Happy Life, Fashion Xiong An, The Third Baiyangdian International Fashion Culture Festival Opens.

In September 15th, guided by the Xiong an New Area Administrative Committee and the China Textile Industry Federation, Beijing Institute Of Fashion Technology, the China Fashion Designers Association and the Xinhua net hosted the Rongcheng County People's government and Rongcheng clothing trade association.

Gao Yong, secretary and Secretary General of the China Textile Industry Federation, deputy secretary of the China Textile Industry Federation, Deputy Secretary General of the China Federation of textile industry, Chen Weikang, deputy director of the Xiong New District Party committee, Fu Shouqing, Secretary of the Party committee of Beijing Institute Of Fashion Technology, Zhang Qinghui, chairman of the China apparel Designers Association, Liu Yuanfeng, Xiong Zhaofei and Xiong Zhaofei, vice president of Xinhua, President of the China Clothing Designers Association, deputy director of the Hebei Provincial Sports Bureau, deputy inspector, director of the consumer goods industry department of Hebei Provincial Department of industry and information technology, chairman of Hebei textile and garment industry association, Wang Jun Shan, deputy general manager of Xiong an working group of Limited by Share Ltd, and Secretary of Rongcheng county Party committee.

President Zhou Yancheng and other guests attended the opening ceremony.

The 3 day cultural festival is composed of five major sections: "show, theory, exhibition, theme activity and series of activities". It brings together the second sessions of the Xiong an marathon, the opening ceremony and the Golden Summit, the fashion Xiong an summit, the China Textile Industry Federation annual industrial cluster annual meeting, the Xiong New Area Primary and middle school students (school uniform) design invitational tournament finals and the award ceremony, the modern fashion custom International Forum, the Shui Shang Pong Xiong New District fashion brand joint show, the Xiong an traditional craft promotion academic forum, the splendid China Fashion Xiong an grand ceremony,

, fashion brand exhibition, the first Beijing, Tianjin and Hebei university students creative market, the first Xiong an film week and other sixteen activities.

The content is rich and bright, which embodies six characteristics: design guidance, cultural inheritance, industry focus, resource convergence, industrial pformation, and interpretation of happy life.

This cultural festival promotes the Xiong an to the world through various thematic activities, and promotes the dialogue between Xiong an and international fashion, top design and foreland trend, and displays the cultural charm of the Xiong New Area in the new era.

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Gao Yong and his party first visited.

As well as Beijing, Tianjin and Hebei university students creative market, a detailed understanding of the industry's scientific and technological innovation of new achievements and new trends, covering

New technologies such as innovative design, intelligent manufacturing, Internet marketing and so on.

In his speech, he said that in the new era, Xiong an new district will stand in a new height of history, economy, culture and other aspects, and show its brilliant achievements in the development of garment industry in Rongcheng County in Xiong an New District in the past 40 years, and reveal the new opportunities of industrial pformation under the new era background and new development concept.

Transformation and innovation.

The Baiyangdian International Garment Culture Festival is the first large-scale cultural activity held by the Chinese foreign ministry as the theme of "new era China: Xiong an exploring the future city of human development" after the promulgation of the "outline of the Xiong Anxin District of Hebei". It will play a positive role in displaying Xiong's Regional characteristic culture, promoting industrial pformation and innovation, reflecting the quality of Xiong an and creating the fashion image of Xiong an.

Fu Shouqing said that the introduction of the Xiong an new district planning outline has brought new orientation, new tasks and new requirements to guide the development of traditional industries to digitalization, intellectualization and greening. This cultural festival takes the theme of "happy life style" as the theme, and promotes the cross border integration of industries through creative design, market cultivation and brand building. The aim is to promote the high quality, healthy and fashionable life style of Xiong an New District, annotate the future of Xiong an, highlight the quality of Xiong an, and convey the value of Xiong an, which is a useful exploration for the pformation and upgrading of traditional industries in Hebei.

As the highlight of the opening ceremony, the 3 Golden Summit designers interpreted and interpreted the fashion trend in the new era.

This is also the first big show of this cultural festival. It is a high level fashion show held by the Xiong an new area jointly with the top domestic fashion designers.

With the strong music rhythm, nearly 80 sets of fashion works are coming on the stage. The golden top show created by Zhang Zhaoda, Ceng Fengfei and Wang Yutao, the 3 top designers of Jinding award, ignited a blazing fire in Xiong an 1.

On the next day, the original designer has provided the driving force for the brand innovation of the Xiong an local clothing enterprise. The creative imagination and creativity are created in the generous and creative soil. Based on the visual angle of outdoor sports, the new high-tech intelligent technology is used to design and make the motion and fashion merge organically, leading the new trend of the sports equipment in the design and function, so as to inject new vitality into the current upgrading of consumption and the improvement of the quality of life of the whole people.

During the Cultural Festival, garment customization also greeted new ideas, new designs and new strategies.

Among them, a series of customized theme activities include the opening ceremony of Xiong an modern fashion customization center, the opening ceremony of the Xiong fashion original design center, the modern fashion customization International Forum, the fashion custom theme show, etc., integrating the development and changes of the Xiong New Area on the local traditional industrial characteristics, focusing on the theme of the customized quality life through the fashion focus of the culture festival, providing a new perspective for the industrial culture of Xiong an new district.

It has added a lot of color to highlight the design guidance, help traditional industries to innovate and enhance the added value.

Promoting quality development of Beijing Tianjin Hebei fashion industry

This cultural festival is not only "good-looking" but also "pleasant to hear", not only "bright" but also "humanities".

During this period, the multi summit and effective linkage Summit Forum was also presented in a panoramic view.

The orientation and structure of the new district's fashion industry and its future planning are the cultural festival of the Xiong an fashion summit, the dean of the school of cultural industry management of Communication University of China, the dean of the Xiong New Development Research Institute, the director of the cultural industry expert committee of the Ministry of culture and tourism, Fan Zhou, the vice president of the China Business Federation and the director of the China National Business Information Center; the vice president of Alibaba group Xiao Li Hua, the president of Qingdao cool special intelligent Limited by Share Ltd, Zhang Yunlan, etc. the summit guests interpret the new ecology, new kinetic energy, new direction and new development of the fashion industry in Xiong an new district from 4 unique perspectives, and carry out the crossover summit dialogue on the new opportunities of the local industrial pformation under the new era, and the new mode of leading the international trend under the new development concept, so as to inject new thoughts into the fashion construction of Xiong an. To explore

In addition, the annual meeting of China Textile Industry Federation industrial cluster will also debut this year.

The theme of this annual meeting is "promoting pformation and upgrading of textile industry clusters with high quality development". The representatives from more than 200 clustered areas of the country will be gathered together to take the pulse of the trend and development trend of the textile industry, so as to promote the organic integration of the whole industrial chain.

We will strive to build a Beijing, Tianjin and Hebei textile and garment industry ecosystem based on fashion creativity and high-end manufacturing, with independent brands and international competitiveness.

In this promising city of Xiong an, collisions stimulate the infinite possibilities of modern fashion.

This cultural festival focuses on the cross-border and integrated innovation of fashion and technology industries, focusing on green environmental protection, highlighting the trend of technology intelligence and leading the future beautiful and good way of life.

The 3 day "Fashion Technology Exhibition" aims to provide technology with fashion and temperature, focusing on new achievements and new trends of technological innovation in the industry. It covers new technologies in the whole industry chain, such as functional materials, innovative design, intelligent manufacturing, Internet marketing, etc.

In addition, this cultural festival also focuses on enhancing the brand development potential of local enterprises, and vigorously promoting the promotion of independent brand and Regional Sharing brand.

The debut of the "fashion brand exhibition" with a brand new image and service system helps the local apparel brand and designer's commercial landing.

The brand exhibition, with the advantages of new media dissemination, combined with the positioning characteristics of the New District, fully promotes the industrial characteristics, actively nurture the terminal market, and create a symbiotic channel for the upstream and downstream enterprises to explore and cooperate with each other to promote the healthy development of the industrial chain with the joint strength.

In the same period, "Shui Shang Pong Xiong new fashion brand fashion show" also displayed the characteristics of local garment industry cluster in Xiong an new area with the help of "originality + quality", which focused on the innovative features of local enterprises in the context of industrial pformation.

Besides the empowerment of the textile industry, the promotion of Chinese culture, the protection of cultural roots and the inheritance of the beauty of intangible heritage have also become the proper meaning of this cultural festival.

The splendid Chinese fashion Xiong an grand ceremony and the Award Presentation evening are selected as examples of the intangible heritage in the contemporary textile and fashion costumes. It shows a good vision to revitalize the traditional crafts and forge the craftsmen's spirit.

With the theme of "colorful Jing Xiu" and "Guang Fu Hua Zhang (Guangxiu)" as the theme of the intangible cultural heritage, the designer starts from the contemporary aesthetic consciousness, and takes the traditional Chinese court's flower and pastel art as inspiration, and carries out the cross border innovation design of the intangible arts and crafts, and creates a new Chinese style clothing that connects the preceding and the following with contemporary fashion sense.

This splendid China enters the Xiong an special event and interprets the Ancient Rhymes from many angles.

The academic forum of Xiong an traditional craft revitalization is based on the theme of "inheritance, protection and development of Xiong an heritage". It focuses on the protection and live inheritance of traditional handicrafts in the new area during the process of social change, especially in the integration of the new district's "remembering the nostalgia" action, mining the memory of intangible heritage, relying on folk elements, and advocating and carrying forward the ingenuity quality of the new era through the organic interweaving of inheritance and innovation.

No cultural inheritance, no future.

As the design festival of this cultural festival, the theme design of the student clothing (school uniform) design of the primary and secondary school in Xiong an new area shows the theme of "cultural quality and safety, and etiquette and education for the whole world". Relying on the unique carrier and mobile scenery of school uniforms, we build the Xiong an gene and accumulate Xiong an quality for every young student's growth, and cultivate the educational culture connotation and value of the new district.

This cultural festival advocates a high quality lifestyle, actively creating a dynamic and innovative atmosphere, encouraging people to participate in the whole city, sharing the happy life and interpreting the future direction.

The Xiong New District primary and middle school students' school uniform model selection contest mainly promotes youth youthful dream and Xiong An Bang. It fully displays the youth's mental outlook of the New District, and builds an interactive platform for students to show themselves, and enhances their sense of self identity and belonging.

With the theme of "green home fashion Xiong an", the first creative market of Beijing, Tianjin and Hebei is also integrated into the Xiong an innovation stage.

The two words of the innovation market are "innovation", which is enough for both the practitioners and the fair sellers to have a new look and experience.

Apart from the creative market, the marathon has become a new phenomenon in the field of national fitness. As the supporting activities of the Cultural Festival, the second Xiong an marathon is scheduled to be held.

A total of over 6000 people from all parts of the country and New District participated in this competition. In the process of encouraging national fitness, the idea of "fashion, health, environmental protection and public welfare" was embedded, and the future was painted by the most beautiful Xiong an line, and every step was taken to witness the development of Xiong an.

During the Cultural Festival, the first "light and shadow future" film week is the theme of the film oriented spiritual orientation of the future. With the activities of film screening, New District style collecting, short film competition and other activities as the carrier, combined with the development orientation of Xiong an New District, the spiritual character towards the future is carried forward.

It is reported that this cultural festival will continue until September, 17 days, as the closing ceremony, the 2018 fashion Xiong an awards ceremony will be announced in the evening.

The fashion Xiong an award is aimed at mining and promoting the design power of China's avant-garde, and creating the latest generation of fashion power list with the most authoritative and influential power in the industry.

In addition, the fashion Xiong an award has set up thematic awards for fashion designers, professional models and professional buyers.

This year marks the orientation of technology, green and intelligent manufacturing. It focuses on industrial upgrading and capacity pfer, and is committed to building a new textile pattern in Xiong an new area.

It plays an important role in promoting Xiong's regional culture, characteristic culture, boosting industrial innovation, and gathering high-end and high-end fashion industry.