Foshan Purchase Adjustment Week Notes: Developers Take The Opportunity To Ship Home Buyers Calm

In November 29th, Foshan suddenly introduced a new deal, loosening the purchase of talents such as undergraduate.

The policy emphasizes that a bachelor's degree or above in Foshan can buy a suite, and the relevant talents of "Yue Yue Foshan card" can be purchased directly from two units. This means that Foshan will open the door to all the undergraduate and other academic talents in the country, so long as they come to work in Foshan, they can buy a house. The housing groups involved are not limited to the big bay area of Guangdong, Hong Kong and Macao, or even radiate the whole country.

Previously, non Foshan registered population in the restricted purchase area, to provide a one year tax or social security certification, before buying a suite.

Foshan, a city not included in the announcement of the 70 National City Statistical Bureau's housing price, was hit by the Ministry of housing in May of this year, warning its housing prices and land prices to rise too high. Since then, the Foshan property market has been in the doldrums for months, and the land market has also been in the doldrums.

Twenty-first Century economic report survey found that the new deal, the real estate, developers responded enthusiastically, intended to take the opportunity to ship. Many projects have cancelled the previous preferential price measures, seeking profits, and some projects are eager to raise prices.

However, many people in Guangfo have pointed out that the new deal is different from the previous one. It is not a direct restriction on the purchase. The effect is also different from that of the 2016 restriction and purchase. For developers, they should take the opportunity to ship and withdraw funds at the end of the year.

In November 29th, Foshan issued a new talent purchase policy. The first suite of undergraduate talents is not restricted by household registration, personal income tax and social security. - Song Wenhui photo

Rekindle enthusiasm

Foshan's new deal comes at the weekend. It is understood that, after the new deal, Foshan real estate heard, especially in the restricted area, the supply of housing increased significantly, such as Chan Shun Shun and other major projects on the night. Many projects cancelled the previous special offer and discount.

From the first weekend of relaxation restriction (November 30th and December 1st), the total number of new premises signed on the two day was 815, and the second-hand housing was 119. Among them, in November 30th, the 501 day volume of new houses was 27.8%, but the volume in December 1st dropped markedly to 314 sets.

This week, according to the twenty-first Century business reporter's on-the-spot investigation, the number of Foshan real estate consultation and visits increased significantly, but there was no obvious response to the transaction and price.

Sales staff of hot projects such as Chao'an, Dali and Qian Deng Hu indicated that the special unit was still in existence, but it was not sure when to cancel it; there were individual projects that clearly raised the price by about 3% this week.

For example, Baoli Tian Yue is selling 6 122/124 square meters three rooms, and the decoration price is about 36 thousand -3.7 yuan / square meter, which is almost the most expensive building in Foshan. Sales staff said that future prices may be adjusted.

Buyers at the scene said that the new deal has been noted and is expected to affect market expectations. But his mentality is relatively stable. He believes that the whole country is now regulating the property market. Foshan will not go against the trend.

A large housing enterprises Foshan marketing to the twenty-first Century economic report reporter said that the new deal did trigger the enthusiasm of buyers, the number of people in recent days to see the housing increased significantly, the company will not increase prices, the end of the year to take the opportunity to ship for the upper. "Now is not the time to raise prices".

Restriction also brings optimistic housing market expectations, housing prices seem to have more confidence to make up, recently, a number of high quality plots in Foshan recently sold, Jinshazhou and other plots fierce competition.

Behind the new deal

As an important city in Foshan, Hong Kong and Macau, over the past few years, Guangzhou has undertaken a large number of Spillovers of demand for housing in Guangzhou.

Thanks to the promotion of the new talent policy and the integration of Guangfo, after the Spring Festival this year, the Foshan property market has seen a trend of volume and price rising. Some agencies pointed out that in the first quarter of this year, Foshan's housing price rose by more than 20%.

In May, the Ministry of housing issued an early warning for the first quarter and the 4 new cities of the commercial housing and second-hand housing price index, which had a larger cumulative increase in price index. Foshan was also on the alert list because of the rapid increase in house prices and land prices.

Since then, the property market in Foshan has been declining for several months. The land market is also in the doldrums. Discount prices in various regions have become a common phenomenon.

Near the end of the year, the developer's performance pressure increased, pushing the goods faster. In November, the supply of Foshan property market surged by 102%, and competition in some regions has become a battle of arms. Centaline data show that in November, the total area of Foshan's first hand housing transactions was 1 million 14 thousand and 600 square meters, down 29% from the same period last year, rising by 3%, and the average price was 14408 yuan / square meter, down 3%.

In terms of inventory, as of the end of 11, the new stock of five districts in Foshan was 9 million 140 thousand square meters, which should be digested for about 8.4 months according to the current market situation.

Foshan's land market is also not optimistic because of rising inventory and fierce competition. According to incomplete statistics, a total of 3 million 791 thousand square meters of commercial and residential land were sold in Foshan in the first half of November this year, down 12.32% compared to the same period last year, with a turnover of more than 68 billion 250 million yuan, or nearly 17.8%. Among them, in November this year, 7 of the land listed, only 2 transactions.

Government departments are worried about the current property market. One day before the new deal came out, the Foshan housing and urban and Rural Construction Bureau issued the "Foshan housing development plan (2018-2022 years) draft," saying that timely adjustment of the existing real estate control policies should prevent the rapid rise of prices due to insufficient supply or strong demand, and prevent the collapse of the market due to changes in the external environment and expected reversals, so as to maintain the stability of land prices, housing prices and market expectations.

Attracting talents

A week after the new deal, there is no doubt about the effect of stimulating the market. However, under the policy base of "housing without fire", if Foshan housing prices rise again, will it produce the opposite effect?

Xiao Wenxiao, a Guangzhou property expert, believes that the new deal is a good news for the Foshan property market. It will help directly in the market volume and confidence recovery. At present, in the cold market of the earth auction and the constant price of real estate prices, Foshan has introduced a new deal, and the intention of stabilizing the market is obvious.

In addition to stabilizing the market, there is another consideration for the new round of Foshan's new deal.

Some analysts believe that Foshan's obvious advantage is that it will take the lead in the new round of talent introduction.

As early as the end of last year, Foshan introduced a new policy of integrating households into households and lowered the threshold for settlement. In September 20th this year, it also proposed that the permanent population of Foshan should be over 8 million 500 thousand in 2030, and that the non registered population should be accelerated to become a household registration population.

Foshan Central Plains believes that the introduction of talent is the first step in the new deal, which is different from the lifting of the restriction. Although the policy has a certain positive effect on the property market in Foshan, the housing prices in the central region are not likely to be affordable for every single person, and the price advantage of the non restricted area is not likely to have a big impact on the Foshan property market.

Huang Tao, general manager of Guangzhou Zhongyuan Real Estate Project Department, also said that Foshan property market is unlikely to raise prices.

More insiders pointed out that the means of regulating and controlling real estate are diverse and bidirectional. If the market is out of control, there will be corresponding policies to hedge.