Optima Group Launched The "Asian Games Offensive" To Take The Lead In The World.

Order the product to watch the final and launch the Asian Games offensive.

The 2010 Asian Games in Guangzhou will be held soon, competing for the Asian Games market.

It is reported that in order to do well the "Asian Games offensive", Optima group mobilized resources from all sides to give consumers a "benefit" in the end. During the activities, we only visited Optima's 2000 National franchised store and had exquisite gifts. After ordering products reached a certain amount, they could participate in the "Asian Games luxury tour (double)" sweepstakes.

Optima will invite the winning customers to "see Asian Games new Guangzhou, Bright Pearl River night, reward the passion finals, and observe Optima world class home manufacturing base".

Asian champion, world Optima

Yao Liangsong, chairman of Optima group, said in an interview with reporters that the Asian Games will not only be a competition on the sports ground, but also a marketing campaign around the world's major brands.

At the same time of the Asian Games, the Asian Games of the cabinet and even the entire household industry are also being carried out. "Optima is not just Optima in China, it is not just Optima in Asia, but Optima should be the Optima of the world".

Yao Liangsong also said that for home enterprises, competition is mainly reflected in the "four forces" contest, "four forces" namely brand power, manufacturing power, product strength, terminal sales force.

By building the "four force" to enhance the overall strength, Optima must fight with the world's peers during the Asian Games.

Optima has reached or surpassed the level of its international counterparts in the first three "forces" in the "four forces".

In order to improve the terminal sales force, Optima group is striving to improve the terminal service level. Through this year's "100 luxury car dealer Award" scheme, we encourage dealers to build efficient service teams.

Yao Liangsong likened the "prize dealer" activity to another Asian Games. Every distributor of Optima is a contestant. Optima will take Mercedes Benz, BMW, Audi and other luxury cars as the prizes of the winners.

These measures have greatly improved the terminal service level and sales ability of Optima group. In recent years, sales of Optima products have maintained a growth rate of more than 50%.

Taking the Asian Games as a springboard to open up overseas markets

It is understood that in order to make the "Asian Games offensive" fruitful, Optima group has invested huge resources.

The Optima group takes the Asian Games offensive so seriously. It has a profound realistic background: the Asian Games is the most important social public sports event in China after the Olympic Games.

Secondly, to enter the overseas market is also the focus of Optima group's future work. Therefore, the Asian Games as a marketing platform to expand the influence of the brand in the world and enhance the consumer's awareness of Optima brand, this is why Optima value the "Asian Games offensive".

Insiders said that Optima group, as a home leading enterprise, has never met its rivals in China.

The convening of the Asian Games has provided an opportunity for them to compete with their international counterparts at home. The Optima, who occupies the home court advantage, can enter the world market as soon as they have completed the promotion campaign of the Asian Games.

For Optima group, the "Asian Games offensive" is a great challenge, but also a golden opportunity.