2019 Designer Brand New Product Joint Press Conference

2019 Spring Fashion Week third days in Guangdong

Time: 19:30 March 20th

Venue: Guangzhou Sino Soviet friendship building.

The three major designers, LA.LAERS, VOGVACHI, and Suncai, interpret the charm of women in the new era with three unique styles and designs.

LA.LAERS

LA.LAERS, belonging to the second generation culture communication limited, is a new fashion brand founded at the end of 2018. It combines the two yuan new culture with the fashion trend. The fashion brand derived from anime IP creates a 2.5 yuan luxury brand that matches the young people's personality and wears daily functions.

In the early days of the brand, with the founder's original cartoon "Lily's world" as the core, the clothing of the story woman's main body was designed as a product after combining with the needs of the real world. I hope every girl who owns a dress can become a confident, powerful and beautiful girl like lily, and live a wonderful life of her own.

The collision between the two dimension and the three yuan is not a non mainstream culture that can not be on the table. She will become a new form of artistic creation and become a new fashion trend belonging to the younger generation.

Appellation: the fashionable darling of the 2.5 dimension.

VOGVACHI pool

The women of the new age are the spirits of change. They can be sweet and sweet, but elegant and gentle.

Founder and design director Chi Fang Ting Coco, more than 10 years of high-end costume design experience, graduated from the top European aristocratic High School of business IESEG, based on the learning experience of Paris in fashion capital, and close contact with fashion frontiers, and even for the persistent love of clothing design. In 2017, Coco set up Guangzhou Fei Chi Clothing Co., Ltd., and founded its core women's clothing brand VOGVACHI pool, focusing on the original high-end dress and pure luxury skirt handmade. It symbolizes "elegance" and "style", and lays a confident and elegant beauty for urban women, so that temperament and dress become natural and become the most important partners in their banquets and various fashion occasions. The brand of Chi Chi

Staring at the stars, the most beautiful is not the night view, but the feeling of missing.

"Missing" is the theme of this topic. It takes the starry sky as inspiration, and integrates the feeling of little miss into the classic black and white ash.

The hand is soft, the dress is like the cicada, the woman is picturesque, and the ingenuity is like orchid.

Xun CAI

Sunda is the wind; color is color.

And the "color shop" echoes the color of the wind.

The story about "color" begins at 2008.

At the early stage of its creation, mainly based on the modified cheongsam, the Chinese traditional hand embroidery technology was introduced slowly, and now it has become mature.

The "color" of Xun color will collide with the ancient meaning, handicraft, long lost story, modern color and the concept of the times, persist in originality and share beauty, and convey beauty in a semi custom form.

As a mature original designer, the brand does not drift with the tide, and is not affected by the market and data, and resolutely completes itself, keeps the fear of the design itself and the belief of customer orientation.