Ming Hua Computer City Sales Internship Report

Basic situation: sales practice

Internship Objective: through sales practice to understand the marketing situation of enterprises, and on the basis of this, closely integrate the theoretical knowledge and practice, and cultivate practical working ability and analytical ability, so as to achieve the goal of learning for practical purposes.

Internship time: 2007.9.20----2007.10.21

Location: Minghua computer city

Summary report:

After 1 months of internship, I learned a lot from my internship in this month, and I didn't get much knowledge in class.

Now I am going to make a summary of this month's internship.

First of all, introduce my internship unit: Minghua computer city.

Minghua computer city is located in Baoding commercial center: close to Baoding shopping center, Baoding department store, bell tower, hardware city, women's world, and big business area, etc., with large traffic volume and strong business atmosphere, it is the golden land for businessmen.

Minghua computer city and residential communities are embracing each other. With the accelerated pace of urban construction in Baoding, the living conditions of the citizens have also been improved rapidly. With the Ming Hua computer as the center of the double color district, Yongbei District, Yuhua District, Zhonghua District, ethnic district, Jinchang District, Shuai Fu District, North Tang and Nan Tang District, the improvement of housing conditions will lead to the consumption of computers and other high-end electronic products.

Minghua computer city and residential communities are embracing each other. With the accelerated pace of urban construction in Baoding, the living conditions of the citizens have also been improved rapidly. With the Ming Hua computer as the center of the double color district, Yongbei District, Yuhua District, Zhonghua District, ethnic district, Jinchang District, Shuai Fu District, North Tang and Nan Tang District, the improvement of housing conditions will lead to the consumption of computers and other high-end electronic products.

Baoding Minghua computer echoes from many colleges and universities such as Hebei University, North China Electric Power University, Agricultural University of Hebei, Hebei Financial College, Baoding normal school, post and post and Telecommunications School and other colleges and universities, and adjacent to Baoding key schools in the first, second, third, fourth and seventeen Baoding schools in Baoding, which makes the city of Minghua computer more energetic and gain a passion and motivation.

The Baoding Ming Hua computer city has made you feel a distant cultural atmosphere. The nearby governor's office, Gulian Huachi, Tai TSE tower, red two division, and Huai army office have made people feel that the progress of science and technology has brought us great changes in life, prompting people to speed up their pursuit of high-tech and new things.

Since September 20th, I have arranged for four stages of internship.

The first stage is pportation. In fact, there is no technology in this stage.

It's all about labor.

Classify all kinds of products into storeroom.

For example, MP3 is put together, and all kinds of brands are put together.

Some brands, because of their low popularity, can hardly break through the growth of sales volume by virtue of price advantage.

Some of the more famous brands are declining in volume due to quality, such as Thunis.

At the same time, there are some new cards coming in.

In this way, the Sales Department of the company constantly makes a list to adjust the quantity of the brand.

After several days of porters, the company arranged my second stage internship.

Of course, during this period, I also knew many brands of electronic products and their origin and shipping channels.

My second stage internship is the training of MP3 related knowledge.

It is familiar with its main functions and the unique functions of various brands and their models.

Because of its popularity in digital products, its main functions are familiar, but its special functions cost a lot. For example, the quality of IPOD is very good, while Newman has some types of radio functions. Some of Thunis's models have double space functions (half concealed). In this process, sometimes they feel uncomfortable, some of them are of poor quality and have no function, but the responsible person will not tell consumers about the actual situation.

So this process is slow.

After second stages of training, I entered the training phase.

In the third stage, the responsible person arranged for me to go to the door to promote MP3, "apple" brand, because "IPOD" does not have a Chinese trademark such as "apple".

When customers pass the word "apple" MP3 and its very "preferential" price and the word "promotion".

Will be very surprised to stop and enjoy.

And kept asking me why it was so cheap, I had to huff and puff that it was the two brand.

With the rapid change of expression on the face, I know this single business is going to be yellow again.

The feeling of loss does not affect the shopping malls they visit.

After a few days of promotional activities, I also turned back to the inside to stand at the counter - "little Ya".

This is the fourth stage of my internship.

It sells two brands of "Newman" and "Thunis". Newman is a very good brand and sells fast. Few customers come back to find trouble. But "purple light" is troublesome, but there are nine problems in ten. Some have changed several times and have problems, but every time it will be a test of "body" and "heart", sellers will be pushed back after sale, and every time they are fighting a war of words.

Some customers are tough, and it's easier to get a new one (of course in the warranty period).

Some of them are not so lucky. They have failed for several times.

As a matter of fact, our salesmen were also very upset. One elder sister who stood at the counter with me said to a student, "don't buy Thunis after killing you."

Finally, there was no way to buy MP3 for four days.

In fact, during this period, I also went to Minghua's after-sale service. It's really not very good. Even a brand didn't exist. In a corner of the west gate of the market, two old computers and three people.

To be honest, I really do not dare to flatter (of course I am not qualified to say, but I do not see much professionalism).