Suitsupply'S Desire To Invest In International Expansion

According to the world clothing shoes and hats net, Holland is a new fashion brand.

Announced the $360 million investment to participate in the current round of financing, including NPM Capital and ABN Amro, BNP Paribas, ING and Rabobank and other banks formed by the syndicate.

Suitsupply will use this fund to pay off its existing debts, achieve further international expansion, invest in technology and pform some old stores.

Privately owned Suitsupply was founded in 2000 by the current CEO Fokke de Jong.

In order to reduce the cost of clothing, Suitsupply has adopted a vertical integration strategy, starting from online business and opening the first entity store in the same year, and trying to place the address of the store in the place that deviates from the mainstream shopping area, so as to reduce the rental cost.

David Dijkhuis, chief financial officer of the company, said: "we are making use of the current favorable financing environment to help the company develop further."

Suitsupply is targeting the young men who buy their first suits, and the suits come from Italy.

The lowest price in China is 500 dollars, but there are many details that are usually only found in more expensive high-end suits.

For example, functional button cuffs and so on.

In addition to Western-style clothes, Suitsupply also provides footwear and other matching accessories for Western-style clothes to help customers better improve their costumes.

Suitsupply has 91 stores in the world and now has 32 stores in the region after its entry into North America in 2011.

This year, four stores will be opened in Kansas City, Newport Newport (Beach) and San Jose, California, and Baer Victoria, Washington.

In the first half of 2018, Suitsupply will open shop in Fort Williams, New York, Boston, Saint Louis, Detroit and Santiago.

Suitsupply entered China in 2013, launched its official website, and opened four stores in Shanghai, Beijing, Hongkong and Hangzhou.

Last month, Suitsupply opened Suistudio for women's clothing chains in Amsterdam, Shanghai and New York. Suistudio also launched an official website in Europe and the United States.

A new spokesman said a new round of financing will also be used to expand Suistudio chains to new markets.

According to historical reports, global sales of Suitsupply reached 170 million euros in 2015, with an annual growth rate of about 25%.

At present, sales of more than Suitsupply 75% are from outside Holland, and 30% of sales are still online, which is much higher than other brands in the suit industry.

Most western suit customers want to get a professional tailor's advice before purchase. In order to meet this demand, professional tailors hired by Suitsupply will provide online guidance to customers through the Internet.

About NPM Capital

NPM Capital is committed to the acquisition of enterprises in the Holland, Belgium and Luxemburg. It provides development funds, expertise and experience for enterprises, supports the company to achieve growth targets, and has many years of experience in 60.

NPM Capital is headquartered in Amsterdam and currently manages more than 25 companies.

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