Haier Brothers Children'S Wear, Children'S Products, One-Stop Experience Of Terminal Warfare.
● The first step from the sea paradise to anime nova is to start with Haier brothers children's wear. | |
The world clothing Shoes and hat nets All along, Haier group is diversifying its route, but it is playing more and more in the field of home appliances and high technology. Recently, I have begun to Children's clothes The extension of the industry can not help but raise questions: Children's clothes How big is the profit margin of the industry?
A global financial turmoil is undoubtedly the reason why many industries have changed. China, which has already been in the white hot competition situation. clothing Industry is accelerating the pace of change. There are indications that in recent years in China clothing In the market, Men's wear , Women's wear , Leisure clothes All kinds of products are filled with the smell of competition. With the occurrence of this financial storm, whether local brands or international brands, whether they are marketing channels or sales terminals, competition and elimination are more tragic than ever before.
Take the green environmental protection as the image, the Haier brothers Children's clothes In the United States, cotton and other international standard cotton yarn materials, scientific printing and dyeing technology, never add harmful chemicals for human health, protect children's delicate skin from the source. Even paper bags, tag, packaging materials, business cards and other packaging are made of RECYCLE environmentally friendly recycled materials, so that children learn to care for the earth and care for the world from childhood. This fully demonstrates the sense of responsibility of Haier brothers brand in twenty-first Century.
Haier brothers Children's clothes Beijing, Xiamen, Taiwan and other places of the main creation team, especially put forward the design concept of local conditions, in the guidance of the senior child psychology doctor and health care doctor's guidance, according to different regions and different climate characteristics of children design intimate size and style. From the perspective of Oriental TOP fashion, Haier brothers Children's clothes Take the lead in adults fashion Clothing brand " fashion The SPA concept of "fast, flat price" is introduced into the children's wear industry. Through fast updating style, fast logistics distribution, keeping pace with international children's wear. fashion The trend, reasonable pricing strategy, the cost-effective Haier brothers children's clothing, fully meet the needs of children in different parts of the country, and add bright colors to the lovely angels.
In 2010, the Haier brothers children's wear launched the seven series of six series, including the spring and summer colorful world, early morning sunshine, happy campus, Dream Park, happy spirit, sunshine vacation and so on. The seven series of SPORT COMFORT, CAMPUS, VACATION, happy baby, fairy tales, Royal College and modern carnival, cover children of all ages and combine with Chinese children's campus, sports, leisure and other life scenes to meet the needs of children's daily life.
Haier brothers children's wear is a children's shoes brand that sells products from a full range of experience terminals in China, which is different from the brand terminal mode of children's products distribution in the market. Sales of children's clothing, children's shoes, bags, accessories and other children's products, including children, men and women, boys and girls in Haier brothers children's wear shop.
The first Haier brotherhood children's life experience Museum in China shows not only the clothes and knapsack needed for children's daily life, but also a life style and life form. It is a child's passion for life and a vision of life in the future. When children and parents enjoy shopping at Haier brothers terminal store, they feel as if they are in the ocean world, feel the deep seaside style and experience the most authentic childlike innocence and childlike interest.
The Haier brothers children's life experience Museum, which covers an area of more than 200 square meters, focuses on children's daily necessities, such as children's wear and children's shoes, which are designed on the basis of the brand concept of Haier brothers. It aims to show different lifestyles and provide easy shopping for Chinese children and parents. Haier brothers children's wear products are rich and colorful, even for the same category, they will be designed for children of different ages and personalities. They will be displayed in the corresponding theme space to form a unity of product series and style. It covers all stages of children's growth at 2~3 years old, 4~12 years old, and 12~14 years old.
Compared with the children's products stores in the market today, the biggest difference between Haier brothers life experience museum is "experience". The experience hall will not only display different series and styles of Haier brothers children's products, but also build children's amusement parks, so that children with lively nature can play, play and experience various kinds of life pleasures.
From the store appearance, the indication system to the product display and so on, it is designed by the professional designer of the famous company in China, and focuses on the core idea and requirement of Haier brothers brand. 除了視覺系統外,店內還設計了聽覺系統,通過包括動畫音樂、動畫片的播放,在視覺和聽覺上引領孩子們的心,使整個店內都洋溢著濃濃的快樂氛圍,讓每一個進入店內的孩子都不愿意離開。 編者按:希望海爾兄弟加盟童裝行業,能夠做出像海爾家電一樣的品牌特色! |
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