Tmall International And Skin Care Brand DPC Strategic Cooperation Nuggets Beauty Market
On November 19th, Tmall international signed a MOU agreement with Korea skin care beauty brand DPC. It is reported that this strategic cooperation with Tmall international, DPC hopes to strengthen its cosmetics sales in the Chinese market, enhance brand awareness, and jointly strengthen business development and marketing innovation.
DPC is the comprehensive family care beauty brand of MSCO, a cosmetics company. It won the consumer award in Korea for two consecutive years. In May this year, the brand opened an overseas flagship store in Tmall international.
In order to tap the potential beauty market in China, more and more overseas cosmetics brands are joining hands with ALI. Earlier, pop beauty Rihanna Fenty Beauty announced its entry to Tmall international, bringing more than 190 cosmetic products to Chinese consumers, and its new products will start simultaneously in Tmall international.
In addition, there are many beauty products set up in the vicinity of Alibaba "cat office". In April this year, Shiseido announced its strategic business cooperation with ALI and decided to establish a base near Ali headquarters to cooperate in promoting commodity development. In September, the amore Pacific Group also announced that amore Pacific Strategic Cooperation Office in Hangzhou landed in Hangzhou.
- Related reading
Can More And More Agricultural Products Go Up And Block The Jingdong Offensive?
|
Tmall Double 11 Black Horse List: Innovative Brand Takes 11 Industries First
|
- Expert commentary | Bankruptcy And Liquidation Of Power Media: Power Battery Industry Accelerated Shuffle
- Expert commentary | Behind The Scandal Of Data Access Bribery: Tighter Regulation Of New Energy Vehicle Industry
- Expert commentary | China'S Car Market Enters The Stock Age: Industry Adjustment Seeks Survival Rule
- Expert commentary | The First Day Of Jinshan Office Listing Rose 175%: Lei Jun Waited For 20 Years To Become "Fruition".
- Expert commentary | Who Is The Happiest City? Chongqing Liangjiang New District Has A Maximum Of 100 Million Yuan.
- Expert commentary | Interview With Qian Jiannong, Chairman Of Fuxing Travel Document, China'S Ice And Snow Industry Will Continue To Increase Its Layout In The Future.
- Expert commentary | Scattered Long Rental Apartments "Ice And Fire" Industry To Accelerate The Survival Of The Fittest
- Professional market | China Light Textile City: Increasing Number Of Creative Fabric Sales
- Pregnant baby | Can More And More Agricultural Products Go Up And Block The Jingdong Offensive?
- Pregnant baby | Alipay Shanghai "S Space" Office Space Officially Opened
- Ali Local Business Operation System Officially Released
- OVO X Toronto Raptors Joint Exposure, Iron Powder Drake Finally Dream?
- The Worries Of Hai Lan'S Home, The Bottleneck Of Its Development, And The Inventory Problem To Be Solved.
- Gushi: Take Human Resources As The Foundation And Take A Big Step In Developing The Textile And Garment Industry.
- Can China Fashion Week Connect With The International Market? Yang Dayun, A Clothing Industry Expert, Has Something To Say.
- The "Wishing Spirit" Failed, And Anna Sui'S Performance Plummeted.
- ASICS GEL-Nandi 360限定新配色考慮下？
- Bankruptcy And Liquidation Of Power Media: Power Battery Industry Accelerated Shuffle
- Behind The Scandal Of Data Access Bribery: Tighter Regulation Of New Energy Vehicle Industry
- China'S Car Market Enters The Stock Age: Industry Adjustment Seeks Survival Rule