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Starting A Business Is Not Going To Happen To Anyone; &Nbsp Is The Six.

2010/10/29 13:07:00 39

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In the field of entrepreneurship, success and failure are normal outcomes. Successful examples are always sought after, but the lessons of failure are always forgotten. Therefore, the tragedy of failure is constantly repeating. For entrepreneurial failure, it often happens to these 6 kinds of people.

1, blind as a traveller is a common rule for many losers. Before entering an industry, they often hear others say that they make money.

Be prompted by a sudden impulse

After that, there was a lack of necessary market research. After the result, it was found that it was not like what we heard and saw, but eventually we lost money.

As everyone knows, every industry has successes and losers. The success of others will not be successful for you, because everyone is successful.

ability

Different stores are facing different environments. Only by fully understanding the market and knowing their abilities can they finally get into the right business and make things happen.

2, do not know the user Liu Bei, not the wisdom of Zhu Geliang Pang Tong, no Guan Yu Zhang Fei's courage, but it can make people feel the hearts of people, the establishment of Shu Kingdom, one of the most important thing is that he knows others well, and the boss is the same. It doesn't necessarily require you to master everything, but you must employ people. Talent is not simply grabbed at the recruitment meeting. His ability and responsibility are the key points to be inspecting, and his loyalty is even more important for you to cultivate later.

Not using people will only drain your talents and business.

3, many shops or companies that do not pay close attention to the interests of consumers are flourishing in the early days of opening up, but as time goes on, more and more businesses become more and more popular.

Boss

At first, they were not satisfied with their vested interests, and longed for more profits. Therefore, they began to find ways to make profits, some even cold and cheat, and then ignored the interests of consumers. They only considered how much they could earn from their customers, without considering what to pay for customers. As time went by, customers gradually lost their customers and lost their customers, so naturally they lost the market and finally faced bankruptcy.

4, the situation of unprofessional is also common. As a boss, it should be devoted to work, but many people can not do this. They still work on time like ordinary employees, do not even come to work, or play games when they work. In some small shops, I have seen the scene of shopkeepers leaving their customers on the side to play games.

If you don't respect yourself like this, how can your employees work hard? How can your business go on?

5, people who do not know brand promoters only sell products and do not sell brands are hard to succeed. They can only be Shanzhai products for a long time.

Many businesses sell their products vigorously and emphasize their sales skills repeatedly while they are selling. However, the market is still hard to break through, and by selling skills to win customers, consumers will feel that there is no guarantee for their consumption. At the same time, sales skills can not make consumers trust in their hearts, and can not make consumers become followers of brands, so it is difficult to keep the continuous increase of repeat customers.

Naturally, interest can not be increased, which requires repeated emphasis on the brand advantage of enterprises during sales.

6, the key to whether or not a seller can make a deal is the use of sales techniques. Customers will not buy products for no reason. At the same time, sales skills are not a few lines to deal with customers, but are psychological tactics to grasp or even buy customers' desire.