Yantai Wanhua Overseas Market Has Entered A Bumper Harvest Stage.
Reporters learned from Yantai Wanhua (600309) 2008 annual shareholders' meeting that although the company's share in overseas markets accounted for only 3%, after 6 or 7 years of market cultivation, it has now entered the harvest period.
"The company will strive to make 2009," said Dong Guang Kou, vice president and vice president of Yantai Wanhua. Exit To achieve a substantial increase in volume, the annual sales growth target of MDI will be set at 20%.
Due to the rapid decline in demand for downstream industries, Yantai Wanhua's main products MDI Price In the past year, the roller coaster has been tested.
At the same time, with the gradual release of manufacturers in Bayer and Shanghai Union, the domestic MDI supply market has undergone tremendous changes. Just when everyone's monopoly on Wanhua MDI in Yantai is no longer favorable, Yantai Wanhua has already focused on the overseas market in 2009.
It is understood that MDI Price Beginning in early 2008, it continued to fall, aggregated MDI Price The highest fall is more than 50%, pure MDI. Price A drop of 37%, resulting in a sharp decline in gross profit margin in the second half of the year, and a decline in profitability. 2008 in the second half of the year, the gross profit margin of Yantai Wanhua pure MDI was 40.3%, but the gross profit margin of aggregated MDI was only 20.7%, down 18% from the same period last year.
From the number of MDI consumption, after years of rapid growth, the growth rate of domestic MDI consumption has dropped from two digits to one digit. According to industry analysis, the main potential area of MDI consumption growth in the future is building external wall insulation, but the market is still in its infancy. It is estimated that domestic MDI consumption will increase by 5-6% in 2009.
With limited domestic growth and fierce competition in the domestic market, Yantai Wanhua has to find another way. Compared to 1 million 300 thousand tons in Europe and 1 million 200 thousand tons in the United States, Yantai Wanhua currently occupies 3% of the market share overseas, and there is still room for improvement. After several years of accumulation, Yantai Wanhua sales company in Europe, the United States and Japan has entered the harvest period, and the internationalization of the company is becoming clearer.
It is reported that Yantai Wanhua's total MDI capacity has reached 520 thousand tons. At present, the construction of the two phase project in Ningbo is smooth and is scheduled to be completed in the two quarter of 2010. At that time, Yantai Wanhua's MDI capacity will reach 800 thousand tons, becoming the largest MDI producer in China.
Entering the 2009, the sales volume in the first three months of Yantai Wanhua showed a rising trend. In January, it sold MDI2.1 million tons, and sold 2.7 - 28 thousand tons in February. In March, the sales figures will reach 3.7 - 38 thousand tons, and the growth rate will be 35%.
Editor in chief: Xu Qiyun
- Related reading
Improving Export Rebate Rate Again Highlights The Government'S Growth Intention
|- Management treasure | 2019 Summer Clothing Store Clearance Sale Promotion Slogan
- Management treasure | How To Write Advertisements At The End Of The Season? Clothing Clearance Promotion Advertising Slogan
- Management treasure | How To Write Slogans In Promotional Activities Of National Day Clothing Stores? From These Three Aspects
- Fashion shoes | Swarovski X Reebok Club C Brand New Joint Shoe Exposure, Only Do Not Sell!
- Fashion shoes | Adidas Nite Jogger Shoes, White Orange Gray Color Matching, Bottom Moss Password To Seize The Mirror.
- Fashion brand | Naked & Famous X "Dragon Ball Z" New Denim Joint Ride Series Complete Version Released
- News Republic | Sales Of Main Brand GXG Decreased. Online Sales Of Mousse Group Maintained Rapid Growth.
- Fabric accessories | China Textile Federation Delegation Investigates Xuzhou Industrial Textiles Enterprises
- Fabric accessories | Wei Qiao Textile Innovation Management Measures
- Management treasure | How To Share The Skills Of Selling Clothes?
- Improve The Quality Of Leather In Retanning And Dyeing
- Leather City Of Haining: Leather Clothing Has No Gliding Space.
- Improving Export Rebate Rate Again Highlights The Government'S Growth Intention
- India Levying Anti-Dumping Duty On All Kinds Of PFY
- Textile And Garment Export Tax Rebate Rate Increased To 16% In April 1St.
- CHIC2009 Starts A New Era Of Creative Clothing In China
- Wenzhou'S Leather Production Will Not Change Its Sales Situation.
- French Household Clothing And Leather Goods Expenditure Fell By 8.7% In February.
- Huanggang Border Inspection Obtained 786 "Entrainment" Mink
- The Export Rebate Rate Of Fur Clothing Will Increase To 13%.