Tmall's New Retail Open Class Is Fresh Again.

According to the world clothing and shoe net, it was praised as "from March 29th to 30th".

Tmall's new retail open course of wind vane is fresh.

2500 of the largest in history.

Fast fading and

Industry sellers gathered in Hangzhou to listen to the latest achievements of Tmall's new retail business.

Tmall president Jingjie stressed at the meeting: holding a new retail open class is not telling you a standard answer.

But with all of us, we wholeheartedly help consumers, businesses and partners to create new values from the offline integration.

2500 sellers from Tmall FMCG and apparel industry listen to the latest achievements of Tmall's new retail business

Business representatives from bestseller, Wyeth, and good shop share a successful case of a series of business changes after joining the new retail business.

Mary de Jia, general manager of the Electronic Commerce Department of the cosmetics brand, Bian Qing, said: "the open class has made businessmen see the initial intention of Tmall's new retail business and have more confidence in the future development of new retail."

"The new retail scene needs to be built wholeheartedly. Tmall is willing to try and make mistakes on the new retail Road, and share the successful experience with everyone.

Ye Guohui, the head of Tmall new retail platform business department, opened the conference to express the purpose of holding the new retail open class.

Ye Guohui, head of Tmall new retail platform business division, believes that the new retail scenario needs to be built wholeheartedly.

In his speech, Ye Guohui said that as of now, Tmall has accumulated thousands of successful new retail cases, and is the largest and most comprehensive commercial data and case database in the world's new retail sector.

These cases are successful experiences of accumulating trial and error in the process of online and offline business integration.

In the new retail practice of the past week, Tmall's new retail business has created the world's number one: the world's first intelligent mother and baby room landing to upgrade the quality of urban infrastructure, the world's first new retail tea shop to officially open, the world's first luxury car store, and so on. "We are excited to get the story behind these cases in the new retail open class.

These smart devices, combined with business model innovation, will vigorously promote the pace of pformation of our new retail business. "

Business participants at the conference said.

"When we decide to start the new retail business, the first thing is to pform the company's internal organization."

Lin Qingxuan, the founder of beauty brand, introduced Sun Laichun. "The business department and the offline store management department will get through completely, and the new retail needs the same thinking and organizational structure."

Lin Qingxuan founder Sun Laichun shares new retail organization change experience

Last year, Lin started to integrate the business, sales, marketing and CRM business into a new retail department. Through data, it opened up online online stores, offline stores and supply chain systems, and shared more than 1 million 200 thousand online fans on line to become Tmall's new retail pioneer.

Sun Laichun's views were recognized by the brand leaders of Mary de Jia, Bao Dao glasses and Mark Ed Faye.

Take Mary de Jia as an example, the user experience and Development Center under the dedicated line is two in one with the new retail department. "Almost every guest speaker's PPT has upgraded the organization, and the integration of online operation and store operation is at the forefront."

Tmall junior, who is responsible for public classes, said.

In the eyes of the outside world, the upgrading of business collective organizations is resonating with Tmall's new retail strategy.

At the beginning of March this year, Alibaba took the new retail strategy as the core, completed the eight business departments' organizational upgrading, and each business department could find the corresponding scenes in the new retail eight column of Yintai, Suning and big RFA.

"The number of 800 participants has been issued, and the number of actual enrolment has been broken," Tmall Xiao 2, who is responsible for the open course, told reporters.

Even the aisles are filled with businessmen who are enthusiastic about learning new retail businesses.

"Every time the main character of Tmall's new retail open class is shared by businessmen, we find that after every meeting, businesses will spontaneously form new retail pin groups and share the fruits of new retail at any time.

"Project leaders believe that this mode of CO creation and mutual assistance is the continuation of Alibaba's ecological values.

Businesses spontaneously form a mechanism through training, communication and autonomy to encourage and help each other.

According to the plan, Tmall's new retail open class will be held every month, each time with different types of commercial formats as the theme, until all Tmall businesses are covered.

In the future, many intelligent hardware products, which are constantly being updated with new retail, are also planned to appear in public classes one by one.

More interesting reports, please pay attention to the world clothing shoes and hats net.