He Yaoyao: A Follower Of Fashion Handbags.

The time is changing, the aesthetic is changing, and the bag team led by Ms. He Yaoyao has also grown from small to big step by step. From the beginning of a bag buying and selling little girl, we have our own brand - "Yao Ya", own a team and own a production factory.

Ms. He Yaoyao graduated from the Department of project management of IT college, University of Sunderland, UK.

And in France, Holland,

Ms. He Yaoyao hopes to use the rich experience of commodity planning and store management in the past 6 years to lead Yao Yao team to provide young people with the latest fashion information in Europe and America with their sensitive thinking, open attitude and passionate passion, so that fashion, vitality, personality and tide become the pronoun of women's handbags.

In 2010, Mrs. Yuri Huang and her team rushed to the network stage, hoping to find a new balance between the real world and the virtual world.

Now, when it comes to the original venture, MS Yuri Huang still feels quite deeply.

She entered

In 2004, Yuri Huang, a chance coincidence, opened a shop in boutique Street beside the double safety store in Zhongguancun.

At that time, there were many many clothes shops, and all of them were clothes.

Entering the store is much the same as the reprint style, so the business competitiveness is weak and business is not very good.

And MS. He Yaoyao's shop decoration is very special, the proportion of goods matching is very good, the bag gives people more imagination and matching feeling, so complementary clothing and handbags are sold very well!

In this way, Yuri Huang has opened 4 chain stores in two years, and the business is booming.

But gradually found a problem, each shop according to the proportion of sales, clothing and handbags are 1:1, but the clothing inventory is indeed 4-5 times the handbag, in accordance with the ratio of input and output, handbag business is more prosperous.

So after a year's analysis and comparison, he Yuri Huang's team decided to give up a lot of clothing that was stored all year round, and chose the ladies' handbag with less stock for two seasons a year as the main force of sales.

In this way, Yuri Huang's team has been trying to provide elegant, comfortable and personalized handbags for more fashionable women.

Now, the company has become a fashion handbag enterprise integrating design, production and sales.