Hitson'S HKEE International Brings High-End Cowboy Brand DENHAM To China Market.

The group is responsible for managing and operating DENHAM's brand business in Greater China (including Mainland China, Hongkong, Macao and Taiwan) and promoting brand development in these areas.

The first DENHAM store in China was opened in May 2017 at Shanghai Xingye Tai Gu Hui. DENHAM is located in the first store in Shanghai, the two floor of Tai Koo Hui, covering an area of more than 140 square meters.

Three stores will also be opened this year, including the store in central Beijing.

As of 2020,

The Chinese joint venture will plan to open about 40 stores in the Chinese market.

DENHAM will continue to sell its products in Lane Crawford, which is located in Hongkong and Mainland China.

DENHAM was born in 2008 and was founded by Jason Denham, a British designer obsessed with quality cowboys in Amsterdam, Holland.

With the spirit of original pioneer, the brand has launched a highly creative and traditional tribute to the men, women and children cowboys.

DENHAM uses scissors as brand logo, firmly believes that "The Truth is in the Details" creates a unique design with solid foundation.

All DENHAM products are made of high quality tannin fabric and meticulously create three-dimensional effect. The scissors graphics on each pair of trousers are made of 691 stitches. The quality buttons of DENHAM Logo are specially developed; and the stereoscopic effect of each pair of jeans can not reach more than 80 working procedures.

In order to better protect the jeans, DENHAM even set up Service&Co to carry out a lifetime service and repair to every pair of jeans sold, and do everything possible to keep every pair of jeans alive, so as to truly record the lives of each owner.

The brand has been sold in more than 20 countries around the world, and stores have been established in cities such as Amsterdam, Antwerp, Hamburg, Tokyo, Osaka and Sydney.

DENHAM is headquartered in Amsterdam and has offices in Dusseldorf, Shanghai and Tokyo.

Hkei international introduction:

The creation of human beings is "Heji international", which is CEO Xu Yu and his wife Li Shanhu.

Xu Yu's English name is Jacky xu, Xu Yu was ranked 112nd in last year's Forbes China rich list, fortune 7 billion 30 million yuan.

Xu Yu and Peng Xing, chairman of the French school, and Ding Shuibo, chairman of XTEP, are the president of the Yangtze River Business School. He founded an e-commerce website "vip.com" with Shen Ya, hung Xiao Bo, Peng Xing and others. The website was listed on the NYSE last month.

He shared wine with NetEase CEO Ding Lei, vice president and Secretary General Cheng Huiqiu of Guangdong Zhejiang chamber of Commerce, and also played golf matches with You Yong and other stars.

In 2011, it was the first time that Bill Gate, Buffett and Li Jiacheng were equal to Ve Forbes's list of billionaires in the world. The list shows that it ranks 804th, with net assets of US $1 billion 600 million (about 10 billion yuan).

Li Shanhu, the English name Sandy, is well-known in the fashion circle. He was invited to serve as the consultant of many China World Miss's clothing image. He was the first Chinese designer to be invited to attend the Boao Asia Economic Forum to display its design works.

Stars Fan Bingbing, Kay Tse and so on are all her good friends. Many of these activities will come out, and some of them will often try on the tailored dress for the company.

France's luxury group LVMH's fund, "L Capital Asia", has won about $200 million of the fund's investment.

The group's wholly owned subsidiary, Guangzhou Shang Cen Clothing Co., Ltd. (headquarter) ranks among the top sixty-eighth taxpayers in the 2011 and 2012 Guangdong top 100 tax list companies in the year of 700 million, ranking before Guangzhou, Heng Da, real estate, Biguiyuan and Poly Real estate.

It has two women's clothing brands, "OCHIRLY" and "FIVE PLUS", men's wear brand TRENDIANO, children's wear brand LOVE YSABEL.

At the same time, the company mainly produces other ways to develop rapidly.

Recent Sixty Group in Italy

The Group signed a cooperation project to develop Sixty Group's Miss Sixty, Energie, Killah and other brands in the Asian market.

For more information, please pay attention to the world clothing shoe and hat net information report.