Billionaire Selling Rice

Doing business is not afraid of low starting point.

Here is the story of two billionaires selling rice.

Wang Zhentao, the boss of AOKANG, was selling rice at the beginning of his business.

Wang Zhentao, who started his own business, opened a millet factory.

He sold rice differently, 100 kilograms of rice out of more than 80 kg of rice, more than 10 jin of bran, Wang Zhentao only hit more than 70 Jin rice more than 20 catties.

100 Jin rice, less rice, the color of rice is better, the higher the quality.

So people who buy rice are happy to buy rice here.

More bran, which means that there are more grains of rice and more nutrients, which means that the price of rice bran is better than that of rice.

The second story of selling rice is Wang Yongqing selling rice in Taiwan.

Wang Yongqing went to Chiayi to open a rice store when he was 16 years old. At that time, there were more than 30 rice shops there, and the competition was fierce.

Wang Yongqing, who had only 200 yuan of funds at that time, could only rent a small shop in the remote alley, and his business was very poor.

Wang Yongqing, who sells rice from door to door with his back, did not work well.

What shall I do?

Wang Yongqing was very upset. After a period of observation, Wang Yongqing decided to improve the quality and start with each grain of rice.

In 1930s, in Taiwan, there were many miscellaneous rice in Wang Yongqing. With this as a breakthrough point, he picked up two brothers to clean up the rice groceries and sold them to customers.

Slowly we feel that Wang Yongqing's rice is good, and the customers who come to patronize are getting more and more.

Wang Yongqing, who has some elderly or working people, has no time or inconvenience to buy rice.

This group of customers became loyal customers.

When Wang Yongqing delivers rice to the door, he always helps the customer to take out the rice left in the rice jar first, put the new rice down first, and then put the rice on it.

This will not destroy the remaining rice below.

He also observed how many people there were in the family, the size of the rice jar, and how long it takes to eat a cylinder of rice.

In the process of selling rice, Wang Yongqing found that some people did not have money to buy rice before they got paid. He sent the rice first to the door and waited for the second or third days when they sent him to work to collect the money.

Before long, he became the best seller there.

A great cause often starts with a never ending starting point.

But there must be a state of mind that pcends the mediocrity and pcends the self.

If you want to succeed, try to provide the customers with value service as much as possible. As long as you create value for customers first, customers will create profits for you.

Xu Qiyun, editor in chief: