China Fashion Custom Summit Forum And Zhejiang Fashion Industry Federation Held In Keqiao

In the process of market pformation, when more and more enterprises are determined to invest in customized bosom, how should this field remain unknown to Chinese enterprises? How can they operate in order to make breakthroughs in the field of customization?

With the continuous improvement of social productivity and technology and the popularity of the Internet, consumer demand is increasingly showing the trend of individuation and diversification. Traditional standardization and mass production have been faced with unprecedented challenges.

Against this background, the wave of customization of Chinese clothing has quietly surged to adapt to changes in consumer demand and build on the basis of improving supply chain.

In order to promote the development of garment customization and promote the construction of a manufacturing power, the theme of "custom fusion and intelligent manufacturing" is organized by the China Apparel Association, jointly organized by the Zhejiang Provincial Economic Commission and Shaoxing Keqiao district government, the "China garment custom Summit Forum and the Zhejiang Fashion Industry Federation" was held on 15-16 June.

Kick off.

This forum is highly valued by the leaders of the Ministry of industry and information technology, the China Textile Industry Federation, the Zhejiang provincial economic and Information Committee, and more than 400 members from Zhejiang University, academician Tan Jianrong, Zhejiang Sci-Tech University President Chen Wenxing, founder of Fang Qin, Huafu color spinning Sun Wei Ting, Li Jianhua, President of Wan Shi Li group, Qiu Chengkui, vice president of wedding birds, Li Jinzhu, vice president of Qingdao red collar, and so on.

Speech by Gao Yanmin, director of the Department of consumer goods industry, Ministry of industry and information technology

Speech by Wang Sue, deputy director of Zhejiang economic and Information Committee

Shen Zhijiang, deputy secretary and district governor of Keqiao District, delivered speeches

In recent years, customization is gradually entering into the public view.

Facing the market

The government's work report of the two sessions of the National People's Congress proposed that in the "13th Five-Year" period, we should strengthen the structural reform of the supply side, speed up the cultivation of new development kinetic energy, grasp the capacity to go out, inventory and reduce costs, and increase the variety, quality and brand of the "three products" strategy, and put forward higher requirements for the diversification and quality development of enterprises, encourage enterprises to carry out personalized customization, flexible production, and cultivate the craftsman spirit of excellence.

The state put forward the structural reform of supply side and the strategy of "three products".

The horn of deep pformation.

A large number of forward-looking clothing manufacturers respond to the call. In the field of clothing customization, there are more and more custom studios, cooperative or vertical custom business platforms, and even the Taobao brand of single customization. All of them are promoting the multi element and rapid development of China's garment customization industry. The development of hardware and software technologies such as big data, intelligent manufacturing, 3D fitting, and so on, make mass customization possible now.

Speech by Chairman of China Textile Industry Federation and President of China Fashion Association Sun Ruizhe

Chen Dapeng, vice president of China Textile Industry Federation and executive vice president of China Apparel Association, presided over the forum.

With the advent of the era of industrial 4, custom-made services have become a new direction for the development of China's garment industry.

At this point, it is very important for enterprises to grasp the customized market and find the right direction.

In June 15th, the first day of the forum analyzed the customization of China as a center from the perspective of diversification.

Experts and scholars, well-known corporate executives, online custom business leaders, custom brand designers and other special guests are: the development trend of mass customization, the online mode analysis of men's wear customization, the design of personalized customization platform, the design concept of advanced customization, the brand marketing under interconnected thinking, and the exploration of modern business mode under the background of mobile Internet.

In June 16th, the forum changed its main perspective from custom-made multiple observation to customized technology exploration. Guests gathered together to start from the practical program of data making and customization of garment manufacturing, intelligent research and development of all channels, digital printing cloud production platform, Internet customization platform reconstruction and business mode innovation, and guide the specific implementation of customized business.

Subsequently, the guests organized a round table forum on "capital and personalized customization".

During the two day summit of China garment customization summit, the participants fully communicated on the status quo of China's customization, the diversification path of garment customization, the avant-garde viewpoint of customization, the cutting-edge technology of customization, and the infrastructure that should be customized.

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