Tamar: Let The Classics Dissolve In Fashion.
In the impression of Zhou Jun, a short flat head, thin and spiritual face, and a friendly manner of grinning all the time, people who first met him can soon be liberated from the sense of constraint brought by the title of "general manager".
Such a modest and modest instrument can not hide his rigid heart as other dreamers.
Zhou Jun's perseverance manifests itself in many ways, or the tireless pursuit of work, or the supreme demand for quality of life. When this characteristic is reflected in clothing, the ubiquitous printing and embroidery reveal his inward desire for Chinese traditional culture. "Let the Chinese elements go into artistic life" is a phrase he often talks about. The fact is that when people close to the "Tamar" dress, it is easy to find that this spirit has been pformed into the essence of refining and dissolved in every aspect of the design.
"Fashion is the product of classic incubation. For me, it is refined from the long tradition of Chinese traditional culture to design the concept of dress, just as the finishing touch, so that the fashion of the original is completely new.
Founded in 1996, Tai Ma Clothing Co., Ltd. is a professional clothing company which integrates design, production and sales.
The company adheres to the development strategy of "talented people in the spirit of prosperity and standardization", bringing a group of excellent talents into the operation management of enterprises.
So far, there are more than 180 franchised stores (cabinets) in China, with nearly more than 600 employees and marketing networks in more than 100 big cities such as Shanghai, Beijing, Shenzhen, Guangzhou and Shenyang.
Its famous brand, Tamar, is located in 20 to 45 years old white collar women, mainly made of cotton, hemp and silk pure natural fabrics, using printing, embroidery, nail beads and other crafts to produce simple, fashionable and traditional costumes, high-quality fabrics, exquisite workmanship and moderate price.
Its unique traditional design is full of details and enjoys the favor of city beauty.
Talking about the origin of the unique design concept of "Tamar", Zhou Jun happily expressed his praise of Chinese traditional culture. "Turning on the historical roll of Chinese history, you will find that clothing and traditional Chinese culture are two complementary things, and traditional culture is constantly inspiring to dress adornment, and clothing has also recorded to some extent the development of Chinese traditional culture.
A large part of China's culture is reflected in the costumes, and the costumes are also in the world of the noble and elegant design of the Tang Dynasty. Tamar is always running through the traditional Chinese culture and traditional classical crafts, and at the same time shows the fashion factors in a calm expression. "He continued to say," this form of expression is also well suited to the psychological characteristics of contemporary women - both traditional and fashion oriented, independent and gentle, like water.
For Zhou Jun, the worship of traditional culture belongs to its own good wishes, and if this desire leaves the team that gives vitality to it, it can only be reduced to fantasy. In Zhou Jun's company, there are a large number of excellent design talents and craftsmen, and there are well-known personages in domestic and overseas clothes and clothing circles who are involved in product image planning, marketing, advertising planning, product development and design, so that the Tamar brand has more strength and connotation.
"A lonely bird, no matter how big a dream it is, does not fly high. For me, I need more people who share the same aspirations as I do and dream together.
I treasure my colleagues very much because they are my real partners, the treasure of my life.
After speaking these words lightly, Zhou Jun began to see a happy expression on his face. This pleasant middle-aged man did not like to bump into others' hearts with heroic words, but from the beginning to the end, he depicted his inner dedication with his own unique insistence.
Whether it is the worship of traditional Chinese culture or the cherishing of important things in life, it is embodied in his meticulous practice.
And in the light of the unswerving belief that has always emanated from the crooked eyes of laughter.
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