Shi Yuzhu Commented On Entrepreneurship
One, 90% of the difficulties you do not think now, you do not know that it is difficult.
If you don't know all the difficulties, you don't have to hurry up. Two, some core members of the team should not ask for leave when they want to resign. Since he has proposed, he will have to leave sooner or later.
People who are better off with you will leave. Be prepared. Three, if there is no price advantage and technical superiority, do not enter the Red Sea market, otherwise you will lose.
If you can be far below the competitors in price or technically dominant, then there will be no red sea. Four, do chain business. We must make a dummy version of the marketing manual and management manual. Only in this way can long distance management be realized.
You should be good at dealing with "fool", because "smart people" will not cooperate with you. Five, to succeed in a store is not far away from your success. So first of all, you are down-to-earth, concentrate on making a family first, and also want to give up the chain like this. Don't dream too much about how to do chain work in the future.
Six, to do a national market, we must first make a trial marketing market. We need to do it a little bit. We must make it fast. When we do the national market, we must be quick and half slow.
The voice is loud and clear: the late bloomers and the good foundation can build tall buildings. Seven, do not think of your junior high school level. There is no difference between junior high school level and postdoctoral level.
As long as I am competent, I have always been a point of view, do not care about qualifications, as long as able to contribute.
It's practical that it's the best. Vase is no exception. Eight, as someone who has failed, at least has failed, we should learn something from it.
When a man is successful, he can not learn anything. When a man is in prosperity, he can not sink his heart when he succeeds. What he sums up is naturally very empty.
Only when we fail, the lessons learned are profound and true.
The real failure will make people learn something. Nine, summarize the past successful experience, especially the lessons of failure.
Anyway, sleep also want to think about it, in fact, a lot of gains for you than you read more useful.
Because some books are far away from you, that is to see what you wrote in the past.
In the most painful time, when the pressure is greatest, when I have only one thing in my mind, I invite the manager of the National Branch Company to the north gate of the barren hill, where the guest house is inside, and then hold a critical meeting in the place behind closed doors for ten years.
People criticized me for criticizing for three days and three nights, and I thought that would be very useful.
To make a great event, it is a must. Don't think you are perfect. You have different defects in different people's eyes. Shi Yuzhu: create event marketing, let the media consciously report it, first I find the difference, where is the difference between my product and other products?
There is no difference to make difference. There is a first rule in marketing.
When you go to Harvard to learn, he will say a case.
For Americans, who first flew over the Atlantic?
Generally, the answer can be answered, but no one can answer the question of who is the second to fly over.
Who was the third to fly over?
I remember.
Why?
The third is the first woman to fly over, and she has the first.
The only way to make people remember is not to be second.
In a word, the hundred strokes will be better than one trick to bring the advantages to the extreme.
I suggest not to come up on TV.
First, newspapers, second, create event marketing, let the media as news consciously report you, so it saves money.
Shi Yuzhu: I stick to integrity because I have never been honest, when I was in trouble, for example, when I was still in common people's money.
Everyone said I was very honest, actually because of what, because I was not honest, in my difficult time, I promise to the people, I have not fulfilled.
Don't promise easily. Because I didn't cash in, I found the cost too high.
The cost of my future road is too high, so that I will be very demanding for myself in the future.
Voice: the promise must be fulfilled.
I said that in three years, I would have to pay their money back. I hadn't returned it for three years, but I didn't return it. The people at that time hated me very much.
So these things behind me are actually making up for my past mistakes.
If you are not sure, don't say anything. It costs money to do anything or violate any rules.
But I think that as an enterprise, the cost of your dishonesty is enormous. This is a lesson from blood.
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