How Can Mark Ed Faye Play O2O?
According to the world clothing shoes and hats net, miracles happen every day under the tide of the Internet, just like the past 618.
All businesses show their magic to answer this year's answer to the electricity supplier war.
In today's increasingly competitive environment, O2O has become a natural.
Online retailers
A competitive place for businesses.
Uniqlo
Last year, double eleven appeared perfectly.
Clothes & Accessories
The basic form of industry O2O.
As a local business, how did the business get out of the blue rather than the blue? Mark Ed Faye gave a perfect answer during the 618 year.
Stick to customers through "black technology"
What is the most annoying thing about buying clothes on the offline store? If you are not the main driver, you can't see the display of the store, nor can you know the real feedback of the consumers who bought the clothes.
At this point, you don't have to open Taobao to search for it, just go to the store next to mark Hua Fei line, stand in front of the smart screen of the store, through the chip induction, you can automatically get the try out style page of the product, match the pictures of other styles and evaluate the users who purchased the product.
If you choose the matching shop without goods, customers can directly place the order with Taobao sweep code, and deliver goods from the nearby stores.
This is the "magic mirror" project jointly completed by Mark Ed Faye and XinDa. It is also the only clothing brand that has landed in the country.
As Mark Ed Faye, who has always been able to catch the 90's consumer preferences, this time also used the "black technology" to attract customers once again successfully.
Put your favorite merchandise in your shopping cart anytime and anywhere.
In addition to "magic mirror", Mark Ed Faye also has enough strength in his own products, and has won the hearts of consumers from all aspects of O2O style, merchandise preferences and so on.
Consumers online shop sweep the commodity bar code, that is, there is an opportunity to get no threshold coupons.
Shopping is no longer limited to shops, online and offline, the same products, the goods to be swept at any time, put into the shopping cart to buy home.
At the same time, Mark Ed Faye's O2O delivery system can effectively avoid the speed problem caused by fragmented shipments, and the first time you deliver your beloved baby is faster and safer.
Mark Ed Faye clearly knows that the core of O2O lies in big data technology. Data represents a vivid and concrete idea of a consumer, reflecting their consumption habits at every step.
Because Mark Ed Faye attaches importance to the power of these data, he can make himself more close to consumers, clearly and deeply understand consumers, thus walking on the front-end of consumers and leading their needs.
In Mark Ed Faye's eyes, the consumer is no longer a vague and oral definition, but a piece of "real people" pieced together by massive and fragmented data.
Mark Ed Faye clearly realized that online consumption has become a habit of the Internet business era, offline consumption has been upgraded from the original pure shopping to "interactive experience + shopping".
Through this series of offline interactive experience, not only can help sales, but also further promote consumer online sharing action, and gradually achieve online and offline shopping platform related and closed state.
This beautiful opening also laid a solid foundation for Mark Ed Faye's future O2O road.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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