Rain Boots Are Also Shanzhai

Sunny weather quilt, rain "sun" rain boots.

Yesterday, the netizen was less than a "GUCCI" in a forum in Hangzhou.

3000 yuan for a pair of rain boots?

Crazy!

Nowadays, there are still a few young people who are wearing rain boots, especially those with thousands of yuan.

But you must not belittle these rare things.

In the shopping malls of Hangzhou, many of these international famous brand rain boots priced at tens of thousands of dollars have been sold out.

Rain boots are not expensive, but do not scare away fashion people.

At the Hangzhou Tower famous brand hall, it has gathered many international top brands.

Surprisingly, the old boots that had once been swept into the bottom of the box were also occupied by them recently.

Reporters learned that GUCCI, FENDI and CHNAEL, and many other international brands, have launched the style of boots, and the price is not bad.

The designers of these top brands have made innovations in the past, and have combined the old boots with the winter hot selling snow boots with a unique vision, integrating the practical and fashion styles, making the rain boots fashionable.

Since he is a rain boot, the international big brand still can not escape with latex as the main material.

However, according to the clerk, because the new technology is applied, it will not be too stuffy to wear, and feels softer on the touch.

"International big selling rain boots are very common. They are simply a fashion trend."

Miss Zhu, assistant director of Hangzhou Tower, said rain boots are not the mainstream products, but in the international big counters, they often like to sell one or two models.

Compared with the rain boots in the small commodity market, the price of international famous brand is also directed at the "noble", at a price of at least two thousand yuan.

At the end of last year, the first line CHANEL of Hangzhou Tower entered the Hangzhou Tower with two black central tube boots in its exclusive store. The style is still elegant and the price is 3500 yuan a pair.

Another big shop GUCCI also has several rain boots, the price is above 3 thousand yuan, the color has two kinds of white and gray.

Although the selling price is not cheap, it does not frighten the fashionable consumers.

It is understood that these "noble" rain boots sales are not bad, Hangzhou Tower FENDI counters have more than 30 pairs of rain boots, has been sold out; GUCCI also has part of the rain boots style sold out.

Cottage boots keep up with the trend and cheap.

International first-line brands keen to sell rain boots may be related to big stars' hot pet boots.

From Britney Spears Britney to "sex and the city", Sarah Jessica Parker, the star of American fashion queen, can often see pop stars taking pictures of street travel with rain boots.

Celebrities love big boots and attract popular chasing people to follow suit.

Rain boots are no longer waterproof labor protection products. Rain boots are cool fashion accessories.

This popular trend of rain boots, of course, can not escape the attention of small shopkeepers who are sensitive to fashion and smell.

In Taobao and the North American small commodity market, the style of the rain boots is even more varied. Wave spots, leopard print, bow tie, graffiti and metal buttons can be found in almost all kinds of popular elements.

Compared with big brands, the price is much more close to the people, and dozens of yuan to one hundred yuan can be done.

These Shanzhai boots are not only fashionable, but also cheap. They are very popular with young fashion girls.

"This year, Hangzhou has hardly stopped raining. It really helps with the rain boots business."

A surnamed stall owner of the small commodity market around the North said that after the end of the year, he had already taken four or five trips, and thirty or forty pairs would be sold out in a few days.

The sales volume is good on the Internet. The reporter has rough statistics. There are 13 Taobao stores selling only Chanel Camellia rain boots, and the store "wcf771025" has sold 136 pairs in just three months.

Rain boots are not on the line at home.

What's interesting is that all the big brands and Shanzhai boots are sold crazy, but it's hard to find the homemade rain boots in the market.

There are dozens of brand shoe counters on the first floor of the Wulin store in Yintai mall. The reporters found no signs of rain boots.

"Many shoe brands have not been launched. It seems that they haven't sold rain boots for years."

Yintai relevant responsible person said.

Hangzhou's bathing bathing and bathing bazaar are also hard to find rain boots.

Yintai West Lake footwear footwear Ni manager analysis, maybe the rain boots are not mainstream commodities, let the brand business overlook this rare business opportunity.

Because the shoes introduced by the manufacturer can go to the market and generally reach a certain quantity.

In the current catalogue of AOKANG, the famous footwear brand, there were no boots found.

"Our market orientation is based on the business casual route, but this is not consistent with the style of the boots."

Wu Wenbin, director of R & D at AOKANG, explained that international giants like to do the whole thing.

There are product lines, such as CHNAEL, which also own clothes, leather bags and shoes. But domestic manufacturers like to do the same kind of goods, and even focus on one piece.