How To Make Telephone Sales?

At present, all the companies are consciously or unconsciously using the new marketing method of telemarketing. There is no need to talk too much about their superiorities. Generally speaking, large scale telephone calls that require large numbers of calls in the short term will be handed over to self built or outsourced call centers.

Of course, telemarketing is the pursuit of success rate, and does not exclude the purpose of the announcement or promotion, here we only talk about the sales type of telemarketing.

As an excellent telemarketing salesperson, when you first call the customer, you must introduce yourself and company in 30 seconds, which will arouse the interest of your customers and let the customers continue to talk.

That is, the salesperson should clearly let the customer know the following 3 things in 30 seconds:

1, who am I, and which company do I represent?

2, what is the purpose of calling my client?

3, what is the purpose of our products to our customers?

Prologue 1: a straightforward approach

Salesperson: Hello, Miss Zhu / sir? I am Li Ming, a medical consultant from Moore company. I am sorry to bother you with your work / rest. Our company is now doing a market research. Can you do me a favor?

Customer Zhu: it doesn't matter. What is it?

Customers may also reply: I am busy or I am meeting or refuse for other reasons.

Salesperson must interface immediately: I will call you back in an hour, thank you for your support.

Then, the salesperson must hang up the phone voluntarily!

After an hour, we must create a familiar atmosphere and shorten the distance feeling: Hello, Miss Zhu / sir, my surname is Li.

You called me 1 hours later.

)

Prologue two: the opening method of the same kind of excuse

Such as:

Salesperson: Miss Zhu / sir, I am Li Ming, consultant of XXX company. We haven't seen each other, but can I talk to you for a minute?

Customer Zhu: Yes, what is it?

Customers may also reply: I am busy or I am meeting or refuse for other reasons.

The salesperson must interface immediately: I'll call you back in an hour, thank you.

Then, the salesperson must hang up the phone voluntarily!

After an hour, we must create a familiar atmosphere and shorten the distance feeling: Hello, Miss Zhu / sir, my surname is Li.

You called me 1 hours later.

)

Introductory three: introduction of others

Salesperson: Hello, Miss Zhu / Mr. Li Ming, I am a medical consultant of a company. Your friend Wang Hua is a loyal user of our company.

It was he who introduced me to call you. He thinks our products are more suitable for your needs.

Customer Zhu: Wang Hua? Why didn't I listen to him?

Salesperson: really? I'm sorry. I'm afraid Mr. Wang hasn't come and recommended it for other reasons recently.

You see, I was eager to call.

Customer Zhu: it doesn't matter.

Salesperson: that's really bad. Let me give you a brief introduction of our products.

Prologue four: self opening door

Salesperson: Hello, Miss Zhu / Mr. Li Ming, I am a medical consultant of a company.

But this is a telemarketing phone. I don't think you'll hang up at once.

Customer Zhu: selling products and cheating, I hate salespeople.

(customers may also answer: what products are you going to promote?

If so, you can directly intervene in the product introductory stage.

Salesperson: then I really need to be careful. Don't let you add another annoying person, ha ha.

Customer Zhu: ha ha, young man, still very humorous, ready to promote what products, listen to.

Salesperson: Yes, recently, our medical expert group is doing a survey on XXX market. I wonder if you have any idea about our products.

Prologue five: a deliberate attempt to find fault

Salesperson: Hello, Miss Zhu / Mr. Li Ming, I am a medical consultant of a company. How are you recently? I wonder if you still remember me?

Customer Zhu: all right, are you?!

Salesperson: Yes, our company mainly sells XX products. You called us half a year ago to buy them.

We have provided you with some trial products.

What is the valuable advice and suggestion for you to call this time?

Customer Zhu: you have the wrong number. I am not using your product.

Salesperson: No, no, it's wrong for my customers to return the records.

It's really embarrassing. Can I venture to ask you what brand of beauty products you are using now?

Customer Zhu: now I am using XX brand beauty products...

Introductory six: familiarity with the opening act

Salesperson: Hello, Miss Zhu / Mr. Li Ming, I am a medical consultant of a company. How are you doing?

Customer Zhu: all right, what are you?

Salesperson: No, Miss Zhu / Mr., you are a very pleasant person. I, Li Ming, work hard or pay attention to your health.

By the way, you have used our

Customer Zhu: you may have the wrong number. I didn't use your product.

Salesperson: I can't get the wrong customers to return the files.

Miss Zhu / sir, I am so sorry! May I introduce our products to you to provide some services?

Customer Zhu: look at what you really care about the users. Let me introduce you.

Prologue seven: herd mentality

Salesperson: Hello, Miss Zhu / sir, I am Li Ming, a medical consultant of a company. Our company specializes in the sale of XX anti-aging beauty products.

I beat

Customer Zhu: really? I am currently using XX brand beauty products.

Prologue eight: clever opening of the east wind

Salesperson: Hello, is this Miss Zhu / sir?

Customer Zhu: Yes, what is it?

Salesperson: Hello, Miss Zhu / sir, I am Li Ming, a medical consultant of a company. I'd like to call you today. Most of all, thank you for your support for our company. Thank you!

Customer Zhu: it's nothing!

Salesperson: in order to thank the old customers for their support for our company, the company is preparing a special activity. I think Miss Zhu / Mr. must be very interested.

Customer Zhu: let's listen!

Salesperson: Hello, is this Miss Zhu / sir?

Customer Zhu: Yes, what is it?

Salesperson: I am Li Ming, a medical consultant of a company. The reason I call you is that many customers have reflected that most of the beauty products are temporary solutions. If they stop using them, they will rebound immediately.

Customer Zhu: Yes,...

Customers may also reply: sorry, I don't know.

The salesperson must hurry up: then what kind of brand name product is Mr. Zhu / Mr. currently using?

The purpose of effective opening is to make customers interested in telemarketing in the shortest time, to be interested in the content of the conversation, to enter the key quickly in conversation, not to hang up the phone very soon, so that you can not get involved in the topic.