Is The Jingdong "4? 14 Running Festival" Really A Discount?

The promotion price of self operated goods is higher than the original price; the original price can be adjusted at will; the promotion price is arbitrarily modified.

It is hard to imagine that the price chaos appeared.

"4. 14 Running Festival" activity page.

According to the world clothing shoes and hats net, in the evening of April 9th, the reporter noticed that

A woman in Jingdong's flagship store.

The promotional price for April 14th was 259 yuan, but the sale price of the product was only 209 yuan on that day.

Is it possible that the price of the commodity will not rise and fall in April 14th on the day of the activity, and can this price be called "big promotion price"?

For such a price problem, the reporter inquired about the customer service of the supplier of the goods, Shanghai Bao Yuan sporting goods. The reply given by customer service is "this is not what we operate here, specifically depends on the page".

Subsequently, reporters asked Jingdong customer service staff, customer service staff said it was not clear about this.

The current selling price of goods is the nearest lowest price, and consumers can start with it.

About the price of 259 yuan given by the activity, the customer service personnel said that it was not possible to write out mistakes, depending on the price of the event.

Subsequently, the reporter also contacted the Jingdong responsible person to understand the situation.

A clear answer from the reporter is that, after verification, the staffs are very sorry for the inconvenience to the consumers because of the editor's mistake in setting up the promotional price.

Jingdong has revised it for the first time.

In the afternoon of April 10th, the reporter noticed that the current sales price of Adidas's women's sports pants changed from 209 yuan to 299 yuan, and the sales promotion price was still 259 yuan.

This amendment solves the problem of "promotion price should be lower than the original price". Another problem comes again: before the promotion, the original price will be changed from 209 yuan to 299 yuan directly. This is not a set of discount after first price increase.

The reporter again contacted the responsible person of Jingdong, and got the reply that the editor was wrong in understanding. They did not mean that this would make the editor make further changes.

In the evening of April 10th, the reporter noticed that the price of the women's sports pants was changed to "no offer" and showed that the goods were off shelves.

By the morning of April 11th, when the reporter looked again, the price of the commodity had been modified again, and the two prices were changed together: the current selling price is 209 yuan, and the big promotion price is 199 yuan.

So, how much is the original price of the women's sports pants? Is it 209 yuan or 299 yuan? This kind of pricing method like fog and rain and wind is really very hard to understand.

After adjusting the price two times a day, the original price and promotion price of the Adidas women's sports pants at Jingdong finally seemed "normal".

However, this phenomenon is not isolated in Jingdong's proprietary products.

The reporter noted that the promotional price of some Jingdong products during the 4 / 14 event is no more than the daily sales price.

For example, a pair of men's casual pants on the Nike Jingdong private area, the current selling price is 299 yuan, and the activity price on the page is 299 yuan in April 14th.

As for the fact that the promotional price is not favorable, the reply given by the customer service of Nike Jingdong self service supplier is also "the price of the activity is not clear to us. The price of the activity is managed by the Jingdong operation, and the specific details of the day's activities shall be".

Under the reporter's reminders, Jingdong also revised the price of Nike sports pants: the current price is still 299 yuan, and the promotional price is changed from 299 yuan to 279 yuan.

Faced with this price chaos, it is hard for ordinary consumers to figure out whether they have taken advantage of the price or not. But the relevant government departments are very keen on it and they are severely punished.

In 2016, another famous electronic business platform in China was beguiled by consumers because of fictitious prices and false promotions, which was fined 200 thousand yuan by the price department.

On the platform, the page of a washing machine is marked "original price 2098 yuan, activity price 1598 yuan", and the original price of the product before promotion is only 1198 yuan, but it is lower than the promotional price of the activity.

In fact, this price chaos exists not only on the electronic business platform, but also in physical stores.

Recently, the toy R & D city of Yangzhou was fined 50 thousand yuan for law enforcement department because of its original price and promotional price.

The "fictitious price class" price fraud case has a certain degree of concealment, and it is more difficult to handle the case. The case was the first case investigated by Yangzhou Price Bureau.

"Fictitious original price" means that the original price marked by the operator in the promotional activities is false or fabricated, and does not exist or never has a paction record.

The "false discount discount" means that the price before discount is calculated by the operator in the promotional activities, or the discount price before the discount price is higher than the original price.

"Original price" means that the operator will conclude the paction within seven days before the sales promotion, and have the lowest paction price of the paction note; if there is no paction within the first seven days, the original paction price before the promotion is the original price.

Jingdong's "4. 14 Running Festival" is coming soon. We hope that Jingdong can really make consumers clear consumption at that time.

More interesting reports, please pay attention to the world clothing shoes and hats net.