Perception Of Market Dynamics From The Ninety-Second Session

It has been a month since the acupuncture meeting, and those noisy scenes are still vivid.

A variety of tricks to attract people's eyes, one after another, or big or small show, originality exhibition booth......

These may be very similar to other exhibitions, but as a direct dealer and franchisee exhibition, it is so close to the market, regardless of the dealer's behavior, or the products exhibited by exhibitors, it reveals the market trend everywhere.

Everything is so direct and so urgent.

Where do dealers get together?

Those large and luxurious booths are hard to ignore. It is just like the intention of the exhibitors that people who pass by will basically get in to know the situation and ask for information. At least they will cast a few glimpses, but that does not mean that the atmosphere of the negotiation will be enthusiastic.

With a lot of novelty, things can make a lot of things, and they can often create popularity, but this is ultimately made. When curiosity is satisfied, the audience will disperse.

Strong music, beautiful models, many lingerie and home furnishing companies are keen to use showrooms to showcase their dealers to the front of their showrooms, but not all the show companies.

Dealers and agents may also have adventures, but the actual market interest is their hearts.

According to the reporter's observation, those products that can be accepted by ordinary people and can guarantee the sales volume of the market, or products that are innovative and can predict the popularity of their market are all loved by dealers, and the mode of joining and acting is also their concern.

C TINA, a home furnishing brand with French origin, has been left in a conspicuous corner at this session. There are no more than 100 sets of clothes hanging on the clothes rack and two tables and chairs. However, the booth with two standard booths is full of people.

Mr. Wang Fang, the general manager and his French designer, surrounded by franchisees and agents, kept answering all kinds of questions.

Like franchisees, journalists are attracted by those silk fabrics, not only the fabrics are high-grade, but also the design is quite obvious.

More importantly, these garments are sold to dealers at the factory price, but one hundred or two hundred yuan, the manufacturer has no limit on the retail price of clothing, dealers can make their own decisions based on market conditions.

Dealers are showing great interest in this new way of joining. According to the spectators, the sales of these household clothes in the mall can be sold for thousands of dollars, and the profit margins are obvious.

Another fact that can not be ignored is that many dealers in the Chinese Acupuncture Association are from the two or three line cities. The patterns and colors are more eye-catching. They are different from the previous products, showing a new atmosphere of the times.

In a home furnishing exhibition booth, the reporter met a dealer from Anqing, Anhui. According to him, the products such as household clothes are now in the two or three line cities. Young people and middle and high income groups are the main consumer groups. They pay attention to the style, material and price. Therefore, two hundred or three hundred yuan or less good looking home clothes are the main objects to consider.

In contrast, seamless underwear, seamless underwear and functional products, despite their high technology content, are not popular. As a dealer said, these products are still niche products in China, and the market space needs to be further explored.

Where do exhibitors go?

During the interview, enterprises said that the market in the first quarter of this year was better than last year.

Mona Hosiery Industry has increased in the first quarter year-on-year sales. "Despite the low profit of socks, our sales volume is large, so sales volume is increasing in general."

Mona hosiery, a person in charge of sales, said.

Bingsheng (Guangzhou) Textile Co., Ltd. is also much better this year than it was last year. According to the introduction, its capacity in the first quarter has reached about 90%.

Both enterprises are both internal and external sales oriented, and now they have intensified their efforts in the domestic market, especially the former.

In addition to carrying the large-scale exhibition of its brands, Mona also released a fashion trend for the joint organizers at the Chinese Acupuncture Association this year, and this is evident from the determination to enter the domestic market.

In fact, after the outbreak of the financial crisis, export oriented enterprises have turned to the domestic market, but this trend is becoming more and more prominent.

In addition to enterprises, some industrial clusters which have been mainly engaged in foreign trade processing have also joined the ranks of turning inward and becoming brands.

Jiangsu Gu Shan town is the new face of this exhibition. Several exhibitors from the region have indicated that they are still in the initial stage of preparation for improving product quality and launching their own brand in the future.

Follow suit and homogeneous competition have damaged many products. Thermal underwear is a case often cited.

Nowadays, in order to cater for the market, homogenous products are not uncommon at the exhibition, but the mainstream is the desire for innovation and the guidance of the market.

Xiaolan Town, Zhongshan, is a cluster of men's underwear. The products are similar to the manufacturing enterprises that once plagued the area. Dozens of enterprises are showing great powers in this session, trying to seal their own underwear with small underwear, and create unique brand characteristics.

Conclusion: the ninety-second China needle cotton trade fair ended with the stamp of "post crisis". As an exhibition with several decades of history, its influence has been recognized by the industry more and more.

When we stroll through it and feel its prosperity and bustle, we have to sigh that the concept of knitting has gradually become popular among the people.

With the vigorous development of the knitting industry, the exhibition will also become more and more luxuriant.

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