The 15 Trick Of Selling Clothes Is Dry Goods, Which Allows Customers To "Come Again".
Salespeople know the "28 rule", that is, 80% of customers in sales are from 20% of the old customers. Therefore, maintaining the old customers in the clothing store management is the key to improving their performance. Then how can we maintain the old customers and let the customers come again? This requires our clothing guide to grasp the sales skills and establish the correct sales concept. Today Xiaobian will share the 15 recruit dry goods skills for selling clothes, so that customers can come back next time.
01
You are the store.
No problem can be pushed to others.
If a customer really needs to talk to someone else, don't push him to a person you haven't informed in advance, and introduce your colleagues to your customers in person. Meanwhile, you should give the customer a reassuring remark: "if he still can't satisfy you, please come to me again."
02
Always put yourself in the position of customers.
How do you want to be treated? How did you last meet yourself with a satisfactory solution? If you put yourself in the customer's position, you will find the best way to solve such complaints.
03
Happy birthday!
Don't say "I can't do it", but use some affirmative words, such as "I will try my best".
Never say "this is a problem".
What should customers do if they ask you for something impossible? It's simple: from a customer's perspective, and try to say, "this is not in line with our company's routine, but let's try our best to find other solutions".
04
Say "we" less "I".
Shopping guide when we say "we" will give the other side a psychological hint: I am with customers, think of problems from the perspective of customers, although it is only a word more than "I", but a little more intimate.
05
Show that you have enough time.
Although you are overloaded and the boss oversees you, never show that you have no time to show him in front of customers.
To treat him with a relaxed tone and patience is the best way to satisfy customers, even if you can't meet his requirements immediately. If the customer feels that you will try to help him, he will be happy even if he has to wait for a long time to satisfy his request, and even if he can not help him at the end.
06
Do not answer phone conversations with customers.
When purchasing a customer, it is best not to answer the phone. Even if you politely request the customer's permission, the customer will start to think again: "it seems that the person on the phone is more important than me, why he will talk so long".
So when shopping, customers never answer the phone. Truthfully calling is an important person. You must hang up quickly after receiving it, and then call back after receiving the customer.
07
Do not answer phone conversations with customers.
A good guide is very clear: the customer's idea always changes, asking him his preferences and introducing all the products to him are all in vain. When he just agreed with him, he immediately changed his mind to buy another product.
The same is true of serving customers: sometimes a five minute conversation is enough to calm down a customer who is grumbling and threatens to compete with your competitors and accept and buy your product.
08
Spend more energy on those dissatisfied customers.
"Thank you for telling me," replied a guest who complained.
Only 10% of the customers who are dissatisfied with your store say nothing, but will come back to do business with you in the future. On the contrary, 90% of customers complain that they are not satisfied, and eventually receive compensation and satisfactory services. They will still be your customers.
When customers ask for their requests, they are also an important moment to deal with the relationship between stores and customers. If handled well, it is easier for customers to trust stores. Therefore, customers must be allowed to contact you easily when problems arise. The more times they find you, the more chances you will have to retain them and make them your regular customers.
09
Don't be afraid to say sorry.
When customers talk about their problems, they wait for a humane response to show that you understand them. If you directly face a customer's complaint, you'd better start with your apology. If you want to apologize in person's name, you must be more sincere. Then tell the customer clearly that you will do everything you can to help him until he is satisfied.
Ten
Don't narrow down customers' problems.
In the face of problems, never say "I have never heard of it". "This is the first time such a problem has occurred." this kind of treatment will only produce a very bad effect on your customers. It is not a serious problem to talk to him. This is only a small problem, so it is useless to say so, and it will also damage the image of the store.
Every customer wants to get your attention and attention. They think that the training you have received and the experience you gain is only one purpose: pay attention to him and help him solve the problem, so why not show him?
Eleven
Attach importance to customer satisfaction
Try to understand the subconscious reaction of customers, such as "what I said is good for you?" "Does this satisfy your requirements?" Of course, "what else can I do for you?"
Twelve
Follow up problems until solved
Whether new customers or old customers, when customers purchase products, we must follow up in time to understand the effect of customers' use. If there are any problems, you can help customers solve them, and continue to follow up every time to ask customers if they need any help. If you really need them, try to be satisfied with them.
Thirteen
Don't be conceited.
You may be the best salesperson in your store, but the customers you contact do not know that 99% of your customers will be satisfied (and they do not care about it), and he belongs to the 1%. Only this is the most important thing for him.
Fourteen
Give, give, give again
When we communicate with customers, we often ask customers what to send and how to deliver. Customers' questions and answers reflect the needs and preferences of customers. Obviously, a good start is to provide customers with the beginning.
What do you give customers? Giving is a service, a statement, giving instructions to customers about what they care about. So, as a successful salesperson, please remember never to ask customers for anything, even an answer. Always remember: give, give and give! Instead of asking for it!
Fifteen
Thank you, thank you, and thank you again.
You know, too many thanks to customers can't be too much. Unfortunately, words like "thank you", "honored" or "please" have become less and less used in trade. Please use these words as often as possible, and use "thank you" as the most commonly used word in your interactions with customers. Please say it honestly, because it is the customers, you, me and other talents who have today's job.
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