US Bond Reform Results In Net Profit Growth Of 132.31% In The First Three Quarters.

A few days ago, the three quarterly bulletin was released in 2018. According to the announcement, in 2018 1-9, the United States achieved 5 billion 547 million operating income, an increase of 24.86% compared with the same period last year, with a net profit of 40 million 139 thousand and 500 yuan, an increase of 132.31% over the same period last year.

The report shows that the continuous improvement of the performance of Smith Barney clothing is mainly due to the brand upgrading, channel upgrading strategy and the upgrading of product and retail upgrading in recent years.

During the reporting period, the United States

Sales revenue has increased steadily compared with the same period last year, and the competitiveness of brands and products has been enhanced. The channel upgrading strategy has achieved remarkable results.

As a matter of fact, since March this year, it announced the launch of the "100 City thousand stores" program. MP increased the intensity of its development from three to five cities, phased out inefficient stores, and opened up new stores to drive sales growth.

In September 2018,

In Shenyang, landing 7000 square meters full style flagship store, providing multi-element fashion, high quality cost-effective products for young families, creating a pleasant and leisure interactive fashion space, which is favored by consumers.

In addition, Metersbonwe has opened thousands of large stores in Yinchuan, Guiyang, Xi'an, Chongqing, Xuzhou and other gold business circles.

Landmark, brand new quality store brings more fashion experience to more consumers.

Through continuous promotion of channel upgrading, we should focus on the core competitiveness of the brand, focus on the competitiveness of the best profit model, and expand the replicable standardization around retail, so as to achieve consistency.

Data show that in the first half of 2018, the new store opened with a business area of about 120 thousand square meters, and the structure of shop outlets was further optimized.

In business mode, the United States and costumes optimize the traditional mode of franchisee, adhere to the core market benchmarking shops as the axis, take the "store business, business lead business and store attracting investment" as the core of the market development strategy, realize the coordinated development of company investment, social investment and affiliate distribution, and enhance the continuous profitability of the store through a diversified investment mode.

While optimizing the channel, the United States

Working on polishing products, constantly improving the multi brand matrix, laying the foundation for the continuous improvement of the company's performance.

In recent years, in order to cater to the diversified needs of consumers, the main brand of Metersbonwe has changed from a single leisure style to five styles: NEWear (leisure wind), HYSTYL (trend fan), N vachic (urban light business), MTEE (street fun), ASELF (SEN), with the new image and product displayed in the face of the new generation of young consumers, which greatly guaranteed the dress to meet the needs of multiple, personality and youth.

Its high-end clothing brand ME&CITY has accumulated a lot of brilliantly.

Its design team keeps improving on the product line, and at the same time, it creates a channel startup mode to strengthen the strength of direct shop models, attracting many franchisees successfully.

In the recent fashion week of Shanghai in 2018, ME&CITY took the lead in the 2019 spring and summer new products.

On the occasion of the 10th anniversary establishment of the brand, ME&CITY, with the slogan of "Me, Made In China", made a sound of Chinese manufacturing.

Its smooth, cutting tailor and high-end.

The use of the new urban middle class provides simple and exquisite clothing, and also enables more consumers to understand the maturity and pformation of the brand.

The brand Moomoo and ME&CITY KIDS also worked hard to revive CH'IN Qi and so on.

Constantly improving the brand matrix, creating a full style diversity for the United States.

The one-stop shopping experience shop has laid a solid foundation for achieving a comprehensive coverage of the wider consumer market.

The US side said it will unswervingly revolve around the path of brand upgrading, product upgrading, channel upgrading, and retail upgrading in the future, leveraging social resources, creating a mechanism of reciprocity, sharing and win-win, and further strengthening cooperation with multiple business partners to further enhance the competitiveness of the company's brand and products. At the same time, the company will continue to strengthen organizational capacity-building, improve management efficiency, and maintain the simultaneous improvement of business scale and efficiency, laying a solid foundation for further efforts.