Billionaires Posing In The Night Market
The word "rich two generation", which is very fashionable in recent years, has once again become a hot topic for Yiwu people.
Yesterday, I learned from a booth in Yiwu night market that Jin Bo, the boss of Yiwu's big Chen shirt factory, was not interested in his father's hard work. He turned to the night market on the three road in Yiwu and set up a stall.
Jin Bo, who has been away from high school for a short time after graduating from high school, has a few thousand dollars worth of designer clothes and a slightly thin body. It seems that he has something to do with fashion and fashion. No one will connect him with the night market stall.
It is the 22 year old man who has millions of dollars in his father's family, who has done well in the night market stalls on the three roads in Yiwu.
"When I used to accompany my girlfriend to the night market, I found that the night market was popular, and many of my bosses got rich from here, so I'm going to try it," explains Jin Bo.
"When I graduated from high school, I also thought that I must earn a lot of money. In fact, it seems very inconsistent with reality now.
After visiting, it was found that the risk of night market operation is small, investment is small, funds pfer is fast, and profits are quite considerable. So what do we do and never think of more? "
Jin Bo believes that the night market can not talk about the business, careful research, repeated pondering, to do business with a vision of two confidence.
He said he started to deliver goods from 5 p.m. every day, so that he could go home and take care of it around 1 in the morning, and he would go to the field to buy his car by night at 3 a.m., so that when he arrived at the place of purchase, the other party opened the door. After returning to Yiwu, he began to open up his business in the evening.
This process is also the locus of the whole night market operator. Basically, it does not feel any strain at all.
It's always hard to do business. It's fun to work for your interests.
According to people familiar with the matter, Jin Bo's parents have founded a shirt factory for more than 10 years, and their business is very stable.
"I know that parents have spent a lot of effort and are very hard to run an enterprise, but they do not understand the production and management of clothing, nor do they want to know so much. For the future of the enterprise, they are all taken care of by their parents, and they certainly will not consider the succession problem."
Jin Bo also told the author that he is concerned about his own night market stall business, and that his business is now better than expected. It is absolutely no problem to make a conservative estimate of earning 50 thousand yuan a year.
Jin Bo said that while running the night market, he also opened a shop on Taobao. The scope of operation is as unique as that of night market stalls. Almost all of the women's favorite items, such as women's bags, Korean clothing and headscarves, are all moved to shops.
To make a night market business, we must seize the fashionable psychology and popular elements, constantly pfer goods between shops and stalls. Combined with the interactive operation between the network and entities, Jin Bo is pleased to say that "choice is more important than hard work."
Jin Bo said he had no regrets about his choice, but he had a kind of success. He said there were many entrepreneurs who were similar to himself. Yiwu entrepreneurs never pay attention to face issues and face gold.
"I certainly can't put up a booth all my life, but the night market has really exercised itself, learned a lot of business skills and developed a business vision."
Jin Bo hopes to build up a well-known clothing brand that meets the needs of modern young women in the night market.
At the end of last year, when the stock market was shakedown, he also made tens of thousands of dollars in stocks.
If there are better projects, he will also pay attention and try hard.
The debate has never stopped. "I'm very surprised. Where is your face?"
Jin Bo told the writer that this is the most widely spoken sentence among his friends, and so far many people still can not understand it.
Is it worthwhile for the boss's son to set up a stall?
This has become the focus of controversy among relatives and friends.
In the night market, I earn money on my own work and have nothing to do with others. I do not compare with others.
Jin Bo didn't take such silly arguments seriously. He said that working in Yiwu is more difficult than doing business and enjoying business.
Mr. Jin Bo, his father's business partner, thinks that business can be divided into size and strength. It can support itself and exercise itself. Whatever we do, we should support and affirm it.
According to the relevant information of Yiwu three Ting Road night market management office, from July 20, 1988, there were 34 night stalls in the front street and South Gate Street in Yiwu county. There were 34 stalls, with an annual turnover of more than 60 yuan, and the three night night market that started to date, has developed to 763 night market stalls, and the market stalls of less than 1 kilometers have exceeded the value of 300 million yuan.
The prosperity of Yiwu's three road night market is beyond expectation. Just like this magic commercial city, it is full of magic and charm that can not be resisted. According to people familiar with the matter, at least a few Yiwu billionaires were born from the night market, and his myth of making rich has been low-key but busy.
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