How Can Wechat Store Kill Thousands Of Items In 10 Days?

I want to go to the autumn dress, but what can I do if there is so much stock in summer?

A friend opened a clothing store, but every time he had a headache during the season, he didn't know how to deal with the stock. He watched every year's new products change into the next year's old goods and was abandoned in the corner, causing the backlog of inventory, not only the funds could not be moved, but also the losses were heavy.

After watching Xiaobian's shop sharing case, she quickly sold the unsalable clothes in just 10 days in a short span of time in a short span of time, and successfully sold the new autumn dress before the autumn of.

Now let's see how she manipulated, successfully solved the inventory problem, and locked locks for her own stores again and again.

First step: she first packaged an attractive and tempting bait.

The bait of attracting customers must make the audience more common and cost-effective, and the aim is to earn enough popularity. For summer, she did: T-shirt 9.9 seconds kill.

The second step: lock in target customers' activity time

The store is located in residential areas, so the target customers are nearby residents. In summer, most residents spend most of their activities in the evening when they walk around.

So choose to do spike activities during the day and invite customers into the store in the evening.

The third step: landing execution

In WeChat's operation, the first problem to be solved is how to propagate the bait through WeChat. She chose to start making pure cotton t-shirts in the shop.

Because this shop has been in residential area for 5 years, and has accumulated some old customers, we are familiar with the price of the products in the store.

So the product map is real and real. With the copy: "pure cotton T-shirt with a price of 99 yuan, only 9.9 yuan per second."

The fourth step: Building Group preheating.

If there is a customer consultation, we will inform the customer that the spike killing cotton T-shirt is carried out in WeChat, and then the customer is involved in the WeChat group to participate in the spike. When the customer enters the group, how does it work? Then look down.

The fifth step: start spike activity.

After the above processes are properly operated, the spike can be activated. At that time, the spike of her operation is scheduled to start at 9:00 every night, and the activity will last for a week.

At the beginning of the event, she will deliver red packets in the WeChat group. Each red envelope has only one spike. The person who grabs the best red envelope will be eligible for 9.9 yuan spike.

Kill 5 places every night, kill the successful person, send him 9.9 yuan red envelopes, and then contact the way and phone to her, can be on Wednesday or at 7:00 in the weekend at 7:00.

The first day after the end of the spike, the second day will do the spike in the same way.

Here is a reminder that we must continue to announce the number of customers who have already taken the spike in the group, and then continue to send the screenshots of WeChat transfers to the group to make real sharing and drive others to participate.

But the clothes were disposed of at 9.9 yuan. How did she make money? How many times more than a few times the number of fission fans? Then share:

The sixth step: fission fans

The first customer who participated in the spike was her original fan on WeChat. How to enlarge the base of the fans? In other words, how to expand the number of customers in WeChat group by several times? The best way is to use old customers to fission new customers.

The pure cotton T-shirt with a price of 99 yuan can reach 9.9 yuan, which is still very attractive to many customers, so there will be a lot of old customers who want to get it, but red packets can only depend on luck.

What if the less fortunate person wants to get the T-shirt again?

After the two spike of the day, a notice was sent out in the group: if you send pictures of spike activity to your WeChat friends circle and then send it to the group, you can get 99 yuan worth of cotton T-shirt for 9.9 yuan.

Therefore, many people in the group are willing to help her forward these T-shirt spike pictures. There is a very critical prerequisite for letting customers forward this point.

If people in the group do not trust you, you send more red packets and not many people are willing to forward, so the premise of forwarding is customer belief.

When many people in the group help her forward the picture to their friends circle, if they want to participate, they will scan the two-dimensional code on the spike picture and add her WeChat friend.

Through such a very simple WeChat fission action, in just a few days, WeChat was directly added to the explosion.

The seventh step: circular operation, crazy powder explosion.

Some customers said that they wanted cotton t-shirts, but they didn't want to make friends. What should I do?

She also consulted a way: pull a friend or neighbor into the group and buy, you can get 9.9 yuan cotton T-shirt.

After several days of recycling operation, thousands of precision fans were directly added.

The eighth step: smart transformation, quickly clean up inventory.

After several spike activities, customers who do not get spike qualifications need to buy the original price. At this time, the value of clothes can be fully molded in the group, and the advantages such as quality, style and comfortable clothing should be emphasized.

On the other hand, as long as a group of friends, every Wednesday or weekend 7:00 at 7:00, enjoy the whole field twenty percent off discount.

That's why the front desk will be designed to pick you up at 7 or Wednesday afternoon.

Let the customers in WeChat gather at one time to get the store, and the number of people in the shop increases. People passing by outside the shop will be curious and inspire the customers' herd mentality.

In this way, ten days' time was accumulated, and all the 1000 pieces of stock in the summer were sold out.

So, when the group is built, we must pay attention to the flow brought by the private sphere, and understand the daily maintenance, effectively link up online and offline, and make better marketing planning.