and the export of machinery and equipment.

"Malicious competition is too much, profits continue to shrink, there is no particularly good market price."

In an interview, the head of a medium-sized export enterprise based in Anhui said that the pformation and development of enterprises were difficult.

Zhang Yansheng, principal researcher of China International Economic Exchange Center, said foreign trade enterprises are now very difficult.

In the past 35 years, the trade way of relying on low cost, low price and low participation in international division of labor has come to an end. Now we are participating in the international division of labor by means of international competitiveness, talent, marketing, brand, quality and efficiency. The pformation of enterprises is facing five shortages.

"Lack of technology, lack of brand, lack of talent, lack of funds, lack of pformation experience and ability.

In the next thirty years, we need to solve the problem of "five deficiency".

Although vicious competition, malicious price reduction, stealing materials and shortening shelf life still exist, more and more small businesses realize that brand and quality are the long-term development choices of enterprises.

The head of a household electrical appliance enterprise in Zhejiang told our newspaper reporter: "we used to help other people to do foundry work. It was too difficult. It was often dragged out of accounts, vicious circle, almost no profit.

Later, I think that we must pform and improve the quality. If we do not make small businesses, even if the price is higher, we must also ensure the quality, and make the brand bigger and bigger.

After the pformation, this year's situation is much better. "

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