Not All Slogans Have Practical Meaning -- "Meaningless" English Slogans.

Almost everyone can find a dress with English slogans in the wardrobe. But in fact, not all slogans are of practical significance.

According to DAZED, on the social networking platform Instagram, there is an account @shanzhai_lyric that specializes in "meaningless" English slogans on clothes.

The two founders of the account. Ming Lin and Alexandra Tatarsky From Hongkong, according to them, all the slogans with English slogans are issued in the account. clothing Most of the images come from Hongkong, Shenzhen, Guangzhou, Dongguan and Beijing In the streets and lanes, or in the clothing market, others come from New York, Moscow and Vietnam And other countries.

Originally, this kind of clothing with English slogans is not unusual in the fashion industry.

As early as 1960s, Mr. Freedom, a boutique on King's road in Hongkong, began printing and selling t-shirts printed with Disney slogans.

Subsequently, this trend emerged with the designers Vivienne Westwood and Katharine Hamnett. fashion The boundary goes farther and farther.

In 1970, designer Vivienne Westwood co operated a punk boutique, SEX, with her partner, Malcolm McLare, a sex pistol manager. Many of the DIY Tshirt they sell in shops, such as "Destroy (destruction)" and "God Save the Queen (God save the queen)" slogans, were warmly welcomed by the rebellious youth who were tired of the conservative political atmosphere at that time.

Katharine Hamnett further popularized this trend of expression with clothing slogans. When she met with former British Prime Minister Margaret Thatcher, she wore a slogan T-shirt with "58% DON'T WANT PERSHING (58% of us did not want to have a nuclear bomb)", directly expressing its protest against the British government's agreement with the us to set up Pershing II missiles in Europe.

Today, slogans on clothes are still used by many designers to express their political positions or social views.

However, many slogans are unthinkable in the content released by @shanzhai_lyric.

For example, the vest with "T HE LAST LOVE SONG ON THIS LITTLE PLANET (last love song on small planet") is printed with short sleeves with "stand alone (independence)". In addition, the account has also issued slogans such as "I am here, where you.", which appear in some English spelling and grammatical mistakes.

For most people, such Shanzhai clothes are disdain for people, but the founder of the account has different views. According to them, they did not intend to make fun of the wearers or makers of these Shanzhai products. Instead, they found that many of the slogans of slogans expressing their positions were more obscure and full of weird feelings when spanlated into Chinese, and these "nonsense" slogans were different.

"We are delighted with the absurdity reflected in this slogan, because it is this seemingly meaningless" nonsense "that truly reflects the confusion that most ordinary people in the world face today." Ming Lin and Alexandra Tatarsky explain, "although these slogans do not have some appeal or can express certain ideas, they even have some conflicts with English in accuracy, but they can really touch us. They describe the modern people's temperament with a certain poetic flavor. Attitude towards life And the mixture of different fields and languages also reflects the state of people living in an information overload society. "Wei"

Therefore, Ming Lin and Alexandra Tatarsky call these "Shanzhai lyrics". They hope to collect the "nonsense" slogans on these costumes and create an interesting "experimental poetry" archive.

The word "cottage" is most often spanlated into a counterfeit, but it literally means a mountain village is a home for robbers, outlaws and poor people. In other words, it represents all the people living on the edge of society, "added the account founder." and you can think that a Ketamine: Just Say Neigh T-shirt and a gleaming cottage marked "unkist GoodVibration!" are essentially different in nature, because their slogans are meaningless.