Domestic Fabrics Have Attracted Much Attention From The Outside World.

Editor's note: looking back in 2009, fabric enterprises have made considerable progress in resource integration, and the development of the entire fabric industry is gratifying.

The vigorous development of the fabric industry has aroused the concern of the industry. As the downstream industry chain, garment enterprises should also eliminate the prejudice against domestic fabrics, and cooperate wholeheartedly with fabric enterprises to find the best entry point and combination point to make use of domestic fabrics, reduce costs, improve product quality, and achieve win-win results with fabric enterprises.

In September 2009, at the China International fabric design competition jointly organized by China Textile Information Center, the national textile product development center and China Fashion Color Association, experts from international and domestic textile related fields and the judges of the industry gave a high evaluation of the new highlights and new trends of nearly 2000 fabrics, especially the original strength of the competition fabrics.

Members of the jury pointed out that Chinese fabric enterprises have gone out of the dilemma of "replication", and many enterprises have found their own position. They have made great progress in the control of color and the application of raw materials. Some of them are more scientific and technological, and pay more attention to details. The force created by China has been embodied. Some of the fabric companies and products that have been evaluated have reached or are close to the advanced level of the world.

In recent years, fabric enterprises have focused on production and pay attention to cost since now.

With the continuous improvement of product R & D capability of domestic fabric enterprises, various kinds of refurbished products of China's textile fabrics emerge in an endless stream, and the quality level also rises significantly.

According to the statistics of China International fabric exhibition in 2009, 60% of Chinese exhibitors have the ability to do ODM, and only 30% of traditional OEM enterprises.

The ability of Chinese enterprises to develop their products has been greatly improved, and the supply capability of Chinese enterprises is more and more compatible with buyers' needs.

A designer in Italy said that more than ten years ago, he had been to China, and felt that there was basically no design for clothes and fabrics in the country at that time, much less real product development.

But in the past ten years, the development of Chinese fabrics has changed rapidly. Compared with the high price of foreign fabrics, Chinese fabrics with good quality and reasonable price are increasingly favored by foreign customers. Many foreign enterprises have begun to use domestic fabrics.

Although Chinese fabrics can not catch up with Italy's fabrics in a short time, the clothing and fabric enterprises in Italy have attached great importance to the development of Chinese fabric enterprises. China's development has made the world unable to ignore it.

Shandong Lu Tai textile Limited by Share Ltd's 1.9tex cotton super high count and high density fabric research and development project, first created the ultra-high count pure cotton yarn processing technology with fineness of 1.9tex (300 British), and created the super high count pure cotton fabric ironing finishing technology, and solved the key technical problems of high strength pure cotton fabric strength loss and poor iron free.

In 2009, February, the top world fabric Expo, France's first fabric visual exhibition (PV exhibition), Shandong Ruyi science and technology group became the first Chinese textile enterprise to be qualified to enter the exhibition. This shows that the company has the strength to develop the top textile fabrics and the trend of distributing face materials.

Ruyi wool spinning 300 super thin and high count fabrics reached the world's top level of technology, won the first prize of science and technology progress of China Textile Industry Association, and became the first wool textile enterprise to win the first prize in China.

With the support of textile technology, Shandong Ruyi Technology Group has developed Serao Phil, ultra high light weight, environmental protection ecology, shape memory, machine washable, best cashmere, Lycra elasticity, waterproof, oil and antifouling and other products. The leading products of worsted fabrics have more than 1000 varieties and nearly 10000 kinds of colors.

Kunshan Xu Rong Textile Co., Ltd. is promoting its new series of fiber fabrics at 2009 China International fabric exhibition (Qiu Dong).

The cool yarn series fabric can produce 1-2 degrees of instant cool feeling after touching the skin. It has the effect of moisture absorption, sweat and anti ultraviolet. The ELEX series fabric has permanent bacteriostatic property. After washing for 50 times, the inhibition rate of Staphylococcus aureus, Escherichia coli and Candida albicans can still reach 95%. Meanwhile, it can prevent static electricity and keep heat and keep warm. The Dri-release series fabric has the moisture absorption and sweat perspiration effect of 4 times higher than that of cotton at the same time maintaining cotton handle, and has better insulation performance and permanent odor removal function than wool.

The western-style clothes made of "Xiantao cashmere" made by Hubei Maya Limited by Share Ltd, which looks smooth and light, is actually the texture of woolen fabrics, thus prolonging the wearing time of suits.

In the process of innovation, the fabric enterprises take full account of the customer's needs and proceed from the point of view of the terminal clothing consumers to carry out the research and development innovation of the products.

Fujian crown Hong Limited by Share Ltd is the leader of functional fabric research and development.

We have applied and owned 14 functional fabrics of various patents, insisting on forward-looking product innovation and creativity.

The functional fabric of Kuan Hong starts from fiber. PTT elastic fiber is the focus of development. While providing good fabrics to customers, it also needs to give customers good themes to do marketing and brand building.

Through advanced technology, crown functional fabrics gradually expand to intelligent, tourism, fashion and other broader fields from health, environmental protection, cold protection, heat protection and other functions.

Although the financial crisis has had a lot of adverse effects on the textile and garment industry, the promotion of the contribution rate of technology and technology by the China Textile Industry Association in recent years has become a driving force for the pformation of some fabric enterprises. These enterprises still get market development space in the market downturn through improving their technological content and their own innovative ability, and gradually enhance their ability to obtain the high-end value of the trade chain.

In June 2009, the new production line of Jiangyin Forster Textile Co., Ltd. was put into operation. The accuracy of textile and garment fabrics reached 300, and sold for several thousand yuan per metre.

This new product has made Forster receive orders from world famous clothing brands such as Armani and Zegna, and domestic high-end brands are competing for orders. This has become a weapon for Forster to turn "danger" into "machine".

Yang Guofeng, chairman of the board, admitted that the market changes had little impact on their companies, and the average profit margin of the products exceeded 30%, and the individual varieties were as high as 100%.

The reason why Forster can deal with it today is due to the readjustment of the structure.

In the past few years, the external environment was good, and the company did not have any pressure.

But they are prepared for danger in 2007. Since 2007, they have invested 500 million yuan to upgrade their products, purchase the best equipment in the foreign dyeing and weaving industry, and employ the top experts in Italy and China to produce world-class products.

As one of the most professional manufacturers of woollen woolen cloth in China, the innovative thinking of Chengde Keda Wool Textile Co., Ltd. is worth learning from.

The company extends the fabric innovation to the yarn and clothing links, so that the fabric can truly play the role of connecting the industrial chain and pform the upstream scientific and technological achievements into an important carrier to activate the consumption potential of the market.

A large R & D design department has two yarn groups, mainly responsible for developing new type of yarn or color matching and yarn blending.

At the same time, the joint development of products with clothing Brand Company is a strategy that has been adhered to for a long time.

That is, fabric designers and fashion designers jointly predict the future popularity and develop a series of new products for clothing companies to choose.

Under this kind of innovation mechanism, the innovative products that can be launched often win the favor of the market.

Innovation can greatly enhance competitiveness.

Wei Xiaopo, general manager, said that innovative products were indispensable because the sales volume of Daxin's new products accounted for 47% of the total sales.

At present, a quick response mechanism for small batch, pure green, high quality and fast delivery has been established.

The quality and delivery time of large products can be very reliable. Proofing can be completed in three days, and small orders can be delivered within 7 days.

This makes it more suitable for the current trade pattern of small batch and quick delivery, thus showing stronger market power.

The development of textile industry shows that whoever has done well in technological pformation, who has strong innovation ability, whose product structure is adjusted timely, and who is more in line with the needs of the market, will have more opportunities.