Amazon Returns To China'S Electricity Supplier Market? Crazy Recruitment Challenges Alibaba Again
According to the understanding of the world clothing and shoe net, Amazon will recruit Internet engineers and Alexa designers in China, hoping to regain some of the market share stolen by Alibaba.
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The giant listed 400 and 900 positions for China on its recruitment website and LinkedIn respectively, including executives who manage and get content, Amazon expansion and Tmall flagship store.
The company is also recruiting hardware engineers to promote Alexa, although the Echo speakers have not yet been released in China, but this digital assistant can be used for third party products.
Although Amazon still sells goods from overseas to Chinese consumers, and owns cloud computing customers in China, they are not performing well in Alibaba and Jingdong dominated local e-commerce market.
However, like other US technology giants, Amazon has not abandoned the world's largest population.
Amazon wants to portray itself as a global distribution network, not just a channel for us consumers.
They encouraged their about 2000000 sellers to tap into the company's channels.
international market
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It also provides language plation, currency conversion and customs clearance services, so as to reduce the difficulty of cross-border e-commerce.
Due to fierce competition, Amazon's market share in China has been shrinking.
In 2015, the company accounted for 1.1% of total online pactions in China and 0.8% in 2016, according to AI consulting.
But Amazon has penetrated into the import sector with the help of globalization, and is welcomed by the rising middle class group.
In the fourth quarter of 2016, Amazon controls 7% of China's cross-border electricity providers. They also launched Prime membership services at the end of 2016.
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