"Daily Fashion" Is On Sale Today, To Create A Full Channel Retail Network Mode.
On the morning of May 31st,
Day fashion
Group Limited by Share Ltd landed on the Shanghai Stock Exchange. The stock was heavily flooded in the bidding stage, and it rose 44% after opening.
The daily fashion price is 7.18 yuan per share, the number of shares issued is 60 million shares, and the total capital raised is 424 million 800 thousand yuan. The fund-raising funds will be used in marketing network construction projects, R & D design center projects and information system upgrading projects.
Sun Ruizhe, chairman of China Textile Industry Federation, President of China Clothing Association (left one), Qin Jian (Shanghai Songjiang District District), right one, and Wang Weidong, chairman of Shanghai fashion group, attended the launch ceremony of Japanese fashion fashion.
The day run fashion is a well-known clothing brand operation management group. Its main business is the creative design, technological development, production and sales of brand clothing, and has a strong designer team and professional management team, advanced operation mechanism and sales network all over the country's major cities.
By the end of 2016, the company had 886 sales terminals in the country, including 179 outlets, 82 distributors and 625 outlets, covering 30 provinces, autonomous regions and municipalities directly under the central government. The location was mainly located in shopping malls and shopping malls.
Since its inception, the daily fashion is focused on high-end.
Fashion ladies
Field.
By the end of 2016, the company had a total of 166 design and R & D teams, and most of the designers were over 5 years' experience. They knew the clothing market better and combined the fashion trend effectively with the brand style of the company, making the design sense and practicability perfectly compatible, and ensured the fashion, richness and continuity of the products.
At present, the company operates three clothing brands, namely, broadcast:, PERSONAL POINT and CRZ. With good product quality and market reputation, the company's products have been widely recognized by many consumers, as well as widely recognized by the competent departments and professional organizations in the industry. Brand influence is constantly improving.
Through the multi brand development strategy, the product composition of different levels and styles has been formed, attracting more diversified consumer groups, building a multi-level brand market, enhancing the overall brand stickiness of the company, and forming a strong brand loyalty.
In addition, the company actively develops new brands through equity investment and new subsidiary companies, and promotes the development strategy of multi brands, so as to achieve the sustainable development of the company.
The company said it would continue to follow the "design oriented" business philosophy and create a new supply chain management mode.
Full channel retail network
To form a fashion product service system with the core of consumer value experience and become a multi brand fashion operation management group with important status in China, strong competitiveness in the international market and brand influence.
In the next three years, the fashion of the day will strengthen investment in design and research, further promote brand building, and follow the brand development of "internationalization, new generation, breaking the margin" and other key words.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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