Experience In Children'S Wear Shops
我初次開店的時候,店鋪的地理位置并不理想,雖然有人流量,但是人流非常固定,都是小區(qū)里居民去菜市場路過。他們消費習(xí)慣和經(jīng)濟(jì)能力都不很高。這二十多天,最高銷售額是接近600元。最低只有一個下雨天是沒開張。每天很穩(wěn)定能達(dá)到300元以上。這個店的前身也是一家外貿(mào)服裝店,(成人兒童都有),他們當(dāng)時經(jīng)常好幾天不開張,所以維持了4個月就關(guān)閉了。很多人都認(rèn)為這個店是“風(fēng)水不好“,是不適合經(jīng)營服裝的。現(xiàn)在基本上從這點上來說是擊破了這個觀點,是成功的。
The original positioning seems correct, and the clothing in the mall is of the same good quality, with a brand shopping environment, but the price is half the price.
Attract people in the community.
This seems very correct.
People around the community buy this.
The people in the surrounding villages seldom come because they can't accept the price and the style.
But I did not expect that the staff around here, such as supermarket salesmen, post offices, hotels, restaurant owners and staff, are also very large customer groups.
People who come to hotel accommodation and training are occasionally, and are big customers, who will buy a lot of suits and take them back.
So when shops choose in the community, they can consider the convenience of pportation outside the community.
When the families in the community buy their children's clothes for their children, many people do not bother to go to the busy commercial area.
So there are a lot of small things, underwear, socks, socks, and so on.
The rest of the baby's clothes are a big demand.
Originally thought that after 61, gifts will be less.
In fact, people are grateful to families with children for sending clothes.
Children bring their clothes on their birthdays or old people go home.
There are many young people who buy gifts. They like children to miss their children's lives and run in to buy their relatives' children.
People who buy gifts especially pay attention to their styles, and feel that they will buy them if they are good looking or playful.
It is acceptable to like a complete set of clothes. The price is slightly higher.
If mothers buy clothes for their children, they will first see whether they are comfortable and cool, and many clothes that are not convenient to wear will not be considered.
I didn't predict that there were so many gifts and clothes that almost every day people would buy them.
When purchasing, the two groups should be considered separately.
All goods must be available. Children in small children must not have children.
There are many gifts for children.
Most of the children are bought for their children.
The proportion of girls' clothing should be appropriate.
There will be more girls in general.
For example, summer clothes, skirts, shorts, seven points, trousers, straps, trousers, and jeans.
Children usually wear shorts and seven pairs of trousers.
T-shirts should be worn at home with cool and formal wear.
When purchasing, do not only follow your own preferences, but customers' preferences are varied.
The style of foreign trade clothing is actually very harmonious, and most people can accept it.
When purchasing, there should be a general plan, according to age, according to the upper and lower clothing or suit.
When any shortage is needed, replenish the goods at any time.
Basically, it should have been sold for 10 thousand yuan, but all of them are in stock.
When you start buying, you should be bold. The more styles you have, the better the quantity. The number is not too many, and the number is complete. When customers come in, you have to tell him that it is only something else.
The number is all there. Ask the older child to recommend him.
Now, basically, the people in my shop will buy it.
It was because she had lots of goods, she had picked it all, and the service was so enthusiastic.
售貨員一定要心情好,我疲累時,顧客能感覺到,銷售的一定不好。
When you start buying, do not calculate how much you sell every day, when can you reclaim your investment and make much money, and sell the money back quickly, so long as you can attract customers to come in and sell fame, you will be able to get a steady business and do better. The more worried you start, the more pressure you get, the worse your mood is, the more you can infect your customers, the worse your business will be. It is difficult to change the dilemma after a vicious circle. It takes a long time to do business. Half a year later, it is possible to hire a person. You basically do not have to manage, and you can also get thousands or tens of thousands a month. That is the time to invest and reclaim. If you don't do any other work, you will not get any salary. At this point, you calculate the rate of return on investment is very high, the bank interest can not be compared. And the longer you work, the higher the profit, the popularity of your store, brand value and so on, so that you can earn money when you pfer.
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