Inheriting Chinese Culture, Blooming Women, Intangible Cultural Heritage Public Welfare Fashion Show Released In Beijing

Intangible cultural heritage, as an important part of Chinese traditional culture, is communicating with cultures around the world with a new attitude of tradition, innovation and artistry. September 10, during SS25 China International Fashion Week "Inherit Chinese Culture and Blossom Women's Charm", 2024 Intangible Cultural Heritage Fashion Public Welfare Action for Dating Genius Mothers It was successfully held in Beijing.

The activity consists of two major parts: the release of the "Extraordinary Chinese Beauty" public welfare aesthetic plan and the "Weaving Love Action" public welfare fashion show. LAFAVEUR, a high definition women's clothing brand in Hong Kong, China, wants to bring more than 30 sets of high-end customized fashion to the public benefit fashion show, express the beauty of the integration of intangible cultural heritage handicrafts and modern fashion with fashion art, and tell the story of "weaving love" and inheritance story with exquisite clothes.

Be good

To weave the blueprint of "love" together

"Weaving Love Action" is a brand public welfare project jointly launched by the Textile Light Science and Technology Education Foundation and the China Women's Development Foundation. It aims to mobilize the strength of the textile and clothing industry, integrate multiple resources, and carry out implementation mainly around rural revitalization, cultural inheritance, emergency response and other aspects. Send care to women in need, their families and women in need; Promote diversified cooperation among brand enterprises, promote the inheritance and protection of non hereditary handicraft culture, and realize the good cause cycle of brand enterprises, industry organizations, public welfare institutions, and the public.

　　 LAFAVEUR Yun wants to be honored by Guan Shumin, winner of the World Outstanding Chinese Award, honorary president of the Hong Kong Textile Chamber of Commerce and designer establish. He has been committed to the inheritance of national crafts and the innovative research and development of fabric patterns for a long time. Through the fashion design integrating eastern and western cultures, he has promoted intangible cultural heritage crafts such as Chao embroidery and Miao embroidery, and given the "new Chinese style" high fashion the cultural value it should have.

In August this year, at the just concluded 2024 China International Garment Fair (autumn), the "Textile Light", co sponsored by the China Garment Association, the Textile Light Science and Technology Education Foundation, and the China Textile and Garment Education Society, helped China's new forces in good clothing design to help the plan to be successfully held. The activity was presented in the form of static display and exchange interaction, aiming to find and tap the design talents who are about to graduate and go to work, and support the new creative force of Chinese fashion design. LAFAVEUR Yun wanted to participate actively and showed a series of high-level customized dresses incorporating intangible cultural heritage technology.

Guan Shumin said that by participating in this public welfare platform, it not only helps to display new brands, but also promotes exchanges and learning among designers, and is committed to market development. She praised the "Light of Textile" for providing valuable opportunities for new designers, building a bridge of employment for excellent design talents in textile and clothing colleges and brand enterprises, and having special significance for the development of new quality productivity and talent training.

Guan Shumin is also a donor of the Textile Light Science and Technology Education Foundation, and has always been concerned about charity. Since the outbreak of the epidemic in 2020, Guan Shumin has been paying attention to the epidemic situation in the mainland. She learned from media reports that many textile enterprises are donating to the epidemic areas in Hubei through the Textile Light Science and Technology Education Foundation. She immediately contacted the foundation to express their desire to donate. With the assistance of the foundation, the company organized the production of 3000 cotton vests, which were delivered to Hubei in time and distributed to several hospitals at the front line of epidemic prevention; At the same time, the epidemic prevention materials of Wuhan Textile University were in short supply. Guan Shumin immediately contacted enterprises to produce 10000 masks, overcame transportation difficulties and delivered them to the school in time.

Charity has become the corporate culture of LAFAVEUR. This year, LAFAVEUR Yun wants to take an active part in the "Weaving Love Action" project, walk into the Intertextile China Textile Federation Autumn Exhibition and China International Fashion Week respectively, and perform social responsibilities through clothing.

"I am particularly moved to make a modest contribution to the inheritance of intangible cultural heritage and the public welfare of the industry. It feels like a warm family when you share your experience and experience." Guan Shumin said that Yun would always adhere to the concept of "helping others and making herself shine", contribute love and strength to charity, and let the warm flow of love keep flowing.

Integrating Intangible Cultural Heritage Art into China Gaoding

Intangible cultural heritage technology is very suitable for clothing needs such as advanced customization. In her daily creation, Guan Shumin always pays special attention to the effects of various embroidery methods, so that intangible cultural heritage skills such as Chaoxiu and Miao embroidery can be integrated into Chinese high fashion. Gaoding fashion pursues the artistic integration of patterns, fabrics and embroidery. It should not only consider the applicability and innovation of fabrics, but also ensure that the quality is effectively coordinated with the selected patterns, in line with modern aesthetics.

LAFAVEUR Yunxiang Gaoding Workshop has a complete supply chain, can independently research and develop exclusive patterns and innovative fabrics, and has long-term cooperation with senior Miao embroidery, Chaoxiu and other craftsmen. "In order to go further, intangible cultural heritage crafts such as Chaoxiu and Miao embroidery must break away from the shackles of traditional themes and dare to carry out modern innovation in combination with the market." What Guan Shumin is doing is to make the traditional embroidery techniques perfectly integrate with modern fabrics and aesthetic tastes, and complement each other.

She took Chinese traditional dress cheongsam and western style dress as the design research object, and carried out innovative design under the collision of eastern and western cultures, which not only demonstrated the unique design and elegant charm of Gaoding clothing, but also demonstrated the exquisite skills of Miao embroidery and Chaoxiu craftsmen in traditional clothing production.

Guan Shumin said, "Fashion is the soft power of culture. As designers, we should use the design language we are good at to give new life to intangible cultural heritage crafts, make them appear in front of the public, and let more people see and love Chinese culture."

Tribute to "her power"

Inheriting craftsmanship is also a way to give back to society

The development of the textile industry has always been inseparable from the contribution of women. Under the shining spotlight, "genius mothers" put on their national costumes and brought the skills in the mountains to the show. They use their strong vitality and tenacious female strength to convey the beauty of public welfare; They stepped onto the stage of China International Fashion Week to jointly explore the new style of intangible cultural heritage crafts and burst out fresh vitality.

"Weaving Love Action" not only provides an exhibition and communication platform for intangible cultural heritage craftsmen and inheritors; When intangible cultural heritage craftsmen and designers from different regions and different skills get together, the collision of their ideas will stimulate new creative inspiration and explore a more diversified and broad path for the inheritance and development of intangible cultural heritage.

To inherit intangible cultural heritage art, we need to have a passion for skills, take time and care, and also need to have a concept of local promotion and innovation. At present, it is very important to train local designers to make innovations in the form of intangible cultural heritage fabrics and intangible cultural heritage crafts. As a member of this big family, Guan Shumin hopes to drive more and more designers to devote themselves to the inheritance of intangible cultural heritage and promote the sustainable development of intangible cultural heritage fashion.

After three decades of intensive cultivation in the fashion industry, Guan Shumin has pursued this clothing art as an ideal and career. Over the years, under her leadership, LAFAVEUR Yun wants to be enthusiastic about charity and public welfare, practice the role of inheritor of intangible cultural heritage, and help traditional handicrafts breathe new life. In the future, LAFAVEUR Yun would like to actively participate in and promote projects such as the "Love Weaving Action" to help more Chinese women, especially women in difficulty, break out of their own world, develop their own career, and become the most beautiful dream weaver in the new era.