How Can Clothing Dealers Find "Invisible" Loss Commodities?
There are more and more commodities that they undertake, and many dealers' sample showrooms are like a supermarket, and all kinds of goods can be seen as a great variety of products. There are hundreds of different kinds of products. Of course, in the view of dealers' bosses, these hundreds of commodities are hundreds of means of making money. Every commodity is helping the dealer boss to make money. The tool of making money is naturally more and more good. On the face of it, every commodity is enough to bring profits to dealers. It is not only that the sales volume of each commodity is different, but the profits brought by it are somewhat different. After all, the goods sold by the dealers are sold at a price increase (except for some strategic losses). As dealers sell more and more
However, the fact is not that the dealer bosses want to be so beautiful. In most of the distributors, there are more or less invisible loss commodities, especially those sold in the tens of millions of years, and the number of goods sold is more than two hundred or three hundred.
Then, what is invisible loss commodity?
The so-called invisible loss commodity is the kind of merchandise that appears to be in normal sales and has sales profits. In fact, after calculating the real operating costs, it will be found that the sales cost of these goods is greater than that of their sales profits, and it is a loss commodity. The more they sell, the more they lose. With the author's experience, this invisible loss commodity occupies about 3%--15% among all commodity groups of dealers, and even more than 20%.
How did this invisible commodity come into being? Why did he say it was invisible?
Subtracting purchase price and selling cost is a simple accounting form of profit. The price of this product is two clear, but the sales cost is not so simple. The sales cost or the composition of the selling cost is made up of many aspects, such as vehicle pportation cost, personnel cost, interest cost of capital interest, customer's return cost, management cost sharing cost, warehouse wastage cost, customer / consumer's replacement cost, fixed equipment depreciation cost, cost of collection, packaging loss / replacement cost of commodity itself, cost to customers, and so on. The reason for the invisible loss is simply that the dealer's management is not in place, especially when the financial accounting is not in place. Most of the dealers still stay in the price. It is a very complex and professional job that requires a professional financial team and system to accomplish the task. However, the financial personnel and financial system of the dealer are often very simple. Generally speaking, the wife is the accountant, and her own nephew or niece is the cashier. No matter in terms of professionality or energy, it is impossible to realize the real financial and cost accounting functions. Moreover, strictly speaking, all sales costs should be apportioned accurately on every commodity, and most of the dealers have not done that. At the most, they are able to figure out the overall cost. To really calculate the sales cost of a commodity.
The quantity of merchandise is often much less than that of the distributor. However, the manufacturer's financial staffing and system are several times the dealer's distribution, or the dealer's financial system is in front of the manufacturer. That's almost the level of Pediatrics. A single cost accounting will be very detailed in the formal Enterprise. Accounting for the gross profit of a commodity will never be as simple as the factory price minus raw materials. Apart from some simple and obvious costs, the hidden costs of fixed equipment, interest on capital and the proportion of prefabricated goods will be accounted for. Some will also presuppose the related costs that may occur in the latter stage of operation, and the apportionment of these costs in related commodities. By contrast, what manufacturers produce To put it simply, the formal cost accounting system can not only calculate the obvious cost, but also calculate the invisible cost, and even calculate the cost that may happen in the future. Such cost accounting is the real cost accounting. Many dealers only charge the surface fees that they can see into the cost, invisible costs can not be seen, let alone presuppose expenses for future sales activities.
Instead of generating profits, they are wasting all kinds of resources and expenses, swallowing the profits created by other profitable commodities. On the other hand, there are some invisible loss products in the commodity group of dealers, because they are invisible, and the dealer owners can not see them. They can only feel the profit situation is not as good as they want from the whole. Therefore, they try every means to increase or introduce new products. Because of the financial accounting system is not in place, there will inevitably be hidden loss products in these newly imported commodities, and the more the new products are imported, the more hidden loss products will be brought. This creates a vicious circle, resulting in the overall profit level of many dealers has been difficult to improve greatly. The danger of invisible loss goods to dealers is obvious. On the one hand, these products themselves are not only In fact, in a sense, if the dealer wants to increase the profit level, the primary task is not to add any new products. Instead, it is necessary to quickly import the real financial accounting system, to find out the invisible commodities that are hidden in the commodity group, and discard them decisively. This is the simplest and the fastest way to improve the overall profit level.
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