The Resilience Of China's Economy: Keqiao: A Legend From Street To City

The resilience of China's economy

Keqiao: Legend from street to city

Since the reform and opening up, the rapid economic development has made many counties and counties. However, the continuous changes in the economic structure have made many districts and counties go through a lot of ups and downs. The Keqiao District of Shaoxing has continued the brilliant achievements of urban development since the early stage of reform and opening up. In the tide of economic transformation, it has always been able to help Yang Zhengfan and steer the helm so as to inject a steady stream of power into the development of the city.

Keqiao, known as "the city on the cloth", successfully passed the development crisis of the textile industry in the middle and late 90s. At that time, a large number of textile enterprises went bankrupt, and the textile industry became the economic lifeline of the city.

However, Keqiao has shown its strong vitality against the trend. From 80s's "100 metre Street" to the "China Light Textile City" in 90s, Keqiao constantly seeks innovation and change, stepping the pace of development and finding the way forward.

For Shaoxing people, the development history of Keqiao is like a documentary film developed by Shaoxing. Industrial development has always maintained its characteristics and the economic situation has remained stable. In such an environment, Keqiao district has displayed its own business card, and has also set up an influence that can not be underestimated.

Today's Keqiao has become the motive force of Shaoxing's economic development, the connotation of cultural upgrading and the key to environmental improvement.

In recent years, Keqiao district has nurturing and developing new kinetic energy with "Teng cage for birds", seeking transformation and leaping forward with "Phoenix Nirvana", adhering to the development concept of "persevering and long serving for work", displaying new styles in work, embodying new actions, setting up new images, daring to play a role, and fighting bravely for the first time. In the "2018 national comprehensive strength hundred areas" ranking, Keqiao District ranked 12, the development achievements are obvious to all.

Carry forward the future and continue the advantages

The city, which rises with industry and prospered with industry, is a true portrayal of Keqiao's development. Keqiao's largest and most powerful industry in the past was textiles. Because of the rise of the textile industry, Keqiao has developed from a humble street to a remarkable city.

Looking at the history since the founding of the people's Republic of China, Keqiao is not the only urban area that rises with traditional textile industry, but it is one of the few cities that still occupy the leading position in the textile industry through different times.

Keqiao used a magnificent turn to coincides with the change of the times. Not being overtaken by the bend, and not being abandoned by the new trend, it seems that Keqiao has "hugged" the big tree of the textile industry, but in fact, Keqiao has led the trend of the textile industry.

From a cloth street to a textile city is a leap in the development of Keqiao, but also a step forward step by step in Keqiao. There is no industry that can flourishing naturally. The developing Keqiao has deep understanding and deployment.

In the 80s of last century, in the face of the state's policy of raw material rationing and cotton weaving, Keqiao took another path to seize the historical opportunity by using chemical fiber raw materials without the limitation of the national plan, and changed the appearance of industrial development by importing large quantities of chemical fiber equipment. Therefore, a large number of township enterprises have arisen and become the driving force and foundation for Keqiao's forward development. Keqiao is mainly made of chemical fiber, which has reinvented the new climate of textile industry development and has become a well-known national chemical fiber textile production site and distributing center.

From the opportunity to grasp the opportunity to seize the opportunity, Keqiao every time to catch up with the rhythm, which has become the source of power for the development of Keqiao's industry.

By 1985, the fabric market in Keqiao had already taken shape, and the awning boats carrying the cloth of Keqiao also became a miniature of industrial development and Keqiao construction. From chemical fiber production to fabric trading, the trend of industrial diversification in Keqiao has gradually emerged.

Foreign businessmen purchase fabrics in Keqiao fabric Market

As the saying goes, flowers don't have a hundred days of red. The road in Keqiao's textile industry is also a bumpy and thorn coexistence, but unlike most light industrial cities, Keqiao can "rush" out of trouble and find a new way every time.

In 1987, the scale of Keqiao's textile industry expanded, but the benefits began to take place. Keqiao has come to realize that the root cause of oversupply is the poor circulation of products. It is difficult for town and township enterprises to support the huge industry because of their scattered sales and the sales situation of the awning boats. Thus, under the leadership of the government, the Keqiao light textile market has sprung up, not only for the development of Keqiao's textile industry, but also for its influence in the whole country and even in Asia.

The completion of the Keqiao light textile market has injected more vitality into the industrial development, gathered abundant resources and huge funds, all of which provided reliable guarantee for Keqiao to realize the magnificent turn in different times.

The scale of the textile industry is expanding and the profit making ability is improving. However, Keqiao has not met the existing achievements, and the business mode mainly based on township enterprises has natural weaknesses. Especially in the period of the rising market economy, Keqiao foresees the challenges ahead. Therefore, the shareholding system transformation of township enterprises has become an important opportunity for Keqiao textile industry to "regenerate".

Facing the situation of increasing risks and increasing market share, the reform of shareholding system has brought fundamental changes to enterprises. More scientific business decisions and faster response capabilities have made Keqiao's textile industry maintain its vitality in the market competition, and paved the way for Keqiao to go from one street to one district.

For any industry, technology is a competitive ground, and the textile industry is no exception. In the course of development, Keqiao textile industry has been attacked by the industry from South Korea, Taiwan and other countries and regions. The import fabric has begun to occupy the market, which has brought a great crisis for the development of local fabric enterprises.

Without complaining, and without setback, Keqiao's textile industry began to reflect and actively set forth the international advanced production experience, and finally launched a technological revolution represented by "no shuttle". With the momentum of "scraping the bone and treating poison", Keqiao textile industry eliminated the loom that had made great contributions to the prosperity of the industry, and imported 20 thousand equipment as a supplement, which changed the equipment level of the enterprise and also reclaimed the market which was eaten by imported fabrics. The resilience of the textile industry has also been injected into the process of Keqiao's development, bringing new strength to Shaoxing, which has become the leading city in Shaoxing and even in the past.

Entering the twenty-first Century, the recession of the textile industry is spreading all over the country. If Keqiao's textile industry can not break through, it will have the same fate as the textile industry in other parts of the country. But stubborn Keqiao has found a breakthrough for the industry on the way of foreign trade, and has opened a new door for the construction of the urban area.

In 2013, Shaoxing County withdrew from the county, and Keqiao took the posture of Shaoxing city to promote the textile industry's continued development. At the same time, it made an inspiring article in the balanced development of the 123 industry, and became an economic development force that Shaoxing and Zhejiang could not ignore.

Today, Keqiao relies on its own advantages to take the road of independent innovation, enhance its capability of independent innovation, seek to break through the bottleneck constraints of resources and environment, and truly realize "cage changing birds and Phoenix Nirvana".

It has a long history and extends in all directions.

Keqiao district is located in the northwestern part of Shaoxing. The river course in the city is vertically and horizontally. Furuhashi stands tall and has the reputation of "Oriental Venice".

In recent years, there have been very exciting changes in transportation, cultural industry and economic structure.

The development advantages accumulated during the planning period in 12th Five-Year and 13th Five-Year will become the basis for Keqiao's breakthrough development during the 14th Five-Year plan period.

In terms of road traffic construction, Keqiao has not only cleared the communication between the southern mountainous areas and the northern urban areas, but also will change the traffic congestion situation through the construction of the Beltway expressway. In addition, Keqiao district actively plans to connect with Hangzhou metro line five and connect Hangzhou to achieve the "great fission" of transportation so as to finally achieve the goal of transportation development for industrial development space.

After more and more traffic, Keqiao actively develops local tourism resources, and promotes the growth of Keqiao's economy through the development of tourism industry.

Today, Guzhu lake, located in the northeast of the Textile City, has become the leader of the development of the cultural tourism industry in Keqiao. With its long history and modern transformation, Guzhu lake has become the cultural center of Keqiao district. The distinctive "four parks" have become the "punching place" of the public and tourists, which fully demonstrates the attraction of Keqiao's history and culture. Superior natural conditions and scientific development and management are the foundation for Guzhu lake to drive the tourism industry and even produce economic effects around the lake. It is also the key to the future development of Ke Qiao Wen travel industry. 　　

Guzhu lake is a model for the development of Ke bridge tourism industry, and it also brings confidence to the District Committee. Whether it is the Lanting Pavilion cultural holiday resort, or Lu Town, which has already opened its doors, it embodies its own characteristics. Different from other cities in China, the characteristics of cultural industry development are guaranteed in the top level design of Keqiao district. Whether it's food or scenery, Lu town can say "we are different" in front of tourists.

As a "dug" town from Mr. Lu Xun's novels, Lu town not only resembles the description of the novel, but also has a similar shape in many detail designs, which is the vitality of the Keqiao tourism industry.

Open and inclusive to help take off

The development of Keqiao not only benefits from its industrial layout, advantageous location, but also its open temperament. The opening up of Keqiao has become a habit of entering the mind and entering the heart. Keqiao's development depends on opening up and Keqiao's opening up to help develop.

According to the guiding ideology of "cage changing birds and Phoenix Nirvana", the development process should not only "import" but also "go out", make full use of two domestic and international markets and two kinds of resources, and continuously improve the competitiveness of the local economy.

Through the "Introduction", Keqiao hosted the Textile Expo and fashion week, and successfully held world-class activities such as the world accounting forum, the RoboCup World Cup, the world cloth merchants conference and the world model competition. It displayed the image of Keqiao and promoted the international influence of Keqiao.

Through active "going out", through the establishment of the "Shaoxing Keqiao Pavilion" in the famous international fabric Museum in Europe and America, and the establishment of overseas fabric exhibition hall in Italy Milan, it will occupy a place in the high-end market and explore the outlet for more products. With high quality products, Keqiao has been recognized by international customers and has shown a good momentum of opening up. 　　

Under the theme of "Silk Road Keqiao and the whole world", Keqiao textile industry has achieved a strong upturn in the global economic downturn. After holding the international import fair with "one belt and one road", Keqiao actively plans the platform for Zhejiang ASEAN textile free trade area, which aims to bring quality customers from "one belt and one road" to Ke Qiao, thereby strengthening Keqiao's competitiveness.

As Keqiao's "circle of friends" is growing, Keqiao has also provided greater room for development of the textile industry. In addition to Keqiao's own tolerance, Keqiao's technology and products are "more serious" than those of Keqiao. A small scarf, Keqiao from design to fabric selection, has invested the most effort. The international market pays attention to intellectual property rights, and Keqiao will ensure that silk scarves have intellectual property rights from the source. In the international market, technology investment has been valued, and Keqiao has actively upgraded technology.

Sharpening the chopsticks is not a mistake. It is Keqiao's adherence to this "little thing" on silk scarves. It is also the key to Keqiao's big business. Keqiao, which is already on the track of development, relies on openness but not dependence, thus ensuring a better autonomous development.

Effective market for government

Optimizing the business environment is the decisive factor for the success of "cage changing birds". Keqiao, as a region that has grown stronger in "eating reform rice", has always been guided by the government's effectiveness in reforming and serving the enterprises at the professional level. Emancipating the mind is a daily stop. Optimizing service is the help in development.

Keqiao insists on improving efficiency and actively benchmarking the whole country, striving to build the best business environment in the country. Keqiao insists on taking the "quick step" and "good step" as the standard in the reform of the system and mechanism, and in combination with the actual development, actively creates the "promising government", thus laying the foundation for the building of an effective market.

Facing the contradictions and problems in the business environment, Keqiao insists on "one chapter examination and approval" and "run at most" as the starting point. A market-oriented allocation reform of resource elements has been formed, and a new breakthrough has been made in the reform of administrative examination and approval by actively exploring and perfecting the "standard land", "commitment system" and the MO innovative land use pilot scheme.

Today, the business environment in Keqiao has been upgraded from the basic stage. By making an effort in terms of service style and efficiency, a high quality business environment is ensured.

In the course of carrying out the concrete work, Keqiao has responded positively to the more precise, detailed and precise requirements, and made efforts to make the business environment not only stand up to investigation, but also stand up to trial.

Under the guidance of problem oriented, demand oriented and result oriented, Keqiao, based on deepening the service guidance center, continues to create "Pro Qing" political and business relations. Facing the problem of financing expensive and difficult financing, Keqiao has set up the key point of ensuring the smooth flow of financing. By holding a joint meeting between banks and enterprises in Hangzhou, we will solve the financing problems faced by enterprises, and achieve a natural transformation from "blood transfusion" to "hematopoiesis" by bridging the bridge for enterprises.

A group of numbers witness the continuous improvement of business environment in Keqiao. In 2018, the non-performing loan ratio of banks hit a new low of five years, falling to 1%. The growth of deposit and loan balance reached a new high of five years, reaching 12.3%. In the first half of 2019, the balance of savings and loans grew by 18.75%, ranking first in the city. The non-performing loan ratio continued to decline to 0.77%, and financial ecology was continuously optimized.

Behind the good results is a series of highly acclaimed actions in Keqiao. Shen Zhijiang, Secretary of the Keqiao district Party committee, repeatedly stressed that "whether it is a series of special activities of" serving the enterprises, serving the masses, serving the grass-roots ", or the fine tradition of" eating by means of work and speaking with actual achievements ", all have laid a good foundation for the continuous improvement of the business environment.

Under the new normal Keqiao, we can see the future development of district and county level cities, and also see Keqiao's development and innovation.