The Millennial Generation Graduates Show Their Youth: Shang Kun Yuan 2018 China International Fashion Week In Beijing

Unwittingly, the graduating season of gardenia flowers and midsummer cicadas arrives.

As a narrator and bearer of academic creative design, Shang Kun yuan 2018 China International Fashion Week held a grand curtain on 13 to 20 May in Beijing fashion design Plaza, 751 D PARK.

More than a thousand graduates of the millennial generation are here to demonstrate their youth and rekindle the new generation of thermal design.

They use creativity as a medium to cure homogeneity design. They use a wonderful imagination to blot out a corner of the capital that fills the late spring and early summer.

Entering the first year of the brand, we have achieved fruitful results.

The years passed, and the five years passed quickly.

After five years of hard work, China International Fashion Week has completed the brand development process from scratch and from zero to one. It has become another bright stage of China's fashion design industry after the China International Fashion week.

In this mid spring, it officially entered the first year of its brand and entered the fast lane of development.

In the five years of growth, a total of 61 domestic and foreign institutions have held 157 graduate work releases, including 19 provinces and autonomous regions and 5 overseas countries, and some 4699 graduates.

After several years of development, the college fashion week has become an international professional service platform to popularize the teaching achievements of famous fashion colleges at home and abroad, to display outstanding university graduates' creative talents, and to promote college students' Entrepreneurship and employment.

This college fashion week will continue to focus on the docking of cutting-edge designers with the market. It will host nearly 80 professional activities such as the publication of works, special exhibitions, forum, forum, design competition, professional selection and DHUB design.

Participating institutions come from 21 provinces and autonomous regions and the Hongkong Special Administrative Region. 1468 outstanding graduates from 54 institutions of higher learning at home and abroad participate in the dynamic release and excellent exhibition.

4 well-known foreign design institutes also took part in this activity. Among them, University of Southampton and NABA Milan new Academy of Fine Arts have participated in 4 consecutive sessions.

Activities basically cover the main areas of textile and garment industry cluster. This year, the number of graduates, the number of works published, creative categories and creative level and other aspects have reached a new high.

The release of graduates from the fashion week has provided a platform for students of all major institutions in China to show their demeanor, and more importantly, it has also become a new channel to test the achievements of education and teaching in major universities.

Innovation and reinventing the turning point of strategic development

However, the first year of the year is seen as a delicate time node for the handover of the old and new era.

This year, the fashion week of college students has opened the mode of combining innovation with incubation, and has entered the "developmental" puberty.

In recent years, new opportunities are emerging in the apparel industry chain, and the new generation of fashion consumption environment has entered a period of growth.

Grasping innovation means grasping development and seeking innovation is the future.

Mode innovation is the necessary way to relocate and start the fashion pformation and upgrading of fashion week.

On the basis of the continuous orientation and tenet, the fashion week of this college student will stand on the new starting point, "break the bamboo to reborn", and build the new trend of the new dimension around the theme idea of "dream making space".

This year, the innovation of Zhou Liang's eye in college fashion is to play the new card of "integration of special events".

In addition to the release of the familiar graduates' design works, this college fashion week has been carrying out innovative and expansion activities. For the first time, the exhibition of outstanding works of 2018 Chinese international famous university clothing (costumes) was held for the first time.

978 excellent sets of garments and 70 pieces of costume design from 428 outstanding graduates from 35 colleges and universities from home and abroad have been presented in the 751 D / PARK 79 tank with a strong artistic atmosphere.

In addition to domestic institutions, the London Fashion Institute and the central Saint Martin Institute, which are renowned for their creativity in art and creative education, are also bringing together outstanding graduate works to exchange views and exchanges on the platform of College Students' fashion week.

In line with international standards, this college fashion week deepened and upgraded Beijing.

Forum.

On the basis of the Beijing Fashion Forum - the fashion industry sustainable development summit forum, the Beijing Fashion Forum - the informal forum, the Beijing Fashion Forum -751 fashion open class, has been added. More than 20 lectures have been held during this period.

What is worth mentioning is that the elite backbone young and middle-aged teachers in famous fashion colleges have landed 751 D PARK in their state-level, provincial or municipal quality courses. The "voice program for young and middle-aged teachers" not only enriches and stereoscopic the fashion week of college students, but also adds to the overall atmosphere of academic study.

During this college fashion week, the China Fashion Designers Association joined in 751 D / PARK Beijing fashion design Plaza, Green brothers, Guangzhou Hui Mei fashion group, and family fur and other famous fashion institutions at home and abroad, and organized a series of promotional activities, academic exchange meetings, designer dialogue, school enterprise through train, bag and fun related activities on each release day to focus on industrial development and innovation, and strengthen the docking between professional institutions, enterprises and fashion institutions.

Among them, in the 751D PARK fashion corridor, the Chinese independent designer bag Showroom and the real Bobbi experience area are also open to the public.

In addition, design competition, professional selection and DHUB design remittance were also held in the same period.

The award-winning event of the twenty-third China Fashion Designer Award has been awarded with a grand award, awarding award-winning institutions, teachers and students to China Fashion Design Education Award, outstanding teacher award and New Year Award.

2018 the Green brothers Cup China (university student) window design competition also landed on the University fashion week, and set up a window design competition in 79 cans to display the special area.

At the end of this fashion week, awards for men's wear design, women's wear design award, style and innovation award will be announced one by one in 2018.

Through the selection, we can better graft the graduates' bridge to the market and promote the continuous improvement and upgrading of the talent education in Colleges and universities.

Creativity hatches the world to young people.

In addition to being steady and well embracing, the fashion week has become an incubator and booster for promoting college students' Entrepreneurship and employment.

Unlike mature designers with experienced experience, newly graduated graduates are not familiar with the overall brand management of product planning, supply chain, marketing promotion, data analysis and so on, and it is even more difficult to get orders and consortium financial support in the initial stage.

The fashion week of college students is aimed at promoting the pformation of college students to tourists. It will gradually lead some outstanding fashion designers to move from their stage to the 10+3 youth base, the DHUB design collection and the stage of China International Fashion Week, and even the international fashion stage.

We are committed to promoting the development of China's fashion and creative industries by making concerted efforts, Shang Kun yuan, 751 D. PARK fashion design Plaza in Beijing.

Following the 2016 and 2017 China International Fashion Week, three years as an exclusive title support unit, Shang Kun yuan consistently adheres to the training and support of the new generation of original designers in China, reflecting its corporate responsibility to promote the development of China's fashion industry.

With the growing maturity of the fashion week brand, 751 D PARK Beijing fashion design Plaza has also become a well-known cultural and creative fashion industrial park. Relying on its own software and hardware industry advantages, it actively promotes the healthy development of the fashion industry, and provides a healthy and sustainable growth space for new designers.

In the past five years, China International Fashion Week has contributed countless new generation of design and business talents to Beijing and even China's clothing creative design industry. Many of them have become

The backbone and leaders in China.

This is a series of activities held in the first year of the brand. A deeper level of interaction and interaction between industry, University and Research Institute will help promote the linkage between the career starting point and industry of design graduates, as well as the seamless connection between talent cultivation and market demand in Colleges and universities, so as to realize the practical significance and strategic significance of the strategy of "textile power" and "talent power".

We understand that only by brand survival can fashion week really become evergreen.

Fashion week is integrating into the world

The context of industry is providing opportunities for more and more young designers.

It is not only a communication activity between fashion design colleges and universities, but also provides a new window for students of fashion design to move towards society. It also creates opportunities for talent selection in the future fashion design industry, and creates a good opportunity for enterprises to introduce design talents more directly and efficiently.

On the way to paint the blueprint for the future, the fashion week for college students will be reborn with a new look, and it will also lead to a more large-scale and long-term brand journey.