Set Up An Industrial Alliance To Start The Fashion Season, Fujian Quanzhou To Build A "Fashion City"

On the evening of the 25th, the opening show of "Quanzhou Fashion Season" - the Haisi Landscape Show "All Things Return to Heart" was held at Shihu Wharf, Shishi City, Quanzhou, Fujian Province. The grand show "extended" the catwalk to the sea, interspersed intangible cultural heritage projects such as Nanyin, marionette, Liyuan Opera and so on in the guest audience, showing the wonderful collision between history, culture and fashion art.

It is reported that the show was jointly created by Mr. Kabin, the head of the Kabin brand, together with the famous director Xiao Xiangrong and his main creative team. It aims to integrate fashion and art into local culture, guided by history, and also carries Mr. Kabin's deep feelings for his hometown, Quanzhou Shishi.

On the 25th, the silk landscape show "All Things Return to Heart" was held at Shihu Wharf, Shishi City, Quanzhou, Fujian Province. Photographed by Guo Yaxia

On the same day, Quanzhou Fashion Industry Alliance was officially established. The industrial alliance was jointly launched by 23 leading brand enterprises, covering 761 textile, footwear and clothing enterprises, more than 10000 manufacturing and supply chain enterprises, and building a collaborative development pattern led by the alliance, with the chamber of commerce as the service subject and extensive participation of enterprises.

"The fashion industry, as a dynamic and innovative field, has great development potential." Zhou Shaoxiong, executive chairman of the presidium of Quanzhou Fashion Industry Alliance, said that after the establishment of Quanzhou Fashion Industry Alliance, it will focus on "industrial innovation and upgrading", "brand building and value promotion", "talent training and introduction", and "industrial ecological construction" And "international exchange and cooperation" to promote the development of Quanzhou's fashion industry.

On the 25th, Quanzhou Fashion Industry Alliance was established. Photographed by Li Rongxin

Quanzhou has nine manufacturing industry clusters with an annual output value of more than 700 billion yuan. For more than 20 years, Quanzhou's textile and clothing industry has flourished under the guidance of "Jinjiang experience", has formed a complete industrial chain, and has many leading enterprises, specialized new enterprises and well-known brands.

Chen Dapeng, president of China National Garment Association, believes that the establishment of Quanzhou Fashion Industry Alliance will help integrate the fashion industry resources of Quanzhou, the country and the world, promote the in-depth collaborative innovation of the industry chain, build an international fashion industry ecology, enhance the overall competitiveness of the development of Quanzhou's fashion industry, and create world-class enterprises A world-class brand and an international fashion city have laid a solid foundation.

Cai Shengsheng, the mayor of Quanzhou, pointed out that the establishment of Quanzhou Fashion Industry Alliance is a vivid embodiment of entrepreneurs' accurate insight into the changes in market demand, stimulating endogenous power, and starting again; It is also the practical need for the optimization and upgrading of Quanzhou's industrial chain, the promotion of core competitiveness, and the acceleration of brand going to sea; It is also an important step for Quanzhou to move from a "strong manufacturing city" to a "fashion city".

"With warmer services, more efficient guarantees, and more valuable policies, Quanzhou will enable entrepreneurs to invest, start businesses, and develop at ease, and work together to build Quanzhou into a 'fashion city' representing China's dialogue with the world," Cai said.

(Source: China News Network)