2019 Where Is The Potential Of The Textile Industry? China Spinning Round Table Forum Seeks &#34, A New Driving Force For "Strong Domestic Market And Promoting Consumption Upgrading".

On the afternoon of January 13th, the fourteenth annual conference of China spinning round table forum and the "Shuyang Cup" 2018 national textile industry news "Double Ten Excellent" launching ceremony were held in Beijing.

The theme of this year's forum is "a strong domestic market to promote consumption upgrading".

Gao Yong, secretary and Secretary General of the China Textile Industry Federation, Yang Jizhao, Xia Lingmin, Deputy Secretary General of the China Textile Federation, Yang Jun, Deputy Secretary General of the China Textile Federation, Peng Yanli, deputy director general of the China Textile Federation, the director of the China Textile union office and the relevant directors of the professional associations, the deputy director of the national development and Reform Commission's Economic Research Institute, the deputy director of the Economic Forecasting Department of the National Information Center, the vice chairman of the China Business Federation, Professor Yang Jizhao, Academy of Fine Arts, Beijing, the Secretary of the Party committee and the director of the Shuyang fashion Holding Co., Ltd., the Standing Committee of the county Party committee, the Deputy Secretary of the Party Working Committee, the deputy director of the management committee, and the representatives from enterprises, industrial clusters and news media.

The forum is chaired by Sun Huaibin, vice president of China Textile Association.

In recent years, domestic demand has been increasing the economy.

The central economic work conference recently held clearly stated that the strong domestic market should be promoted in 2019.

What is the potential for growth in the domestic market?

What challenges will the powerful domestic market face?

What key tasks need to be completed to meet the needs of consumer upgrading?

Deepening structural reform of supply side based on strong domestic market

Gao Yong, secretary and Secretary General of the China Textile Industry Federation, pointed out in the keynote speech at the fourteenth annual conference of China spinning Roundtable forum that we should deepen the structural reform of the supply side based on the strong domestic market.

He pointed out that the central economic work conference put forward to promote the formation of a strong domestic market in 2019.

On the one hand, this task is based on the complex and severe nature of the external environment. On the other hand, it also highlights the important stage that China's domestic market is expanding and accelerating. This is the basis for the development of our country and is still in the important strategic period of the long term. It is also the key node to smooth the circulation of the national economy.

The textile industry is a consumer goods manufacturing industry with important livelihood attributes. Under the current circumstances, the objective needs and mission responsibilities for the strong domestic market are very clear.

Gao Yong analyzed the influence of domestic market on the development of textile industry from 3 aspects.

First of all, the domestic market is the primary support for the textile industry to achieve sustained, stable and healthy development.

In 2018, the domestic sales growth of textile industry was better than that of the previous two years. On the one hand, the consumption expenditure of automobiles and communication categories decreased, and the consumption structure appeared phased adjustment. On the other hand, it also reflected the positive adjustment of the supply structure optimization of textile industry to a certain extent.

While the domestic market is growing faster, the international market has also recovered, driving the textile industry to pick up.

Although the development trend of the textile industry is basically normal from the operational results, the pressure on the textile industry is still outstanding.

Besides the normal pressure factors such as rising comprehensive cost, raising environmental protection requirements and intensifying international competition, the impact of Sino US trade friction can not be ignored.

Although the textile and clothing products imported by the United States only account for about 9% of our textile and clothing exports to the United States and 1.5% of the total exports of the world, the uncertainty of the trade environment is rising, causing the industry to expect instability. In the short run, the textile enterprises will reduce orders and production and sales in the next year. The medium and long term will have an important impact on the international procurement pattern and the international division of labor and investment layout structure of China's textile industry.

In 2019, a strong domestic market can not only continue to provide sufficient impetus for the steady development of the textile industry, but also an important support for the industry to maintain and enhance its international competitiveness.

Second, the strong domestic market is the fundamental driving force for building a strong textile country.

China's consumer market is huge, stable growth and obvious trend of upgrading. It is the fundamental support for the sustained and healthy development of the textile industry. Focusing on promoting the upgrading of investment potential and the release of short board, it will drive the application demand of industrial textiles to expand. It is an important driving force for the optimization and adjustment of the textile industry structure. The strong domestic market is an important foundation for the continuous upgrading and promotion of internationalization of the whole textile industry chain.

Promoting the formation of a strong domestic market is an important task for the national economic development in 2019. This is a new market opportunity and a new responsibility mission for the textile industry.

The textile industry should not only get sufficient demand from the strong domestic market, but also draw the momentum of upgrading and development, and comprehensively enhance the comprehensive competitive strength marked by technology, fashion and green, so as to realize the simultaneous and coordinated development of the two domestic and international markets, and stabilize and enhance the international division of labor.

Finally, with a strong domestic market as a fundamental foothold, we must deepen the structural reform of supply side.

We should continuously improve the level of advanced manufacturing and enhance the development capacity of textile and clothing products, enhance the quality of output and supply with technology as the support and green orientation, deepen the connotation of independent brands, strengthen market consumption guidance, strengthen cultural connotations and consumption guidance, enhance the market adaptability of independent brands, further enhance the efficiency of scientific and technological innovation, vigorously promote business models, broaden the application needs of industrial textiles, improve domestic consumption and market competition environment, and strengthen cross industry chain, cross departmental and cross boundary resources integration, and stimulate domestic market potential.

In the face of the new domestic market situation, the textile industry must further clarify the primary support and important fundamental role of the domestic market, and take the domestic market as the fundamental foothold for the development of the industry.

Based on the domestic market, the core of the development lies in deepening the structural reform of supply side, improving the quality and efficiency of supply, thereby enhancing the adaptability of the industry to the new market situation, meeting the needs of continuously expanding and upgrading domestic market, and actively guiding the consumption of the market, so as to create new market potential and create new market space.

Focus on strategic positioning of capital city and vigorously develop fashion industry

Wu Li, the party secretary and chairman of Beijing fashion Holding Company Limited, delivered a speech at the forum as a representative of the co operative party. The forum focused on the theme of "strong domestic market to promote consumption upgrading", and jointly explored the way to promote the pformation of textile and garment industry to technology, fashion and green, and explored ways to promote the upgrading of domestic textile and clothing consumption. It also explored the role of national costume brand in forming a strong domestic market, which is very suitable for the current development and focus of the industry. It has strong pertinence and guidance significance.

Wu Li pointed out that Beijing fashion holdings took the initiative to focus on the strategic positioning of the capital city, and closely integrated with the construction of Beijing national cultural center and science and technology innovation center, conscientiously implemented the major deployment of "promoting the integration of culture and technology, fashion and other related industries" proposed by the municipal government, accelerating the strategic pformation of traditional textile to the fashion industry, taking brand operation as the core, integrating with culture and technology, and vigorously developing three major business segments, namely, brand clothing, cultural creativity and information technology, and worked hard to cultivate Beijing fashion week's fashion industry development platform, and quickly promoted the business layout of "brand fashion, product technology and service value-added", and laid a solid step for the construction of fashion industry group.

Wu Li finally said that Beijing fashion holdings will adhere to the high quality development requirements, adhere to high-end positioning, focus on the fashion industry, increase openness and cooperation, strengthen innovation driven, accelerate the creation of a competitive fashion industry group, strive to make positive contributions to the construction of Beijing's international fashion capital and the vigorous development of China's fashion industry, and offer 70th anniversary tribute to People's Republic of China with outstanding achievements.

China's consumer market space will continue to expand.

Guo Chunli, deputy director of the national development and Reform Commission's Economic Research Institute, made the keynote report on the trend of consumption demand change and consumption upgrading in the new era. She said that the textile industry is a pillar industry for the people's livelihood and plays an important role in consumer demand in the new era.

First, consumption plays an important role in economic growth.

In the three carriages that drive economic growth, consumption has contributed greatly to economic growth. Since 2011, China has expanded domestic demand and the consumption rate has begun to pick up.

In the first three quarters of 2018, the contribution rate of consumption to economic growth was 78%. From the actual contribution rate, the contribution rate of consumption since 2011 was higher than that of investment contribution.

The two is the huge potential of consumption demand in China.

At present, the scale of China's consumer market ranks first in the world and the second largest importer in the world.

Because of the rapid development stage of industrialization and urbanization, the income level of residents in China has kept steady growth, and the demand for high-end products has been growing rapidly.

However, we should see that the total consumption of our country is only 35.3% of that of the United States, and the average consumption per capita is only 1/12 of the US.

At present, the international environment is complex and severe, and the global economy is growing at a low speed. Especially, the potential impact of Sino US trade friction will have a deep impact on China's consumption demand. China's consumer market space will continue to expand, which is a major advantage in the coming period.

Therefore, we need to increase manufacturing technology upgrading and equipment upgrading, improve product quality, and promote the formation of a strong domestic market.

The three is the trend of residents' consumption upgrading.

First of all, speed up the upgrading of consumption structure. In the new century, urban residents begin to enter the upgrading stage dominated by housing consumption, and the proportion of clothing expenditure has declined.

Secondly, the urban and rural distribution of consumption is undergoing major changes.

The gap between urban and rural consumption has been shrinking, and new consumption hot spots and consumption patterns have sprung up.

Then the concept of consumption is more mature, paying more attention to price performance ratio, and the concept of green consumption is getting stronger and stronger.

The above points should be paid enough attention to.

Wang Yuanhong, deputy director of the Economic Forecasting Department of the state information center, said in his speech entitled "strong domestic market and macroeconomic growth". The central economic work conference pointed out that at present, China's economy is moving steadily and steadily.

In 2018, China's economic operation remained at a reasonable level, the structural reform of supply side has been pushed forward, the new round of reform and opening up has been steadily strengthened, and the major strategy of urban and rural areas has been steadily implemented.

In analyzing and looking forward to the 2019 domestic market, Wang Yuanhong said that the economic growth rate continued to fall in 2019, the pressure of employment became increasingly prominent, the growth rate of investment slowed down, the growth rate of consumption was stable, the export growth rate dropped significantly, the industrial recovery power was insufficient, the three production growth rate dropped slightly, and the price level rose slightly.

He pointed out that the main policies of the strong domestic market in 2019 were: first, macroscopical policies should be strengthened to counter cyclical adjustment, active fiscal policies should be reinforced and effective, prudent monetary policies should be tighten up moderately; two, structural policies should be strengthened; institutional mechanisms should be strengthened; three, social policies should be strengthened; and four, structural reform of supply side should be strengthened, strengthened, promoted and smoothed.

Wang Yao, vice president of the China Federation of Commerce, said in the report entitled "upgrading of domestic textile and clothing consumption and pformation of channels", China's consumption is showing diversification. Now the development of market economy environment has shifted from quantitative development mode to high quality, and has changed from meeting people's material needs to meeting the needs of a better life. Low end goods are seriously oversupplied, and the high-end market is occupied by internationally renowned brands.

In recent years, the growth rate of total retail sales of social consumer goods has continued to fall, the nominal growth rate has been pferred to the growth period. The consumption growth rate of Chinese residents is increasing, mainly in urban consumption, the coordinated development of urban and rural consumption, the consumption of physical stores, and the rapid growth of online consumption. Online sales of "wear" goods have increased rapidly, but the growth rate has slowed down month by month.

The growth of clothing imports accelerated and export growth was low. Sales of major clothing categories were all warmer, and children's wear increased relatively well.

At present, there are new characteristics in large-scale retail enterprises: brand image promotion, growth rate decline and profit increase.

Consumers are paying more attention to the change of fashion. Consumers are concerned about the trend of fashion brands. The share of clothing brands is declining year by year.

Lin Lecheng, a professor and professor of Academy of Fine Arts at Tsinghua University, gave a lecture on "traditional culture and fashion consumption".

He interpreted the history and development of fiber art and how to integrate modern fiber art into modern consumption.

Fiber art is known as "new tapestry art movement" in Europe.

The fiber art movement in Europe and the United States, because of the international platform "Lausanne Biennale" meets and converge, promotes fiber art to explore its own artistic language and become an independent art form.

Over the past 20 years, China's fiber art has shown vigorous vitality and broad prospects, and has become one of the most active art categories nowadays.

Fiber art infiltrates traditional civilization and is full of the spirit of the times. In today's vigorous development of art, the construction of system theory is particularly important, because theoretical research can not only sort out the development context, summarize artistic phenomena, but also elaborate important problems and reveal the direction of development.

Guangdong's wedding dress brand - Ming Rui group integrates traditional embroidery into the production of modern wedding dress, and commercialization of traditional arts.

Industrial parks continue to play a regional exemplary role

Shi Jingfeng, deputy secretary of the Shuyang provincial Party committee and deputy director of the CPC Working Committee and the deputy director of the management committee, shared the understanding and experience of "the role of the textile industry in the development of a strong domestic market and promoting consumption upgrading".

The textile industry is both a traditional industry and a dominant industry in Shuyang. It is also a leading industry in Shuyang to expand domestic demand and stimulate economic growth.

In recent years, Shuyang textile has realized the development of enterprises from less to more, industry from weak to strong, brand from scratch, development from following to leading, and out of a road of development with Shuyang characteristics.

Shuyang adhered to the project as the king, highlighting the recruitment of excellence, giving high quality development to high quality projects, persisting in intensive agglomeration, highlighting industrial characteristics, giving high quality development to high and new industries, and building "characteristic parks" based on "ecology + characteristics"; persisting in improving matching, highlighting the carrying capacity, enabling high-quality development to be reflected in high quality platforms; adhering to high-quality collateral, highlighting precision and high efficiency, and enabling high-quality development to be reflected in high level services.

The Shuyang Economic Development Zone, founded in August 2001, is the only state-level development zone located in five cities in Northern Jiangsu. In the comprehensive ranking of 27 state-level development zones in the province, the Shuyang Economic Development Zone ranked twenty-first, surpassing some cities and counties in Jiangsu Province and the development zones of individual cities in Northern Jiangsu Province. In 2018, the Shuyang Economic Development Zone ranked first among 9 parks in the city.

In the future, we will try our best to promote the development of Shuyang textile industry towards high efficiency, intelligence and ecology, and create a billion billion landmark industry.

Interaction and communication

The industrial dialogue session entitled "strong domestic market to promote consumption upgrading" was chaired by Liu Xin, vice president of China Textile Industry Research Institute. The Secretary General of China clothing association Jiao Pei, vice president of China Household Textile Industry Association Zhu Xiaohong, vice chairman of China Association of textile industry association Zheng Junlin, vice president of China Knitting Industry Association Zhao Hong discussed the related issues.