Shishi Shoes And Clothing Enterprises Usher In Collective "Blowout" Development
In December 3rd, less than a month later, we were about to enter 2011. about stone lion Shoes and clothing enterprise In 2010, the negative impact of the financial crisis continued and many unfavorable factors frequently occurred, but for Shishi brand In 2010, it was a year of "giving strength".
Won the highest award in the field of fashion design, "Golden Summit Award", won the well-known venture capital company's injection of 45 million dollars, elected the authoritative organization to select the "ten new cutting-edge brands", crossed the border into the outdoor sports field, won the most valuable sports brand of China's 100, and released the brand new fashion brand.
After years of silence, Shishi brand has come to a collective "blowout" this year, becoming the focus of the industry.
Cabbeen
NO.1 in the field of costume design
"Golden Summit", how many designers in China dream of life, the crown of the field of costume design, this year, finally "light" stone lions.
Mr. Yang Ziming, CABBEEN's dark skinned crossover player, has been climbing the peak with his perseverance and creativity. He used the names of "first" as "the first Chinese designer on the stage of New York Fashion Week" as the name of "leisure clothing Ming City".
Brand index:
Popularity index
Index of force
One comment: in front of CABBEEN, Shenma is a floating cloud.
Shi Shu long:
Joining TPG to go public
No one would have thought that it would be hard for anyone to think of investing in Daphne and investing in world-class enterprises. Its assets under management will exceed 30 billion US dollars. TPG will pick up Shishi enterprise! Who is so lucky? TPG will inject $45 million into it.
In the industry of listed companies, there is a saying that "three rounds of financing will be listed". As the first round to get 45 million dollars in capital injection, Shi Shu long has begun to "Refresh". It is not only a new portal website, but also a direct selling of Internet direct sales.
No wonder TPG China joint chairman and Tak Tai Growth Fund head of North Asia will be so confident of Shi Shu long that he is "capable of becoming a leader in China's local sports casual wear market".
Brand index:
Popularity index
Index of force
One comment: financing 45 million is US dollar, not RMB!
Hualian:
The excipient is overlord.
I dare not say that "the new force of China - the ten major selection of textile and garment industry in 2010" has many authority, and dare not say that the Internet media such as Huicong net and first textile net have many cattle. But Hualian is worth becoming the "ten new brand" and the only representative of the excipient industry.
Is it easy to win a prize? We need to know that there are hundreds of famous brands at the front of Hualian, including seven wolves, Jin Ba, nine Mu Wang and Shan Shan.
In addition, this year's "Haixi Fashion Week", Hualian created a way to expore the excipient enterprises.
Static excipients on the T stage show a fine demeanor, with the help of the models of "dazzle", "handsome" and "beauty".
Brand index:
Popularity index
Index of force
One sentence comment: Hualian said that when a second person, no one will jump out as the boss.
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The king of accessories is worthy of the name.
AI Deng Bao & Wei Lan Xi
New brand hits the world
No one can deny the saying that "Ai Teng Bao" is an outstanding representative of casual men's wear, because he represents the trend of autumn and winter on behalf of China's casual men's clothing for 8 years in a row. He is the pride of women's trousers. At the beginning of this year, he won the title of the first sale of the same type of products in the national market in 2009.
Now, these two "senior" brands have injected fresh blood.
The "multi brand" strategy has become a must for the brand enterprises at the moment. The new British classics and the new British are the two new brands that have been pushed by this year. From the perspective of the terminal market, they are very popular with young people. As far as Wei Lan is concerned, this year he is trying to build a high-end men's clothing brand JIM S, whose opponents are Mark Ed Faye and JACK&JONES.
Similarly, the new brand has won the respect of the market.
Brand index:
Popularity index
Index of force
One comment: young people have no limits and young people are targeted.
L&XF:
The general feeling of flying
L&XF? A simple explanation is the abbreviation of Liu Xiaofei's Pinyin.
This year, L&XF is not the only explanation.
Unlike last year's participation in the China International Fashion Week as the chief designer of the Meng Meng group and won the "top ten designers in China", Liu Xiaofei took the independent men's wear brand L&XF to China International Fashion Week this year. With a wonderful release of "futurism", the industry has witnessed the minimalist design style of Liu Xiaofei and its futuristic fashion sense.
The 2010 men's wear design award belongs to Liu Xiaofei and L&XF.
Brand index:
Popularity index
Index of force
One comment: CABBEEN has become the endorsement of fashion brands in China. Can L&XF become the leader of men's clothing industry or Armani of China?
Anywalk:
I show, so I am in my tide.
Rich birds are very old. This is the definition of many new human beings.
This year, the long and quiet birds of fortune finally issued a strong voice. With the birth of the "Chao" brand anywalk, the bird of fortune became young again.
In just a few months, the footprint of sub brand anywalk has spread throughout Chengdu, Zhejiang, Beijing, Shanghai and Chongqing, which are fashionable elements in China.
In the minds of consumers, anywalk and converse (CONVERSE) are on a platform.
On the 29 day of last month, Shanghai's "Xintiandi", a famous brand of tide brands gathered at home and abroad, ushered in the anywalk "through TREKK2011SSANYWALK" new product conference and the opening ceremony of its Xintiandi store. The next anywalk can only be more intense.
Brand index:
Popularity index
Index of force
One comment: newborn calves have momentum, let alone anywalk. There should be a better future for {page_break}.
Mu Lin Sen:
March into the open air and expand territory
Cross border and diversified development has become the mainstream of the textile and footwear industry. Today, Mu Lin Sen is also unwilling to lag behind. In May 5th, the first artillery marching in outdoor sports began in Shishi.
50 million yuan to start the market, 100 million yuan to expand the market and complete the layout of 200 terminal stores. This is the goal and task of this year.
Far away from "professional", the "heavy taste" that the soldiers are fighting for, the Mulin Sen outdoor sports lead consumers to feel "Sen live style" by comprehensive positioning.
Brand index:
Popularity index
Index of force
One comment: by virtue of the brand influence accumulated by Mu Lin Sen over the years, it became China's first outdoor leisure brand, not impossible (impossible).
Honorable:
After listing, the trend is stronger.
It is a thing of the past to mention the honorable king Jet Li, the king of Kungfu. Now, honourable and the company has held the name card of the "listed company".
Last year, they raised 240 million yuan in Toronto, Canada.
Money does not always bring fame, but honorable is less money.
In the list of "China's 100 most valuable sports brands" recently released, the list is famous, and its brand is valued at 2 billion 310 million yuan.
It is said that this selection is the first authoritative activity that China has carried out panoramic research and evaluation of sports brands, providing the first professional and authoritative brand value research report for all brands of China's sports industry.
Brand index:
Popularity index
Index of force
One comment: Although brand value does not necessarily bring about the same real income, at least there is a sense of superiority in psychology.
Sing Qi and the imperial card:
NBA has my figure on the court.
Viewers of PEAK, Anta, Lining and Tsingtao Brewery often watch the NBA games and have the impression of these brands.
Nowadays, the billboards of sing Qi and Di also enter the NBA arena.
How much impact can the billboards in the NBA arena bring to the Qi and the emperor? Can it help to increase sales of products? Only the enterprises themselves know clearly.
No matter what the final outcome is, at least they take the first step. This step may be a key step in making a big move.
Brand index:
Popularity index
Index of force
One comment: NBA, Shishi enterprise is coming.
Is their next match the world cup?
(Note: Brand Index) refers to the brand's influence in the whole country.
Postscript --
In reviewing these brands' series of events this year, I feel that Shishi enterprises are also making progress.
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Sail against the current, do not advance or retreat.
In today's increasingly fierce market competition, the success of failure for a moment, there is no need to worry about the outside world, enterprises know what to do and what to do.
In 2010, we were very pleased; in 2011, we wanted to be more energetic.
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