From The Heart, The Gravitational Trend: "Shoes Package Vogue Vane" Y "RC First Show China International Fashion Week

At 15 p.m. on October 28th, as the only designated footwear supplier, the Chinese original brand Y "RC, known as the" shoe stylish vane ", was stunning to appear in the China fashion week. This is the first time that Y RC has won the" 2018CCFA gold Lily chain brand growth Award "for the first time.

The design of many hundreds of shoes, bags, and ornaments with many distinctive personalities and fashionable movements has won the praise from all the guests inside and outside the house under the wonderful deduction of the model, which perfectly explained the theme of the designer's "C attraction" and directed at the heart.

In late autumn, Beijing is somewhat beautiful "frozen people", but at Y 'RC fashion launch site, it is sparkling and vibrant, bringing endless fashion vitality and youthful vigor to the audience.

Zhang Qinghui, chairman of China Fashion Designers Association, attended the event in Guangdong fashion by nearly 300 people including representatives and guests, fashion buyers, famous designers, brand agents and suppliers of Zhang Dapeng, chairman of leather products Co., Ltd.

Ingenuity design to create mobile fashion T platform

Since its establishment in 2015, Y RC has always been independent, original brand tonal, fashionable and people oriented youth line. It has been publicized without pretending, and has been positioned as youth and connotation. It has quickly become a fashion brand's "dark horse".

The first show of China International Fashion Week is not only our affirmation and encouragement, but also the fashion voice for our national brand.

Guangdong fashion is Shen Heqi, general manager of your leather products Co., Ltd., Y, RC is not only the producer and provider of fashion products, but also the disseminator of local fashion culture.

"I hope that through the international T stage of fashion show, Y 'RC can further narrow the distance between consumers and fashion, thus making Y' RC a mobile fashion T platform, making fashion easy to get.

Y 'RC is the abbreviation of YOU' RE CHIC.

Fashion is for people.

The brand is a fast fashion designer with shoes, bags as its core products, radiant accessories, jewelry and many other categories. With the core of "EASY CHIC", a series of products, such as soft, youth, commuter, party, city, sports and so on, have been created, and become more and more young people love at first sight.

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As a national original brand, Y 'RC has always been designed as brand DNA, besides Guangzhou headquarters, it is also in Shanghai, Hongkong, Seoul, Tokyo and other international.

The design center has created the Y RC fashion designer alliance, from romantic Eiffel Tower to the noble Vienna concert hall, from the overbearing The Empire State Building to the dignified Big Ben.

Y RC is constantly rooted in the vast expanse of soil with its open and uninhibited global fashion vision, the first trend information and top-level personality fashion design. Through careful research and careful research and development of products, it constantly brings unexpected surprises and special experiences to the market, consumers and the world.

Up to now, Y 'RC has worked with Wanda business management group, Yintai commercial group, Xincheng holding group, Yinli group, Longhu group, Aegean Sea commercial group and other commercial real estate companies.

At present, there are more than 500 shops in major shopping plaza, which are distributed in the key cities in China, such as Shanghai, Hangzhou, Chongqing, Zhengzhou, Guangzhou, Xiamen, Xi'an and so on.

Nowadays, Y 'RC has become an indispensable new force for Chinese fashion brands.

Fashion leads the world trend by "universal attraction".

This big show, Y 'RC designers, with "gravity" as the inspiration source, mobile fashion, vitality and youth tension trend, derived the "C attraction" fashion show theme.

Designers will reveal the fashion idea of the heart through all kinds of amazing elements. The perfect combination of shoes, bags and accessories has yet to wait for models, and the sense of design and personality has swept the whole scene.

Music rings, fashion shoes carry accessories, jewelry, or hats or scarves, the vigor of youth comes to us.

This grand show is centered on the youth of fashion, and then divides the three major series of commuter, party and leisure. The design elements include international popular elements, such as hip-hop, rivet, glitter, and embroidery, moire, tassel and so on.

Of course, there are also special elements formed by reprocessing the brand Logo as raw material, such as commas.

Originality and design, thrilling.

"The comma of the brand not only represents the pace of our enterprise and brand's progress, never stops, only commas, no periods; it also conveys that fashion varies from person to person, and changes are everywhere, and our design creativity and brand pursuit are endless, always taking consumers' needs as the starting point."

Shen Heqi said that the reason why "Y RC" is "EASY CHIC" is a fashion orientation. It is to let everyone slowly withdraw from the tentacles of life, remove the burden, lose fidgety, and seriously enjoy the tranquillity of the inner part. From enjoying the simple fashion and personality style, dressing to calm and calm life, following the pursuit and desire of the heart, we really pursue the fashion and life that belongs to our own style, and create a unique spiritual culture territory.

"This is an important reason for our debut.

Fashion is not only a trend, but also a way of life, an attitude towards life.

And this is the tireless brand concept of Y RC.

Fashion is from heart and ingenuity.

"I hope that through this trend, we will pfer Y 'RC brand new brand concept to consumers, more important is to set up and firm our faith, to build Y' RC into China's fast fashion, shoe designer's first brand."

Referring to the future development, Shen and Qi said, "as a national original brand, I hope people will mention HUAWEI and think of high technology. When it comes to fashion, they can't help thinking of Y 'RC."

In order to turn Y 'RC into the pronoun of China and even the world fashion, Y' RC is taking the lead of the international fashion show T stage, stepping towards the world step by step, creating its own fashion dream and Chinese dream.