Canton Fair Opening Market Concerns Textile And Apparel Orders

At 10 a.m. on June 15th, the 127th Online Fair was officially opened. The 10 day Canton Fair will be held online. It is reported that about 2.5 companies will conduct business negotiations online. Since its establishment in 1957, the Canton Fair has gone through 63 years of changes in wind and rain, and has accumulated rich market experience for the vast number of enterprises. The Canton Fair has been hailed as "barometer" and "wind vane" of China's foreign trade. The online Canton Fair was first launched in 2003, and for the first time, it established a transnational procurement platform. By 2007, it first set up an import exhibition area to increase its import function, and then set up a brand exhibition area in 2008. Now it has developed into a platform with comprehensive functions. With the application of Tencent cloud in the world, the Canton Fair can cover the infrastructure of 26 geographically five continents in the world. It can support tens of millions of people around the world and participate in online conferences.

Every year there will be a large number of textile and garment enterprises participating in the Canton Fair. I believe that this year's conference will provide more space for more exhibitors after fully using the online docking. Therefore, the attention of recent market parties has surged sharply. According to the official website of the exhibition, thousands of textile and garment exhibitors have added exhibits. According to the preliminary investigation of downstream textile enterprises, foreign trade orders have been greatly reduced since the outbreak of overseas epidemic. So far, although domestic consumption has gradually recovered, high order yarn and export orders are still few. The Canton Fair has become an excellent opportunity for these companies to retrieve orders in autumn and winter.

From the perspective of participating enterprises, enterprises such as Shandong, Hebei, Jiangsu and Zhejiang have all taken part in the enterprises. Some of them did not participate in textile enterprises in the past years. During the annual exhibition, some enterprises will exhibit new products. Similarly, this year's exhibition will hold about 60 online new product launches, focusing on the latest products of quality enterprises, and new textile and apparel products will be on the stage. The development of the Canton Fair has provided a broad exchange platform for Chinese enterprises, and is also an important window for the world to understand China's advanced level of textile and clothing. In the past year's statistics, the number of overseas buyers can reach 200 thousand, which is an important channel for domestic and foreign enterprises to get to know their customers and expand the international market.

Before the epidemic has been fully controlled, new initiatives such as online consultation and docking will provide more convenient and efficient support for purchasers and exhibitors. At the same time, it can provide online procurement opportunities for local buyers and one-stop contact with high-quality exhibitors worldwide. According to the real-time statistical data released by Johns Hopki University, as of 6 June 14th, 139 thousand new confirmed cases were diagnosed on a single day in the world, 7 million 730 thousand cases were confirmed, 3514 cases were newly added on a single day, and 428 thousand cases died. At the same time, the market is worried that there are signs of another outbreak in some parts of the country. Therefore, the Canton Fair will provide opportunities and lessons for enterprises to go out in the later stage, and will also have a certain impact on domestic consumption in the second half of the year.