Italy Team Is Out Of &Nbsp; Shoes And Clothing Business Losses.

According to the report of a Italy chamber of Commerce, the failure of the Italy football team in the world cup will enable the country to fail.

Andre, Adidas Sales Assistant at Via del Corso street in Rome, said no one was willing to buy the blue jersey after the Italy defeat.

Andre revealed that after the defeat in Italy, Adidas will show off the Jersey on the window in the evening.

Many retailers in Italy reduce their prices only two times a year, each time in winter and summer.

In the past summer markdowns, retailers, such as Benetton and Prada, gained about 12% of the total annual volume of clothing and footwear industry in Italy after the sale.

This year's price cut coincides with Italy's unemployment rate hitting a 8 year high and consumer confidence slipping to a 16 month low.

In addition, the temperature recorded in all the urban centers from Milan to Rome is higher than the average temperature.

Italy retail trade group Confcommercio expects sales revenue to fall by 5% to 4 billion 200 million euros this summer, with an average consumption of 117 euros per shopper.

Moskal Dino, a 27 year old paralegal, said that even if the clothing brand Max &Co. had a clothing discount of forty percent off, she would still be reluctant to buy it.

Moskal Dino said that although she spent 300 euros this summer, spending was still less than last summer, because Moskal Dino's shopping budget this summer is lower than before.

Analysts say that people are less economical than the past, and the weather is too hot to reduce people's desire to go shopping.