Red Bean Unattended Clothing Retail Store Debuted For The First Time

After the convenience store, the wind of self retailing has swept into the field of clothing.

According to the world clothing shoes and hats net, in September 10th, the world Internet of things exposition opened in Wuxi, Jiangsu.

The group's retail new species, the unattended clothing retail store, debuted.

Red bean nobody

The retail store is the first unmanned store in apparel industry based on UHF RFID technology.

The scheme is an attempt of red beans for new retail channels and a new focus of the two integration strategy.

The products displayed in the shop include red bean household, red bean underwear and red bean.

And so on dozens of categories, customers can through WeChat, Alipay and red bean clip APP scanning two-dimensional code real name verification to enter the store experience shopping.

After choosing a good product, the customer only needs to place the purchased goods in the designated cashier area at once. The system can quickly identify the types, quantity, amount, preferences and other information of the products. Customers can complete the shopping through WeChat, Alipay or red bean App scan code payment.

The outlet of the unmanned store has a high-precision hidden access control, and the anti-theft and check verification functions are two in one.

The system can automatically check whether the customer's payment behavior is completed. When the access control system senses all the customers' payment, the gate will automatically open to achieve a fast shopping experience.

To provide technical solutions for the red bean unmanned clothing retail store, it is the technical supplier behind the rainbow Well Go unmanned convenience store, the Shenzhen far Hope Valley Information Technology Limited by Share Ltd.

As the first unmanned convenience store in Shenzhen, Well Go has attracted many customers to experience it. When someone affirmed RFID's technical proposal, some people also raised some doubts.

The scheme adopted by Hong Kong unmanned clothing retail store is similar to that of rainbow Well Go, and the shopping process is basically the same.

So is the question of rainbow Well Go still in existence in the red bean unmanned clothing retail store? From convenience stores to clothing retail, what are the differences between the application of RFID based unmanned retail technology to different scenarios and formats? With these questions, Lei Feng net reporter interviewed the head of the rainbow Well Go project, Mr. Zhang He, director of the retail industry solutions in the far sight valley.

Clothing material is more friendly to RFID.

Zhang He introduced that the red beans unmanned clothing retail store is the extension of Well Go, and has adopted many Well Go technical solutions, including access control and cash register schemes.

The main difference between the two is the use of RFID tags.

Because clothing materials and packaging are relatively single, the relative convenience store has greatly improved in recognition accuracy.

In the previous interview, Yuan Wang valley introduced to Lei Feng net. In the Well Go unmanned convenience store, the Yuan Wang Valley designed three different RFID tags according to the storage environment and size of the products.

Conventional labels are mainly used for regular size products on common shelves.

A label for commodity design stored at low temperatures for beverages.

At low temperature, the surface of the commercial product will coagulate moisture, which will cause some interference to the signal and affect the reliability of the RFID tag. Special optimization design is needed.

Labels for smaller commodity designs.

This kind of label is small in size to attach to goods in the form of bandage and clasp, in order to paste firmly and beauty.

Relative to the convenience store scene, unmanned clothing retail stores have a single variety of goods, clothing material will not cause shielding and interference to the RFID label, the conventional label can meet the needs of unmanned silver.

Zhang He said frankly, "RFID, as one of the three most common unmanned cash registers, is not an absolutely perfect solution, because the signals of RFID tags are easily affected by metals and liquids.

Although far away Valley has developed special labels for metal and liquid goods, it has been able to meet the precise identification of single items, but it can not avoid the accumulation of some products together with interference and shielding.

Although the RFID technology itself has some shortcomings, compared with self-help scan and machine vision, RFID has some advantages. This is also the reason why many of the unmanned convenience stores have already chosen RFID technology.

Under the premise of not considering customers' malicious evading, the rate of self scanning code is the highest, but it needs customers to scan products one by one, and the user experience is not good.

Machine vision can be used to achieve the "ready to go" style of commodity settlement. In theory, the user experience is perfect, but it can not guarantee the accuracy of SKU when it is more.

Moreover, when customers enter the shop, they can not carry any commodity in the commodity store. For example, the clothes that the customer wears is just sold in the store, so the system can not tell whether the clothes are in the customer's store or in the store.

The RFID solution is a compromise between accuracy and user experience. The three schemes have advantages and disadvantages.

Zhang He believes that technical solutions do not exist absolutely good or bad, the key is to see the needs of customers and specific application scenarios.

RFID is introduced from the production end to dilute the cost.

Another reason for the RFID project's query is that the tag cost is relatively high - RFID tags are attached to every item and can not be recovered.

According to Lei Feng net, the cost of RFID tags used by the convenience stores in the market is generally around five ~ 70 Fen. The cost of RFID tags used in clothing industry is slightly lower.

Suppose that the annual sales volume of retail business is 100 million pieces, so the additional cost is obvious to the retail industry. This is the obstacle that the RFID technology scheme has to overcome when choosing the retail business.

However, in April of 17, Japan's 7-11, family, Rosen and mini island four convenience providers also issued a joint statement. It is hoped that all labels will be attached to electronic labels in 2025, and the average commodity labels will be reduced to about 6 cents. This shows that the reduction of tag cost plays a crucial role in the popularity of RFID technology in the retail industry.

In clothing retailing industry, the cost pressure of RFID label is relatively low, because the unit price of clothing is much higher than that of convenience store snacks and drinks, and the profit is relatively high.

In addition, if branding introduces RFID tags at the source of production to enhance supply chain and warehousing efficiency, it can further dilute the cost of RFID tags.

Zhang He said that many brands are trying to do this, but more are still waiting.

Because the introduction of RFID tags at the source of production involves the reengineering of the entire management system and business processes, we must be cautious and prudent.

In addition, the application of RFID to supply chain and warehouse management also depends on commodity category.

For example, Coca-Cola and other tinned and metal cans of beverage, using RFID to achieve full box, the whole batch of information read is almost impossible.

With specially designed electronic tags, goods must be displayed in accordance with certain specifications, so that they can be read accurately.

There is no such problem in the clothing industry. Of course, some clothes with metal materials are exceptions.

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Zhang He said: "taking into account the volume of customers, the unit price and the complex SKU and merchandise display of traditional large supermarkets, it is very difficult to achieve RFID in the near future.

In the short term, RFID based unmanned retail technology is mainly applied to small convenience stores, retail shelves in office areas, boutique supermarkets and other products are relatively simple, SKU between 200-500, standardized packaging retail formats.

But from the perspective of body mass and market prospects, the industry now agrees that the garment industry is the biggest opportunity for RFID technology.

However, the rise of the convenience stores this year has pushed RFID technology to the cusp of the waves again. I believe that in the future, unmanned convenience stores based on a variety of technology integration will gradually become the mainstream.

Three forms of label attachment

Zhang He introduced that in the convenience store scene, there are many unwritten rules on the stickers of RFID tags, such as not blocking the brand, production date, barcode and other information.

Because the size and packaging form of the convenience store are very complex, it brings great challenges to label stickers.

At present, Yuan Wang Gu has developed the first pparent Flag commodity label supporting batch printing in the industry, which avoids the problem that the RFID labels directly cover the packaging and information of goods in the industry.

In the field of clothing, the RFID label paste is relatively standardized, and the machine can replace manual paste.

There are three ways to attach RFID tags to clothing:

The first one is to paste or compound labels on the tag. The advantage of this scheme is that it has the least influence on the existing production process, but the tag is independent of the commodity, and it is easy to lose or be cut off artificially.

The second way is to label the labels or labels on clothing, also known as woven label labels. This scheme is more effective on commodity anti-counterfeiting and anti fleeing products, but the cost is also increased.

In addition, the label washing label also has certain requirements for the label composite process, because the main label and the washing mark are in the inner side of the clothes, if the material is hard, it will seriously affect the comfort of the clothes.

The third one is the EAS+RFID dual frequency tag scheme, which is attached to the commodity in the form of hard button.

Among them, the RFID part is the same as the two schemes, which is responsible for information reading, while EAS is mainly responsible for burglary.

Because the process is more complex and the cost is the most expensive, such rigid labels can be reused and shared cost inputs.

In addition, ordinary RFID tags can be bound at the end of production, and because of their physical characteristics and pport costs, some garment manufacturers may bind such labels at the warehouse end or store end.

Therefore, this scheme is more suitable for fast fashion brands like Zara and UR.

Zhang He said that Yuan Wang valley also has a mature dual frequency hard labelling scheme for EAS+RFID. Now it has been tested in some customers' internal tests, and is expected to come into operation at the end of the year or early next year.

Optimize store design and enhance user experience

The existing unmanned convenience stores usually have a smaller area, for example, the Well Go of Tianhong is only 12 square meters, and businesses can only choose the same door entry and exit scheme, which is prone to trailing in and out.

Zhang He explained to this that outdoor convenience stores should be licensed by relevant departments if they are put into communities and neighborhoods. If the area of stores is too large, the examination and approval will be limited.

In the future, unmanned retail stores will adopt the form of indoor unmanned stores, with smaller area restrictions, which can be made into two door forms, which can be separated from and avoided.

He said that it is very difficult for customers to evading the order of malicious evading. Even when someone is in charge of a store, there are frequent losses.

Manufacturers can only optimize the scheme as far as possible, avoid leakage and Misreading caused by technical reasons, or choose specific environments, such as high-end residential areas and airport lounges, to screen consumers.

Yuan Wang Valley is developing automatic cash register equipment based on RFID. Customers choose good merchandise to be placed on the designated pmission equipment, and send the goods to the identification area of the cash register by the pmission equipment. By isolating the goods from the external environment, it improves the recognition rate and eliminates the risk of misreading.

At the same time, the jitter in the movement of commodities greatly reduces the interference caused by stacking of goods, and realizes the two combination of precise identification, cash register and access control function.

Zhang He said that multi technology integration is also one of the development directions, such as the integration of RFID and machine vision, RFID is responsible for identifying products, machine vision is responsible for identifying customers.

However, considering that the two technical schemes are not perfect enough, if the overall design is not considered properly, it will lead to the effect of 1+1< 2.

All in all, unmanned retail is a new format after all, and there are still many deficiencies and defects.

But these enterprises in the front provide new ideas for the industry, and believe that they can find ways to make up and adapt to the new era in the process of continuous trial.

What we need is just a little patience.

More interesting reports, please pay attention to the world clothing shoes and hats net.