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Sun Yao And NANCY 'Sun 2025 Spring Summer Collection "Luoshen Fu · Hope" Appeared At China International Fashion Week
"It is as if the moon is covered by light clouds, and it is as if the wind is flowing back to snow", "It is as bright as wearing a robe, and it is as beautiful as a jade". On the evening of September 10, 2024, Sun Yao, the founder and designer of NANCY 'Sun brand, appeared on the show of China International Fashion Week in spring and summer 2025 with the theme of "Luo Shen Fu · Hope", which was her third show after "dazzle the day" and "encounter". Chen Dapeng, Vice President of China Textile Industry Federation and President of China Garment Association; Yang Jian, Executive Chairman of China Fashion Designers Association; Zhu Shaofang, full-time vice chairman of China Fashion Designers Association, Xie Fangming; Liu Keli, President of Jilin Art Design Association and Fashion Designer Association; Professor Wang Xiangsheng, chairman of the Hong Kong Digital Creative Association, and other industry leaders, as well as artists Lu Chen, Wei Xiaoxuan, Zhu Jintong, appeared at the show to witness this oriental aesthetic fashion feast.

The design theme of this season, "Luo Shen Fu · Hope", is a continuation of the integration of Chinese culture and modern fashion in the previous two seasons. The design inspiration comes from the classical literature work "Luoshen Fu". After the "Encounter" of Luoshen Fu, I was impressed by the beautiful words in Cao Zhi's works. The words "Hua Maochun Pine", "Pian Ruo Jing Hong", "Wan Ruo You Long", "Flowing Wind and Flowing Snow" were integrated into this season's clothing design, and were displayed through handicrafts such as hand-made Chinese flower buttons, French embroidery, three-dimensional flower making, and bead nailing. In terms of color, traditional Chinese colors such as blue, green, pink, gold and red are used, and mulberry silk, acetic acid, velvet, lace and fabrics with texture are used, which are combined with printing, bronzing, embroidery and other processes.


In terms of fabric selection, this press conference still used Keqiao's famous high-quality enterprise fabrics, combined with the retro and gorgeous Chinese patterns with simple and elegant western silhouettes, enabling "learning from the middle school as the body, learning from the west as the use", ingeniously combining Chinese style with western clothing, presenting Luoshen style on the Chinese clothing, creating unique oriental poetry and romance, Express hope and yearning for a better future.


A beautiful unexpected encounter, the beauty of Luoshen shocked the world, and Cao Zhi's talent also shocked our hearts. They never met, but seemed to have experienced the whole past. During the whole show, the audience followed the model through time and space to meet Luo Shen. When 39 sets of beautiful and gorgeous Chinese dresses were presented one by one, it seemed that they were telling the beautiful past, which made people intoxicated and touched the soul. In addition, another highlight of this season's design was to cooperate with Zhu Shouzhen, the inheritor of intangible cultural heritage of Suzhou embroidery and a famous Chinese embroidery artist, to integrate the exquisite skills of Suzhou embroidery into the design, so that the audience felt the rich heritage and unique charm of Chinese traditional culture.



The iconic design of NANCY 'Sun brand - Chinese flower clasps and French embroidery, once again shows the fashion charm of combining Chinese and Western styles in the new series. The design concept of ingenious integration of Chinese traditional culture and western clothing structure not only gives each work unique vitality, but also makes the collision between cultures stir up new creative sparks in each production process. After careful polishing of three series, Sun Yao, the designer of NANCY 'Sun brand, has successfully created a mature fashion aesthetic system and established a distinctive personality of the brand. We are committed to inheriting Chinese traditional culture and making innovations on this basis, aiming to transmit this unique oriental aesthetics to the world in modern and fashionable language.

About NANCY Sun
The brand was founded in 2010. Sun Yao, the designer, conducted in-depth research on the integration of Chinese and Western cultures in countries where she traveled to study, precipitated her unique views on fashion, skillfully integrated the essence of Chinese and Western cultures, centered on the new Chinese style, and integrated oriental aesthetics with modern design concepts. The simple and grand western silhouette enables "learning from the middle school is the body, and learning from the west is the use". It ingeniously combines the Chinese style style and western clothing, and presents it on the colorful clothes, creating fashionable and modern products as well as Chinese gorgeous products. After years of hard work in the industry, NANCY 'Sun's series of product lines are also geared to the market, realizing the life of the application scenario of "new Chinese light luxury dress", and is committed to bringing new Chinese exquisite dress into the daily life of Chinese people.
In 2022, NANCY 'SUN first landed at China International Fashion Week, and the spring and summer 2023 series "dazzle the day" released by the industry attracted strong attention. It is not difficult to see that star artists wearing NANCY' SUN brand clothing to attend various events, and the works of each conference were well received. The clothes of Ma Fanshu, the host of the 2024 Spring Festival Gala, were viewed by the Central Television Many of Zhao Yazhi's costumes in his concert are from the brand NANCY 'Sun. With the performance of stars, the brand's popularity continues to rise. It is believed that in the future, NANCY' Sun will inherit Chinese traditional culture and innovate new Chinese fashion style with more excellent design works.
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