Practice Internal Strength, Strengthen Strength, Expand Market! Lanxi Textile Industry Accelerates Recovery
Over the past few days, in the weaving workshop of Zhejiang lanzhimeng Textile Co., Ltd., all production lines are running at full load, which is a busy scene. During the National Day holiday, the company has achieved a sales performance of 250000 meters per day, which makes everyone excited.
"Affected by the spread of foreign epidemic, in April this year, the sales of enterprises had a precipitous decline. In May and June, the production and sales of enterprises were only 70% of that of last year." Chen Yan, vice president of sales of Zhejiang lanzhimeng Textile Co., Ltd., said that in the face of this grim situation, the enterprise has expanded sales channels and strengthened cooperation with foreign clothing brands. At the same time, we should seize the needs of the audience, increase research and development efforts, launch more competitive products, and win the favor of the market.
The sudden outbreak of new crown pneumonia and the severe international situation have a great impact on the textile industry. Since the beginning of this year, Lanxi textile industry has focused on resolving the adverse effects of the international market and the new crown epidemic, continuously improving its development toughness and anti risk ability, and gradually warming up its economic operation. The reporter learned that from January to August this year, the total output value of the textile industry in the whole city was 13.68 billion yuan, and the export of textile products was 2.637 billion yuan.
Recently, Zhejiang Wanzhou Holding Group Co., Ltd. held a sales meeting. The participants analyzed and judged the early production and sales situation and the next sales plan of the enterprise, and scientifically responded to the recent market situation changes.
In the early stage, in the face of the impact of the epidemic, Wanzhou group made every effort to stabilize foreign trade and expand the market. While consolidating the original markets in Guangzhou, Shaoxing and Fujian, Wanzhou Group actively opened up new customers. This year, the sales revenue of Jiangsu alone increased by more than 80 million yuan. "Although the overall order of the enterprise is not as much as that of last year, it began to show the momentum of booming production and sales in May. Up to now, the sales volume has reached 2 billion yuan, especially the sales growth rate of domestic market is more than 10%. " Wang Jizhou, vice president of Zhejiang Wanzhou Holding Group Co., Ltd., is full of confidence in further developing the domestic market.
"As the domestic epidemic prevention and control situation tends to be stable, domestic and foreign market demand is gradually restored, the textile industry operation continues to improve, and October is the traditional textile peak season, enterprise orders will accelerate the recovery." Lanxi Municipal Bureau of economy and information technology said that at present, Lanxi is speeding up the intelligent transformation of the textile industry to improve loom efficiency, reduce operating costs and enhance enterprise benefits, which will further enhance the competitiveness of textile enterprises and bring benefits to the textile industry to accelerate recovery.
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