Grand Opening Of Dalang Sweater Festival

On December 24, Dalang The sweater Festival opened in Dalang wool trade center, Wool trade center More than 2000 famous brand stores, factory stores and designer studios in the global trade plaza showed up at this grand event with fashionable and excellent woolen fabrics, which further promoted the improvement and development of the wool weaving industry, expanded the consumption scale, and created a national participation“ Sweater Festival ”。

Launching ceremony

Zeng Yue, deputy mayor of Dalang Town, Chen Zhuquan, director of Dalang Maozhi Management Committee, and representatives of exhibitors attended the launching ceremony. At the ceremony, Lin Huan, a member of China Calligrapher Association, presented calligraphy and painting "Zhicheng" to the wool textile industry association, and ye Peihua, chairman of the wool textile industry association, presented the plaque of "cultural consultant". Subsequently, the representatives read out the product quality commitment. Finally, Zeng Yue, vice mayor of the town, announced the launch of the event, and the leaders at the meeting jointly put forward the event, which officially opened.

Lin Huan, member of China Calligrapher Association, presented calligraphy and painting "weaving city" to Wool Textile Industry Association

Ye Peihua, chairman of wool textile industry association, presented the plaque of "cultural consultant"

Mr. Xie Weiguang, the representative of the exhibition, read out the letter of commitment on product quality

Speech by Ye Peihua, President of Dongguan Wool Textile Industry Association

It is understood that in order to promote the Dalang wool weaving industry and promote the culture of fashionable sweater wearing, Dalang town has held Dalang sweater festival since 2014, once a year, which is specifically organized by Dongguan wool textile industry association. After years of precipitation and development, sweater Festival has played a unique role in stimulating consumption and promoting wool culture. Today, "sweater Festival" has become another bright card of dalangmao textile industry after the "weaving fair", which is deeply loved by enterprises and the masses. According to the organizing committee, under the background of normalized epidemic prevention and control, the recruitment work of this year's sweater Festival is very smooth, and the demand for exhibition booths is in short supply. On the day of the exhibition, a number of enterprises queued up at 8:00 for the booth booking activity, which was originally scheduled to start at 9:00, and the booths were snapped up in three days. It is reported that this "sweater Festival" will last from today to January 5.

Reporters at the scene to see, just as soon as the opening, many people can't wait to enter the exhibition, in front of each booth to choose their favorite sweater. Ms. Tan, who lives nearby, learned that the sweater Festival opened today, and came to the scene early to prepare for "chopping hands.". She told reporters that the "sweater Festival" was in the cold winter months, and it was the right time to buy sweaters. Therefore, she came to attend every year to select good sweaters with good quality and low price for her family. "Dalang's sweaters are already very good. During the" sweater Festival "period, middlemen's price difference is eliminated. Even if you buy one, you can enjoy the factory price. Hua Hua spends less money to buy more clothes, just for the family." Ms. Tan said happily.

"Good design and big brand are the characteristics of this sweater Festival. A large number of famous brands such as Huaxuan, colorful Zilan, Tibetan sheep, Lanye Yuntai, Jcy, Chuangdian, qilijiao, yiyelan and other famous brands all participated in the exhibition, and they were opened to the public at the factory price, which saved a lot of money for the citizens. " Chen chunnuan, the Dongguan wool textile industry association, said that more than 2000 factories and shops showed up at this grand event with fashionable and well-made woolen fabrics, and brought high-quality goods and services at the factory price.

In order to further promote consumption and benefit the people's livelihood, the organizer also held the activity of "buy Sweaters, enjoy delicious food! Sweater festival consumption linkage" for the first time. Consumers or merchants who buy Sweaters on the spot of the sweater Festival can enjoy the exclusive discount of the relevant sweater festival in the famous restaurants in the wool weaving business circle. Business district linkage will bring better experience for consumers. In addition, during the "sweater Festival" period, the wool textile trade center plaza also held a sweater Festival net Red Food Carnival, inviting Dalang to participate in the traditional food. Many supporting activities, such as large-scale live painting, children's model show, wool weaving art performance and so on, began to be staged in turn from now on.

With years of persistence and development, Dalang sweater Festival, as a mass festival activity to promote wool weaving culture and promote sweater wearing, not only meets the needs of citizens to buy high-quality sweaters, but also enriches the cultural life of citizens. This year's "sweater Festival", whether it is inclusive attitude, forward-looking thinking, or the upgrading and integration of sales channels, has reached a new height, delivering the fashion strong voice of "good sweaters, big Lang made" for buyers and citizens from afar.

Next, Dalang will seize the favorable opportunity of "sweater Festival" to expand domestic consumption, continuously improve service, optimize consumption environment, improve quality and expand consumption service supply, promote fashion vitality and business prosperity of wool textile business circle, fully display and publicize Dalang wool brand, and establish high-end image of "bay area city, quality sweater".